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LoginApril 24,Fliggy announced“Looking for beauty from afar”The turnover of the Jingmai Mountain Abaila 3-day and 2-night tour package launched by the Rural Tourism Assistance Plan exceeded 2 million yuan,Set the best single product sales record since the launch of the program。
July 2022,Fliggy and Alibaba public welfare officially launched“Looking for beauty from afar”Rural Tourism Support Plan,Aims to use the power of digitalization to help upgrade rural tourism development,Including opening“Yiqixunmei Travel Flagship Store”Public welfare store、Rural agricultural tourism talent training、Launch“Get one more specialty product”、Online“Yiqixunmei Digital 188bet app download Strategy”etc.。In this project targeting Jingmai Mountain tourism,Fliggy works with local merchants to complete the design and polishing of goods,Anchor from Fliggy Public Welfare Alliance、Master promotes charity products。
“playful”The host Jisu Caicai is one of the tourism experts who promotes Jingmai Mountain for public welfare,He said,Advocating sustainable travel、Promote income increase of local residents,This is the original intention of all volunteers including him to participate in this event,“Direct traffic to where it is really needed,Let more people see our beautiful countryside。”
Jingmai Mountain is located in the southwest border of Yunnan,The Lancang Lahu Autonomous County where it is located,Once one of the 27 deeply impoverished counties in Yunnan Province,Officially lifted out of poverty on November 13, 2020。
“From the perspective of industry domain and region,Our rural overlay tourism business is the area where the e-commerce foundation is weakest。” Flying Pig“Looking for beauty from afar”He Dongchao, the person in charge of the rural tourism support plan said,“‘Millions of items’has injected confidence into us and our colleagues who are also committed 188bet sports betting app download to expanding rural tourism,No matter how far the destination is、How little is known about the past,The power of digitalization can also allow real users to understand the countryside、Arrived in the countryside。”
Introduction to He Dongchao,For tourism products,Opening sales is only the first step,Following experience and fulfillment is the real challenge。“Looking for beauty from afar”The project team will be in the next month,Invite a group of experts with senior homestay experience to Jingmai Mountain,Carry out offline public welfare training,To improve consumers’ experience quality during their trip to Jingmai Mountain,Keep the hard-won guests "for a long time";Keep”。
Jingmai Mountain Boutique Bed and Breakfast“Things outside the square·Abai La”Brand Operations Manager Cheng Yuting revealed,Past,About 70% of the guests who come to Jingmai Mountain are Pu’er tea culture enthusiasts、30% are niche travel enthusiasts who are cultivated by social media。This event brought a different customer group to Jingmai Mountain,For example,Some parent-child consumers who have lived in Jiangsu, Zhejiang and Shanghai have also begun to plan their own trips to Jingmai Mountain。
“We have made a lot of preparations in 188bet app the early stage。For example, we analyzed past data,Just selling a room,It is difficult to convince guests to come to Jingmai Mountain,But‘Accommodation + Play Experience’products are more likely to be popular among consumers,So we designed the product as a wine view package。At the same time,Considering the trouble of transportation transfer, it may‘Persuade to quit’A group of consumers,We have added car rental service to the package。Experience activities are also the best of the best,For example, playing and singing the Brown minor tune、Fire Pond Roasted Tea,They are all very representative。”
“We want to present the best to these new guests who have never met Jingmai Mountain。”Cheng Yuting said。
Disclosed by Fliggy,As of now,Kangding, Sichuan、Rural tourism products for many county destinations such as Kaihua, Zhejiang, have also been launched in Fliggy Yiqi Xunmei Travel Flagship Store。
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