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Big Traffic Author of this article: Zhihui 2017-03-25
Jinjiang takes over Sheraton Hongqiao Hotel,An important step in building an independent high-end hotel brand;The construction of characteristic towns cannot focus only on name but not on planning,Need to adjust measures to local conditions、Taking advantage of the situation,With industry as the carrier;Mobike launches “red envelope bike”,Encourage users to ride to the subway station、Business districts and other popular areas。
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Becoming number one in Asia、After the world’s fifth international hotel group giant,Jinjiang International (Group) Co., Ltd. began to make efforts to build its hotel brand,To bring China’s local national hotel brands to the world。

March 23,Inaugurated at the Hongqiao Jinjiang Hotel at No. 5 Zunyi South Road, Shanghai。Hongqiao Jinjiang Hotel will be entrusted and managed by Jinjiang First Choice Hotel Management Co., Ltd., a subsidiary of Jinjiang International Group。This is the first hotel that Jinjiang International manages by itself from the foreign-funded high-end brand in Shanghai to the Jinjiang high-end brand。Jinjiang is proving that China’s hotel companies are capable of creating、Manage international first-class high-end hotels。

This hotel located at No. 5 Zunyi South Road, Shanghai is not unfamiliar to Shanghai residents,It is a five-star hotel with 25 years of "experience",Quite famous in Shanghai。But in the past,This hotel is called "Hongqiao Sheraton Hotel",Both the property rights and the management of the hotel belong to foreign capital。

Until 2016,Jinjiang International Group teamed up with Shanghai Real Estate Group to acquire the equity of the current "Hongqiao Jinjiang Hotel" from the foreign company Tanzanite Investment limited。Over a year,After research by both parties,These two large state-owned enterprises in Shanghai have made a decision: 188bet sports betting app download to jointly strengthen national brands。

After the "Sheraton" brand management contract expired on March 22, 2017,No. 5 Zunyi South Road, Shanghai officially switched to the national brand "Jinjiang",And entrust Jinjiang First Choice Hotel Management Co., Ltd. to manage it。

To this point,No. 5 Zunyi South Road, Shanghai, which has been renamed "Hongqiao Jinjiang Hotel", will become a hotel that is completely Chinese,A high-end hotel independently managed by Chinese people。Its birth also marks Jinjiang’s “global layout”、In the process of multinational operation,An important step in accelerating the creation of an independent high-end hotel brand。

Special towns must make a fuss about their "specialness"

According to "Economic Information Daily" report,After the country introduced incentive policies,The construction of characteristic towns has entered a stage of rapid development,But the construction of some characteristic towns is out of shape,Some places rely on government departments to create “performance towns”;The construction of some characteristic towns is obviously "real estate-oriented";Some places emphasize "form" over "soul",The characteristics of a characteristic town are insufficient。

Days ago,Some places ignore actual needs,Follow the trend and build characteristic towns,Ignoring the essence of “features”,Obviously deviating from the original intention of cultivating characteristic towns。The construction of characteristic towns must be adapted to local conditions、Taking advantage of the situation,With industry as the carrier。

current,Character towns are driven by political performance,The phenomenon of features that are not “special”。

Some netizens think,Special town "Bute",Build a “mission project” with some places eager for success、"Image Project" is directly related。Netizen "Qin Bei" pointed out,In order to build the town to a specific size within a specified period,Some local governments,Treat the construction of characteristic towns as "tickets and hats",Thus ignoring the key of "features",Some real estate developers regard characteristic towns as "nugget spots",Turn characteristic towns into “real estate”,Departed from the original intention of building a characteristic town。

The primary attribute 188bet Online Sports Betting and Casino of a “characteristic town” is “characteristics”,Including cultural characteristics、Resource Features、Industrial characteristics, etc.。Pursue large-scale construction in a short period of time with the mindset of going big and fast,It is bound to have "path dependence" on the construction of characteristic towns in other regions,Crude imitation for immediate effect、Plagiarism,The town that should have its own characteristics has lost its characteristics。

If a characteristic town only pays attention to its "name" but not its planning,Although "face" is good-looking,But the infrastructure is supporting、Inadequate service and supporting facilities,Cannot give full play to its industrial advantages、Travel advantages,Will definitely cause manpower、A huge waste of financial resources,There may even be an "empty city" phenomenon。

Therefore,As the foundation of a town, industrial planning must identify its own characteristics,We must provide sufficient industrial background support for our own development,Focus on high-end industries、Integrated development of emerging industries and traditional industries。At the same time, we must use cultural characteristics、Ecological resources-oriented,In space、Style、Project、Activity、Implement in environmental and other aspects。

To prevent the construction of characteristic towns from going astray,This leads to “only the new town but no people”,The government should limit and assess by setting indicators and standards,Standards for removing performance-oriented policies,Not affected by quantity theory,But success or failure depends on quality。

Tourist attractions are delisted and warned: Either be busy surviving,Either rush to death

Since the National Tourism Administration issued a serious warning to Lijiang Ancient Town for the second time (the first time was on October 9, 2015),After the deadline for rectification,A series of negative chain reactions occurred in Lijiang Ancient Town,From the National Tourism Administration’s “serious warning” to the official WeChat “self-inflicted mistake”,Cause the "beating incident" to come back,Netizens are bringing up old stories one after another,Revealing the "evils of Lijiang"...

This pile,Each one is like a domino being pushed,Pushing Lijiang to the forefront of public opinion again and again,The wave has not subsided yet,Another wave of attacks。

The tragedy of Lijiang tourism has given many warnings to Chinese tourist destinations: Kitsch can be popular for a while,I can’t control it forever,Communication still needs to promote mainstream values;What kind of tourist group does it have,Determines how far the destination will develop; If you don’t understand crisis marketing,Just wait alone,Suffer silently,Don’t be impatient。

Trouble in Lijiang,In addition to using administrative means to make rectifications,We still need “tourists + new media” communication to untie tourists’ knots。This was once the source code of the rise of Lijiang tourism,It is also the accelerator of Lijiang’s tourism renaissance!

One hundred thousand flight schedules are adjusted from season to season, please pay attention when traveling in spring

Starting from March 26th, summer and autumn sailing season,Many airlines have released new flight plans,The departure and arrival times of a large number of flights will undergo seasonal adjustments。According to Ctrip statistics,During the Singapore Airlines season (March to October),About 100,000 flight schedule changes at home and abroad have been monitored。

According to Ctrip monitoring data,March to May after season change,More than 70,000 domestic and overseas flight schedules have been changed,Flight schedule changes due to seasonal changes are concentrated within 30 minutes,But there are also big changes,Especially when the flight takes off early、Even cancellation。Examples from aviation experts,Someone has booked a connecting ticket,The interval is 2 hours for transfer,Unfortunately encountered seasonal adjustment,The departure time was delayed by more than an hour,As a result, I couldn’t catch the second flight,Had to change the ticket。Therefore,If the passenger has booked a ticket for travel after March 26,You should pay attention to flight change text messages or notifications before traveling,In case of occurrence, you can use the APP self-service 188bet app refund and change service,Move your fingers,Can be done in a few minutes。

Mobike launches red envelope car, "distributing red envelopes"Is it just burning money?

Today,Many vehicle users do it for convenience,Park as you please,Even parked in a remote corner that is hard to find,Increase vehicle operation and management costs;Secondly,The shared bicycle service has an obvious "tidal effect": a large number of bicycles rush to the subway station during the morning peak、Gathering at bus stations and other transportation hubs,The opposite is true during evening peak hours,Vehicles flow to various residential areas,Resulting in local vehicle supply and demand imbalance。Hu Weiwei, the founder of Mobike, once said when answering the "tidal effect",Cyclists are able to achieve the natural flow of Mobike through their riding。

To solve the problem of bicycle flow imbalance,News from Lei Feng.com on March 23rd,“Mobai Red Envelope Car” will be launched nationwide。User opens Mobike App,Except for seeing the Mobike bikes around,You may also find a red envelope icon,That is, the latest “Mobike Red Envelope Car” launched。

As the name suggests,“Red Envelope Car” is related to money。But does giving out red envelopes cost money??That’s not necessarily the case。

Find the “Mobike Red Packet Bike” through the GPS positioning of the Mobike App and unlock the ride,You can get rewards if you ride effectively for more than 10 minutes: not only 2 hours of riding are free,You can also get a minimum of 1 yuan、Up to 100 yuan cash red envelope reward。The amount of multiple red envelopes received by users will be accumulated,You can withdraw cash via Alipay if it exceeds 10 yuan。Of course,Soon,WeChat cash withdrawal function will also be activated。The amount of red envelope received by the user is calculated separately from the balance of Mobike account。

As understood,The "Mobai Red Envelope Car" function will be first launched in Beijing from now on、Shijiazhuang、Launched in Jinan and other cities,It will be gradually implemented in more than 30 cities where operations are already underway。

Competition for shared bicycles is heating up。But the purpose of Mobike’s “red envelope 188bet app car” is not as simple as attracting users,There is a very important rule for "red envelope cart" - "If the user rides the red envelope cart to the subway station、Business districts and other popular areas,You have a chance to get a higher amount of red envelope。”Behind this rule,Revealing the stimulation of Mobai through red envelopes,Pressure of operating large-scale vehicles,Transfer to user itself。

Okay,That’s all for today。Did the red envelope car at the end of the program appeal to you?,What is your opinion on Mobai’s approach,You are welcome to leave a message below the program to interact with us。

Our video program next Monday will be equally exciting,Don’t forget to watch。

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