Xiao Hong (pseudonym) plans to use her annual leave to travel to Hangzhou with her best friends，As a senior travel enthusiast，They did not want to travel in a group but chose to travel independently，August is the peak tourist season，The only thing that worries her about traveling at this time is the traffic and the queues at 188bet Online Sports Betting and Casino。

“Ticket purchase is not difficult，You can buy at any time through multiple online platforms，The most troublesome thing is that some 188bet Online Sports Betting and Casino require ticket redemption，Even if you buy tickets in advance，You still need to wait in a long queue to get tickets，It’s not much different from queuing up to buy tickets on site。" Xiao Hong complained。

Some 188bet Online Sports Betting and Casino also provide self-service ticket machines，But Xiao Hong’s experience is very poor。“188bet Online Sports Betting and Casino sometimes have some ticket machines，But I have encountered the machine responding extremely slowly several times、Paper jams and other phenomena，Or there are too few machines and too many people，What’s more, the machine is just a decoration，It’s either broken or not put into use。”

However，This trip gave her a different experience，There are several self-service ticket machines in front of this 188bet Online Sports Betting and Casino spot ticket office，Just like the common ticket machines in movie theaters，You can use WeChat on site、Alipay ticket purchase，You can also get tickets purchased on the website，It can be completed in four steps after scanning the QR code，Smooth and fast ticket issuance，No need to queue up at the window anymore。

The provider of these equipment called "Ticket Pioneer Ticket Vending Machines" is a startup company established in March this year-Fengjing Technology。“What we do is to use new equipment and new business models to empower 188bet Online Sports Betting and Casino，Reducing investment costs in 188bet Online Sports Betting and Casino、Help the scenic spot to automate ticket sales and collection while reducing employee trouble。”Fengjing Technology CEO Zhang Jianguo introduced his entrepreneurial philosophy to Jinglijun。

10,000 yuan equipment "188bet Online Sports Betting and Casino" gift

Self-service ticket machines for 188bet Online Sports Betting and Casino are actually not a new thing，The early entrants have already almost divided up the existing market。It is not easy for Fengjing Technology, a late entrant into the market, to open up the market。

For this，Zhang Jianguo proposed a bold idea: "Ticket Pioneer Ticket Vending Machine" is not for sale，Given to the 188bet Online Sports Betting and Casino spot for free。

Tourists purchase tickets from the Pioneer ticket vending machine in Donghu Port 188bet Online Sports Betting and Casino Area，Get tickets

Is 188bet Online Sports Betting and Casino really the legendary “free” lunch?

Zhang Jianguo confessed to Jinglijun，Pioneer 188bet Online Sports Betting and Casino vending machine hardware equipment is indeed free。“We only charge limited service fees and consumable fees。”

Zhang Jianguo said，Choosing the "free" mode is based on my in-depth understanding of China's 188bet Online Sports Betting and Casino。“The Internet level of ticket sales in China’s 188bet Online Sports Betting and Casino is low，It is not that the scenic spot is conservative，There are too few self-service ticketing terminals that meet the characteristics of the scenic spot。Actually，Ticket vending machines are actually no stranger to 188bet Online Sports Betting and Casino，Spend tens of thousands、It is not uncommon for 188bet Online Sports Betting and Casino to introduce ticket machines worth more than 100,000 yuan，But after using it, many reasons made the high-priced equipment more like a decoration”。

Due to the characteristics of the scenic spot，Ticket machines placed in 188bet Online Sports Betting and Casino are often left outside to be exposed to the weather，Very prone to failure，Repairs not only cost money but are also very troublesome，After-sales service is not guaranteed，Increase costs without improving efficiency，The scenic spot is naturally unwilling to use it。

It is based on this current situation，Zhang Jianguo came up with the idea of ​​leasing ticket machines to 188bet Online Sports Betting and Casino for free。However, the cost of the ticket machine itself is very high，To be free，The first thing to do is to reduce the cost of the ticket vending machine itself，And the quality of the equipment must be improved，Only in order to extend the service life in the specific environment of the scenic spot。

In order to do this，Zhang Jianguo’s approach is to streamline equipment functions。The high-priced ticket machines introduced in 188bet Online Sports Betting and Casino in the past seemed to have many advanced functions，But many are not practical for 188bet Online Sports Betting and Casino。Fengjing Technology’s Ticket Pioneer Ticket Vending Machine omits this part of the function，Only retain the core ticket booking and ticket collection functions，Combined use with top accessories，This can control the cost of a piece of equipment to about 10,000 yuan。

After large-scale development in the future，Equipment costs may be further reduced，Compared with tens of thousands or even hundreds of thousands of 188bet Online Sports Betting and Casino machines，Greatly reduced costs。And，After streamlined functions，It can also reduce equipment failure rate，Fengjing Technology’s 188bet Online Sports Betting and Casino vending machine failure rate is required to remain below one thousandth。

“188bet Online Sports Betting and Casino lunch” attracts many early adopters

The “free lunch” has indeed attracted the attention of many 188bet Online Sports Betting and Casino，Beijing Jinhai Lake Scenic Area reaches cooperation with Fengjing Technology，Preparing to introduce automatic ticket vending machines。

Shi Weiguo, deputy general manager of Jinhai Lake Tourism Scenic Area, said，The electronic ticket is already 80、The mainstream way for post-90s generation to buy tickets for 188bet Online Sports Betting and Casino，As a scenic spot, it also needs to adapt to changes in consumer demand，The new self-service ticket machines can be said to be able to meet the consumption habits of the younger generation of consumers，It can also alleviate queues in peak seasons in 188bet Online Sports Betting and Casino，And the equipment does not cost money，The service fees incurred are also within the affordable range，Why not。

Shidu Donghugang Scenic Area, which has also never used self-service ticket vending machines, has already put four Pioneer ticket vending machines into use。Li Ning, the person in charge of Donghu Port Scenic Area said，Currently，These free self-service ticket machines work well，Small faults can be eliminated in time，Effectively alleviates the problem of queuing in 188bet Online Sports Betting and Casino during peak season。

It is worth mentioning，If there is a major failure in the ticketing machine at the 188bet Online Sports Betting and Casino spot that cannot be solved quickly，Fengjing Technology will not send anyone to repair it，Instead, a new equipment will be sent to the 188bet Online Sports Betting and Casino spot，This can greatly save the time spent in the 188bet Online Sports Betting and Casino spot on the maintenance of ticket vending machines。

“At present, Fengjing Technology is the first company in the 188bet Online Sports Betting and Casino spot industry to provide ticket vending machines for free。"Zhang Jianguo said。

Why make money in the "188bet Online Sports Betting and Casino" mode

Hardware Free、Free software、Free replacement if something breaks down... then，How does Fengjing Technology make money?For this question，Zhang Jianguo shared his business logic，In his opinion，Making money by selling equipment is not suitable for current 188bet Online Sports Betting and Casino，The real profit point should be service。

The service fees currently charged by Fengjing Technology for 188bet Online Sports Betting and Casino are mainly for the subsequent maintenance of ticket machines，If on sale、Ticket collection software cloud service and dynamic upgrade、WeChat、Alipay payment interface and dynamic upgrade、OTA interface and dynamic maintenance、Group purchasing interface and dynamic maintenance、Taobao and other e-commerce interfaces and dynamic maintenance, ticket paper advertisement random generation system and other related services。

Based on WeChat payment，Fengjing Technology can also provide WeChat public account automatic follower service，Here to help the public account of the 188bet Online Sports Betting and Casino spot attract fans quickly，Increase the attention and value of the 188bet Online Sports Betting and Casino spot’s official account。Also，Also provides WeChat red envelope interface and dynamic maintenance around WeChat、WeChat membership card interface and dynamic maintenance、WeChat public account order system and other services，To enhance the interactivity and secondary marketing of 188bet Online Sports Betting and Casino spot WeChat public accounts for users。

“Service is just one of the profit points，The amount charged to 188bet Online Sports Betting and Casino is also limited。"Zhang Jianguo said，"Except service fee，Consumables fees for printing paper tickets、The commission payment generated after reaching a certain scale in the future will be the profit method of Fengjing Technology。”

Also，Advertising commission generated through the marketing of paper tickets for 188bet Online Sports Betting and Casino，Fengjing Technology will also be separated from the scenic spot，This is also one of the profit models with great potential and a win-win situation with the scenic spot。

According to the report data of "China 5A 188bet Online Sports Betting and Casino Area Tourism E-commerce Influence Index Report 2017" released by Jinlv Consulting，The transaction size of China’s online travel ticket market in 2016 was 143.200 million yuan，Online penetration rate is only 11.8%，It can be seen that the sales of most 188bet Online Sports Betting and Casino spot tickets still rely on offline channels。

“In fact, it’s good to enter the park through QR code、You can also swipe your ID card to enter the park，Even face recognition to enter the park is not new，However, the stability and security of large-scale applications cannot be guaranteed，In the short term，It is unlikely that paper tickets will be completely replaced”。Therefore，Zhang Jianguo’s judgment，Relying on self-service ticketing terminal，Fengjing Technology can occupy a certain market share in this market segment and conduct more attempts to implement smart 188bet Online Sports Betting and Casino。

Many problems still need to be solved

For Fengjing Technology’s entrepreneurial model，Some insiders gave analysis to Jinglijun，Self-service ticket sales terminals are indeed very attractive to many 188bet Online Sports Betting and Casino，Freeing more manpower and improving the tourist ticket purchasing experience are the directions that the scenic spot has been improving。“But the scenic environment is complex，The high failure rate of ticket vending machines is a real problem，For Fengjing Technology，Replacement of ticketing terminals at any time and subsequent operation and maintenance costs are a considerable investment，How to reduce operating costs，is one of the key factors for the success of this new business model”。

Gu Pengze, a senior practitioner in the tourism industry, said bluntly，Ticket vending machines are already a piece of equipment from the previous era for 188bet Online Sports Betting and Casino，Currently OTA online ticket sales and offline gate scanning、The maturity of technologies such as swiping ID cards to enter the park，In fact, it has assumed the core function of the ticket vending machine，It is still difficult to enter the scenic spot market solely by relying on offline tickets。On the one hand, for both 188bet Online Sports Betting and Casino and consumers，The function of ticket vending machine is no longer a necessity and a pain point，On the other hand，Enterprises still need to face the technical barriers of large companies in the current industry。

Also，Some scenic spot managers who are already using self-service ticket machines are also cautiously optimistic about Fengjing Technology’s new products。“We introduced self-service ticket machines four years ago，The effect has always been very good。In fact，Our 188bet Online Sports Betting and Casino and cooperative self-service ticket vending machine providers also carry out multi-faceted packaging cooperation。Unless Fengjing Technology’s products are attractive enough，Otherwise we will not easily give up the stable relationship with our existing partners。”

For all voices，Zhang Jianguo said，Fengjing Technology is an innovation in both its products and business model，Like many innovative companies，The biggest problem we face now is promotion。Although Fengjing Technology was established less than half a year ago，It has been less than two months since the business was actually launched，Has successfully signed contracts with more than 20 188bet Online Sports Betting and Casino，But for now，Still mainly new 188bet Online Sports Betting and Casino or small and medium-sized 188bet Online Sports Betting and Casino，It is still difficult to market traditional 188bet Online Sports Betting and Casino。

"How to make more 5A、Class 4A 188bet Online Sports Betting and Casino with large passenger flow learn about Fengjing Technology’s new business concept，Service logic，Important to us。Some time in the future，The business focus of Fengjing Technology is to create more influential model 188bet Online Sports Betting and Casino，In this way, the subsequent promotion of the product will be more powerful。We hope by the end of this year，Can sign contracts with 50 to 100 188bet Online Sports Betting and Casino。"Zhang Jianguo said。

*Source of 188bet Online Sports Betting and Casino article: Jinlv.com，Author: Guo Hongyun，Original title: "10,000-yuan self-service ticket machines are given away to 188bet Online Sports Betting and Casino for free. What is this start-up company planning for its "losing money" business?》