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October 17, 2017,The senior officials of Uoxin Travel Group and Xingzhou International Travel Service officially held a strategic cooperation ceremony in Suzhou,Xingzhou 188bet game changed its name to Suzhou Zhongxin Xingzhou 188bet game,After strategic cooperation,The comprehensive strength of both parties will rise to a new level。Bao Weimin, Deputy Director of Suzhou Tourism Bureau、Senior Vice President of Zhongxin Travel Group、Ms. Han Li, General Manager of Shanghai Zhongxin Tourism、Ms. Zheng Xinye, general manager of Xingzhou 188bet game, attended this strategic cooperation event。
Bao Weimin, Deputy Director of Suzhou Tourism Bureau (first row, third from left)、Han Li, Senior Vice President of Uoxin Travel Group (first row, third from right)、Zheng Xinye, general manager of Xingzhou 188bet game (first row, second from left), takes a group photo with all employees of Xingzhou 188bet game
Strengthening Suzhou’s retail market layout
After one year of multiple rounds of discussions between Uoxin Travel Group and Xingzhou International Travel,The top management of both parties reached a strategic cooperation agreement on September 28,The top executives of both parties made their first collective appearance on October 17th,Formally held strategic cooperation ceremony。After the completion of this cooperation,Zheng Xinye, the former general manager of Xingzhou 188bet game, will be appointed as the general manager of Suzhou Zhongxin Xingzhou 188bet game。
Xingzhou International 188bet game Service mainly includes Xinghe、Nine Lots、Three major brands of Lanyu,Among them, "Xinghe" focuses on corporate team operations,Served 1,090 corporate customers in 2016,;“Nine Visas” is a brand focusing on visa services,Since its establishment in 2014,The annual number of visas processed has reached more than 10,000;“Lanyu” is a high-end service brand focusing on customized outbound 188bet game,Since its establishment in 2015,Successfully customized self-driving in the United States、American Photography、Greece Honeymoon、Self-driving in Iceland、Antarctic expedition and other products,Winning good reputation。Currently Xingzhou International 188bet game Service has 13 stores in Suzhou。
Zhongxin 188bet game Group is the leading outbound 188bet game operator in China,It is the first private 188bet game agency in China to be listed on the A-share market,It is a 5A 188bet game agency in Beijing、Top 20 National Tourism Group Enterprises。In the core outbound tourism business segment,Has 2,000+ agents,120 physical stores,Services exceed 1.6 million per year。Tourism service revenue increased from 4.2 billion yuan in 2014, the year it was listed, to 10.1 billion yuan in 2016。The expansion of scale leads to the enrichment of tourism products、Resource integration and cost control。
Suzhou’s tourism market has gradually emerged in recent years,According to Suzhou Daily Group report,Suzhou’s total tourism revenue reached 115.7 billion yuan in the first half of 2017,has become one of the important pillar industries in Suzhou,Its retail market performance has attracted much attention。Xingzhou 188bet game has strong comprehensive strength in Suzhou area,The Suzhou retail market has always been the shortcomings of Zhongxin Travel Group,This time we are teaming up with Xingzhou 188bet game,Just enough to make up for this shortcoming。
Strategic expansion of stores in East China
After strategic cooperation,The 13 stores of Xingzhou International 188bet game Service in Suzhou will be renamed as stores affiliated to Zhongxin 188bet game Group,To this point,Zhongxin 188bet game Group has nearly 40 offline stores in East China,Han Li said: “We attach great importance to the development of offline stores,The essence of tourism is to provide services,Insist on developing offline stores,Realizing new retail that combines online and offline services,Provide consumers with pre-trip、in line、Comprehensive service guarantee after the trip。”
Zhongxin 188bet game Group has always adhered to the "wholesale and retail integration,The strategy of combining online and offline”,In 2016, Uoxin 188bet game Group will focus on the retail market in East China,"Offline layout" has played a better role in brand promotion for its efforts in the retail market,In store expansion strategy,Uxin Tourism Group advocates stability in East China、Promotion with quality,Currently Shanghai、Hangzhou、The total number of stores in Nanjing reaches 26,Each location is carefully studied,Fully consider passenger flow,And strictly train the professional level of store staff and sales,Improve service quality。Also,The stores in East China also fully responded to the suggestion of “leading the transformation of the real economy through innovation” directed by Premier Li Keqiang,Introducing innovative concepts in store construction,How to decorate a theme store、Provide special services such as "You Coffee",Let consumers feel as warm as going home when they enter the store,Comfortable。
Through this acquisition of Xingzhou International 188bet game Service,Zhongxin 188bet game Group is confident to enhance Suzhou’s retail market performance,Create new profit growth points。
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