November 1，Ctrip 188bet Live Casino store 2018 investment promotion and media conference held in Beijing。Hundreds of tourism practitioners and store managers from all over the country came to the scene，The person in charge, Wang Cheng, said: As of now，Ctrip 188bet Live Casino、Where to go、The number of stores of the three major 188bet Live Casino brands is nearly 6,500，Covering 23 provinces and cities in China including Beijing, Shanghai, Guangzhou and Shenzhen，More than 200 first, second and third tier cities。Nearly 400 Ctrip 188bet Live Casino stores have signed contracts，There are 50 in Beijing alone，All over major business districts，The implementation strategy will continue to be implemented in 2018，Building “New Tourism Retail”。

In Wang Cheng’s opinion，New tourism retail is mainly reflected in three aspects，Traditional 188bet Live Casino agencies lack traffic，Offline retail can be diverted online through Ctrip；Secondly，From a user experience perspective，With the help of online and offline two-way cooperation，With the help of the Internet，Users will also enjoy a better in-store consultation experience，Enjoy richer products，Third，From user feedback，Utilizing big data，Analyze user behavior，To guide each store to launch products more suitable for user needs，Meet the diverse needs of users。

Benefit from the dual advantages of brand and service，The Ctrip 188bet Live Casino store has had a good start shortly after its launch，Single store sales and per capita consumer price significantly exceed that of a single traditional store。Not only middle-aged and elderly people who prefer group tours like to visit stores，Young people who are accustomed to traveling independently are beginning to return offline。Estimated，Ctrip will open 100 brand stores next year，With Qunar、Bestcom forms a diversified layout，Using Beston’s existing store service foundation，Will be the 188bet Live Casino agency occupying 1/3 of the country in 2018。

As understood，Since Ctrip’s strategic investment in 188bet Live Casino Know-how in 2016，Offline actions become increasingly frequent，First, integrate the product libraries of both parties，Channel interoperability；Soon，Started the franchise expansion of Ctrip 188bet Live Casino stores nationwide；Late September，More integrated with online APP，All offline stores that have opened their doors in major cities will be “online”。

Conference site，Wang Cheng pointed out，Internet Era，188bet Live Casino agency stores must adopt the method of combining “online traffic + offline services”，Only then can spring be ushered in。As the largest online 188bet Live Casino website in China，The massive number of Ctrip users will generate a large amount of data during the consumption process，In addition to providing a wide range of products, Ctrip 188bet Live Casino stores，In addition to professional services，Store management method with data analysis as the core，Can effectively promote tourists’ secondary consumption；Means such as "nearby stores" that combine the advantages of the mobile Internet can attract more successful transactions from unfamiliar customers。

"Now，Whether online or offline，Customer acquisition costs continue to rise，How to attract consumers is also an important part of determining whether to make a profit。The performance of the tourism industry is particularly obvious。The launch of the “nearby stores” function on Ctrip APP is our test in the new tourism retail model，To explore how to reshape the business structure。" said Zhang Li, general manager of Ctrip's 188bet Live Casino channel division，Resources have been integrated，The store can provide users with high-quality products and high-quality services at transparent prices。Compared with traditional 188bet Live Casino agency stores，The "online + offline" model of Ctrip 188bet Live Casino stores，Allows users to have a more three-dimensional experience when obtaining information and purchasing products。

actually，New retail model is nothing new in the 188bet Live Casino industry，A few years ago，O2O is becoming popular in 188bet Live Casino，Exploring how to combine online and offline advantages to the greatest extent。In addition，Tongcheng、Tuniu、Online OTAs such as Lvmama are also developing offline stores。

The difference is，Ctrip 188bet Live Casino stores take the franchise route。Take Beijing area as an example，Less than half a year，There are stores open in 11 administrative regions，The number has exceeded 50，Total transaction volume is nearly 100 million，The original plan to open 100 stores in two years is greatly advanced。This is also the advantage of the franchise model，Can be quickly copied to the whole country，Establish the ground network in the shortest time。