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Promoted by the mobile Internet and industrial upgrading,Consumption in different segments is rapidly reconstructed,The original business model has been subverted,Many senior executives of large companies、Well-known investors choose to “start a business again”,Redefining business in its own way,A batch of 188bet login species are emerging。
Wang Gongquan is a typical representative of this group of "creators",Qingpu Tourism founded by him,Integrating humanity and vacation,Become a spiritual home that the 188bet login middle class yearns for。
Cong Wantong International Chairman,Intermediately joined IDG Capital and CDH Investment as partners,Now he has become the founder of a brand 188bet login project,Wang Gongquan has completely experienced several stages of Internet development,And participated in Ctrip、Home Inn、Hanting、Investment in cultural tourism projects such as Lvmama。
Looking back to the original intention,Why Wang Gongquan chose to start a business again?What unique understanding does he have of the different development stages of the Internet,What is the mainstream trend of industrial upgrading?Why Qingpu core targets the 188bet login middle-class consumer group?
Times are changing rapidly
I have been in business for so many years,Whether 188bet login is a business or an investment,Everyone has professional sensitivity。Professional sensitivity made me realize that an era has arrived,I saw another set of my own understanding from 188bet login,And believe that this set of understanding is self-consistent,188bet login’s inevitable to be eager to try。
I started a business before,Invested,Entrepreneurs narrowly escape death,188bet login turns out that every invested company is like its own child,Failure is like a friend dying on the battlefield,Wipe the blood,Buried the body and continued walking,So I don’t feel strange、Tragic and dangerous。
In this case,188bet login just so happened that the partner I had worked with before found me,Said he wanted to do something together,And I am like a warrior who has been in the mall for many years,Feeling the opportunity is coming,I chose to go on another expedition。
This is the third year of being a Qingpu,I first did angel investment in Silicon Valley 188bet login United States,Mainly looking at Internet projects,Later came to IDG to make early investment in TMT,Basically around round B,Involved in TMT after arriving at CDH、Clean energy、Medical、Medicine、Big consumption, etc.,Business expansion is broader。
Previous projects I was involved in 188bet login field of tourism and vacation,Including Ctrip、Home Inn、Hanting、Mama Donkey, etc.,Currently becoming the number one in China’s sub-categories。So,When I think there are suitable opportunities in this industry,There are still some advantages in business understanding。
Qingpu project,Whether 188bet login is from the perspective of investors or entrepreneurs,I think 188bet login can be made bigger。As for some people in the investment community who think 188bet login is not possible,I think their ideas are untrue。
Most people in the investment community,Still immersed in the Internet thinking of two years ago,Very big changes have taken place in the past two years。So the investment logic from two years ago,Including experienced practitioners in the Internet industry,Their way of thinking is seriously outdated,And become an obstacle to entering a 188bet login stage now,Because the great changes occurred in too short a time,What is the 188bet login thing? They haven’t transferred it yet。
The 188bet login enters the third stage: the traditional economy appears
188bet login thinking、How to distinguish between old thinking?Because everyone usually talks about the 188bet login economy,Generally, it revolves around the Internet,Whether it’s big data or blockchain。In this case,The division between old and 188bet login thinking is actually closely related to the different stages of the Internet。
The first stage of the 188bet login was the three-portal period—Sina、Sohu、NetEase,The only one that has passed through the three stages is Tencent,Until the global 188bet login collapses,Market shrunk by 90%,That era is basically over。
Wait a few years,When the Internet rises again in 2014,188bet login’s no longer just on line,But an off-line migration。If the first stage is understood as clouds in the sky,The second stage is the rain mixed in the clouds,The end of this stage is almost marked by the bursting of the O2O bubble。
188bet login is mainly people who are familiar with Internet technology and mobile Internet,Putting huge pressure on traditional industries and entrepreneurs that are not part of the Internet,Business formats are rapidly integrating,But this integration mainly reflects the pressure from online to offline。
In addition,A very obvious feature,You can understand this stage as being similar to the extensive period of manufacturing in China,Many mainstream consumption and services have not yet been introduced,But 188bet login is already giving birth,The diaosi economy and several large monopoly platforms have become the symbol of this stage。
The so-called diaosi mechanism is the netizen mechanism,The basic feature is that 188bet login is cheap、Convenient、Rapid spread,Mainly young people or low-income people。Why is this happening?
1、The Internet is a 188bet login thing,Young people will respond faster。
2、Involving usage、Technical matters,Older people are less likely to use 188bet login。
3、Quickly connect and communicate on the 188bet login,Enabling the non-mainstream strata of the original society to gain liberation。
Everyone knows 188bet login not knowing,The power of coming together is great,You can do group buying,Play games with manufacturers。But overall,Per capita consumption cannot increase,Consumption is still dominated by the rapid expansion and monopoly of users,So much so that Alibaba was formed、Typical large monopoly platforms such as JD.com。
Due to the huge traffic and 188bet login applications in the past, it has put strong pressure on all industries,People and business people are all up,No one is afraid as long as there is traffic,The model itself can still be used as insurance without making money、data、Finance, etc.。But you will find at this stage,There is no room for the survival of small platforms。
When O2O breaks out,Everyone’s last dream,Entrust others 30、400,000 to build a system,Then do 188bet login on line,There are too many people on line。So,At that time, I proposed that the main pressure in the future would be ground pressure,If the O on the ground cannot become a system, 188bet login is guaranteed,In fact, the last two O's are gone。
Many people thought I was old at that time,Don’t understand 188bet login things。This kind of thing doesn’t happen to me once or twice,The result is that unfortunately I was right。
2016、Many things happened in 2017,We can understand 188bet login as the third stage of changes in the Internet,From Internet people desperately combining the Internet and applications。This stage can be described as mushrooms after a rain。
An important manifestation of the transition from the second stage to the third stage,188bet login is the diaosi economy that has begun to decline。Why is this happening?Because the rain above is too heavy,The entire industry and society were shocked and impacted,Start to react quickly、Welcome。
You can see,If traditional industries were still considering it a few years ago,How to connect with the 188bet login Internet economy?Period,Various facilities are being rapidly improved and equipped,National laws and regulations also quickly began to follow up。
You can understand that Jack Ma developed very quickly in his early days,188bet login’s because many laws and regulations in the country have not been implemented,Developed rapidly。
188bet login won’t be a problem of docking until now,But the traditional economy comes on stage。
Vertical, high-quality products and services have become mainstream
To the third stage,The whole society has stepped up,The Internet and mobile Internet have been fully integrated with the entire economy and society。So I say,Heavy rain fell to the ground,Things that are truly integrated with industry are beginning to thrive,188bet login consumption upgrades and 188bet login species continue to appear。
Because the mainstream of human economic life is not about high quality and low price,But pursue high quality、Good service,Expensive、Buying expensive is an honor,188bet login is the value concept of mainstream consumption and mainstream people。
When the whole fusion begins,Except 188bet login is different from the original large-scale Internet user economy,The mainstream economic system from traditional industries、High-end consumer groups are making full progress,The crowd quickly began to subdivide,They need to be more vertical、Excellent service and quality。
Remember the last period,Your users are nothing but embarrassing to say,But few companies can get money 188bet login these users,In addition to the large brand aggregation platform that has been formed,The cost of acquiring customers for companies that are not on the platform remains high。
188bet login customer acquisition cost can be understood as a juggling phenomenon,I am juggling on the street,Hit the head with a brick,I was sweating after a long time,A group of people agreed,Everyone left as soon as they collected the money。Finally found out that in order to protect those non-accurate users,You have spent too much effort。
Here,You will reflect,188bet login would be great if we found two people who gave money at the beginning...that is to say,Different service methods,Different income structures,The income object will change,Juggling is not necessary,You may get more money with the right method。
Therefore,People who used to be from Wuyang Wuyang go in,The key now is who can accurately find the content,Provide them with high-quality services,Make him pay more。High-quality services and products that can be understood as mainstream economy,That is, consumption upgrades,Beginning to appear 188bet login online world。
In this case,After structurally restoring true integration,Entering the third stage,From the original point of view, the mountain is not a mountain,188bet login end, mountains will still be mountains,That is, through your products and services,Find the right customers,The Internet is just an application method of the original economy。The application of the entire Internet has become the algorithm of the original traditional economy。
By this time,In the process of integration and use,Things that really rise are mushrooms after a rain。Just like Jack Ma said,The Internet economy has disappeared,188bet login has become an application integrated into daily life。Product in process,Not only was 188bet login not destroyed by the storm,On the contrary, the soil of the earth is fertile,Grow more lushly。
Industry needs to redefine boundaries
There is another very important feature of the third stage of the Internet,China’s 188bet login economy and traditional economy are rapidly reconstructing,Integrating rapidly again,can be understood as variable versus variable,Combined in motion,In this process,Use the industries of the original traditional economy、Business format to understand things,You will find it very twisted。
In the 188bet login economy、In the process of restructuring and combining the entire variables of the old economy,Great 188bet login opportunities created,Many 188bet login species came into being。These 188bet login species are actually the result of the impact and integration of technological revolution on traditional industries。
In fact, 188bet login has been so many years since the reform and opening up,Basically the solution is still the problem of vitality,That is, the liberation of production factors and the development of non-public ownership economy,But 188bet login has not fundamentally solved the country’s industrial structure。
Our country’s original industrial division was based on the socialist Soviet model,And give perfection according to this division,But due to the Internet’s pursuit of the 188bet login economy,The arrival of the information age,Industries originally formed during the public ownership period,Structural adjustments proposed in this case,It’s all supply-side reform。
From another dimension,40 years of reform and opening up,Due to the intersection of old and 188bet login economies,Actually using two standards to do things,Now the cooperation between these two standards、The contradiction has reached its extreme,It won’t work in this way,The problems it brings are obvious to all。
So the country carries out structural adjustment,Start transformation、Reducing overcapacity and supporting innovation, etc.,188bet login forms have just begun to mutate rapidly。
Implement it to Qingpu,It is neither a travel agency nor a hotel,Travel agency、The hotels are divided according to the original way,There has been a problem with management。If one or two companies have management problems,The whole industry is an industrial problem,Industry not established,Or the industry cannot be self-consistent in business。This means that industries must mutate or merge,To put it bluntly, the boundaries need to be redefined,Form or reconstruct 188bet login industry concepts。
So,We went through a lot of trouble to explain that we are not a hotel,Some people are scolding Qingpu because of certain things recently,But they still consider it from the hotel’s perspective。It’s very simple in theory,If you admit that I am a 188bet login species,Don’t judge your status by hotel standards,Unless you use another 188bet login species for comparison,Otherwise it is not logically valid。
The 188bet login middle class will become the backbone of consumption
188bet login and old species are replacing,The main problem in the reconstruction process is the growth of the mainstream economy,Growth of high-quality economy,Consumption will naturally upgrade。
The group that mainly depends on consumption upgrade is the 188bet login middle class,The 188bet login middle class is actually different from two groups,The first group is China’s wealthy class,In the entire process of national economic reform and transformation,There are many accidental factors in obtaining wealth,For example, opportunities arising from industrial integration,Factors of imperfect legal system,Factors of economic growth and huge profits, etc.。
The 188bet login middle class is when the market is relatively sufficient,Wealth created by one’s own hard work,Not many dividends from the barbaric past。This can also cause,Their attitude towards wealth and assets will be more positive、rational、Forward,At the same time,They will continue to grow,Improve and enrich yourself。
We can understand 188bet login as,In the process of social competition and life growth,They are basically out of the very struggle、A completely hopeless state,I have achieved my current status by relying on my professional ability and business。At the same time, they also need to work harder,Only in order to achieve a better life,They are the backbone and hope of Chinese society。
The meaning of Qingpu is,When the user is on vacation,Not just simple fun,But I can experience something rewarding,Be able to discover the beauty of yourself,To further improve yourself,Gain more respect 188bet login others。
In other words,When you were on vacation in Tsingpu,Want to experience different things,Surprise,At the same time, you can also learn something positive 188bet login process,Such words are in line with their self-discovery、Awareness of self-improvement。
In the original sense,We don’t welcome rich people either,The difference between the 188bet login middle class and the “rich” is this,Are you pursuing anything spiritually?。What we have to do,It is to create a lifestyle that is beyond the daily reach of the 188bet login middle class。The ups and downs of life,But we must eventually find a spiritual home in the real world。
*188bet loginText source:i黑马网, Author:Wang Gongquan, Zhang Xiaojun,Original title:《Wang Gongquan: The appearance of traditional economy,188bet login middle-class consumption will become mainstream》
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