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Six Flags Entertainment announces cooperation with Saudi 188bet online sports betting Arabia’s sovereign wealth fund to develop theme parks,Estimated to open in 2022

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Li Haiqiang2018-04-05

Six Flags Entertainment recently officially announced that it will cooperate with Saudi 188bet online sports betting Arabia’s sovereign wealth fund to build Six Flags Park,This is another major event for Six Flags Entertainment’s overseas expansion after Dubai theme park operator DXB Entertainments plans to build a Six Flags park in 2019。

Two years after news broke of Six Flags plans to build a theme park in Saudi Arabia,The Texas-based theme park operator officially confirmed the news on April 4。

The world’s largest regional theme park operator will develop this project in the Saudi capital Riyadh in partnership with Saudi 188bet online sports betting Arabia’s sovereign wealth fund Public Investment Fund (PIF)。188bet online sports betting Following Dubai theme park operator DXB Entertainments plans to build a Six Flags park in 2019Another major event for Six Flags Entertainment’s overseas expansion.

The two parties did not announce the financial details related to the transaction。Six Flags will authorize PIF to use the brand,And responsible for the development and design of the park,This park is also a new entertainment park built by Saudi Arabia in Qiddiya, 40 kilometers away from Riyadh、Part of a sports and cultural destination city,The park is expected to open in 2022。

In an announcement,Qiddiya CEO Michael Reninger said,This urban complex will include a world-record roller coaster and innovative rides and attractions。

"By partnering with global industry leaders,We believe we can provide some unique products and services,”He said。

To reduce dependence on oil,Develop economy,188bet Online Sports Betting and Casino And create more jobs for young people,The Saudi government announced the “Vision 2030” plan in April 2017,Decided to increase investment in multiple fields including entertainment。

“Six Flags’ theme park in Riyadh and other similar developments will create many new jobs,Let the talents of the younger generation in Saudi Arabia、Energy and imagination have their place," PIF said in an announcement。

For Six Flags,This cooperation is also a great opportunity to promote the company’s international expansion and business growth。

Six Flags executive said,Company’s international transactions generated $38 million in revenue in 2017,This transaction does not require a significant capital investment from the regional theme park company。Since the launch of international business in 2014,Six Flags’ total revenue in this area has reached US$91 million。Overall,The company’s revenue in 2017 was US$1.4 billion,Realize 188bet online sports betting profit 3.USD 1.3 billion。

But,It should be pointed out that,Signing an international agreement with a partner does not guarantee the success of the project。Six Flags’ plan to build a theme park in Vietnam has failed,The company’s projects in Dubai are currently ongoing,Although there are some problems with the operator's funds。

Nevertheless,Six Flags CEO Jim Reid-Anderson said,The company is expected to announce new international project development plans this year。

Because building these parks does not require direct investment from Six Flags,There are only two limiting factors for the opening of our future international theme park,First, find new partners,The second is to find a suitable construction site。

*This article was compiled from skift by Zhihui analyst Li Haiqiang,OriginalTitle:《Six Flags Chases Global Growth With Saudi Arabia Theme Park Deal》.

The source of this article is Zhihui, and the copyright belongs to the original author.

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