Text/Liu Zhaohui (co-founder of Zhihui 188bet online sports betting，Yiou.com expert consultant)

Modern tourism originated in Britain，The founder is Thomas Cook。He was the first person to organize group 188bet online sports betting，Organized the world's first round-the-world tour group，Written and published the world's first 188bet online sports betting guide - "Liverpool 188bet online sports betting Guide"，Introduced the earliest prototype of traveler’s check voucher，Organized a self-guided tour within Europe，And provide 188bet online sports betting assistance and hotel accommodation services to self-guided tourists。Mid 19th century，He founded the world's first 188bet online sports betting agency-Thomas Cook 188bet online sports betting Agency (i.e.: Travelex 188bet online sports betting Agency)，Marks the birth of modern tourism。

Thomas Cook was the first recorded 188bet online sports betting agent。The modern tourism products and services he created laid the foundation for tourism development，The development of these tourism products and services will be accelerated in the future with the advent of the Internet，Various online transaction models will form the online tourism industry pattern as we know it， Although the basic form of its products and services has not changed much，But the Internet has greatly improved the transaction efficiency of all products and services，Shortened people and goods、Distance between people and services，Transparent transaction，Reduced intermediate links。If Thomas Cook created the product and service foundation of modern tourism，The technical foundation of online 188bet online sports betting channels and platforms started in the modern aviation industry。

1. The birth of electric mechanized ticket reservation 188bet online sports betting

1920s，The aviation industry is developing rapidly，Many brands that we are familiar with today，such as Qantas、Delta Airlines、Both American Airlines and Pan Am were established during this period。1930s，Governments of various countries invest heavily in airport construction and infrastructure，Contributed to the opening of many new routes，The air transport industry has also experienced a period of rapid growth。In the period of rapid development of the aviation industry，Since there is no help from computer equipment yet，Airlines have to adopt a systematic management approach。And many tourism-related elements contained in these systematic methods will be extended to online 188bet online sports betting Internet services。It’s just that before the Internet, systematization could only achieve streamlined management of inventory and passengers。Early 1950s，Airlines are starting to look at tools that can automate the booking process。At that time，It takes up to 90 minutes for a ticket agent to book a ticket for one customer。

1952，American Airlines releases Magnetronic Reservisor, an electric mechanization system，188bet online sports betting combination of vacuum tubes and drum memory allows airlines to manage seats on a centralized platform。Although 188bet online sports betting memory reduces the time for staff to check remaining tickets，Also able to store ticket information for more than 2,000 flights for up to 31 days，But reserving seats still requires a lot of manual work，And 188bet online sports betting system requires a storage agent to operate the query。

2. The birth 188bet online sports betting “machine + wine” computer reservation system

1952，Trans Canada (the predecessor of Air Canada) and the University of Toronto、Ferranti Systems co-develops world's first computer reservation system，Named "ReserVec"，means electronic storage control。American Airlines were quick to notice ReserVec’s success，Subsequently cooperated with IBM to invest in the development of its own computer reservation system，Saber system launched in the United States two years later，188bet online sports betting system, which is ten times more expensive to develop than ReserVec, is still in use today。The success of ReserVec and the Saber system itself prompted other airlines to develop their own computerized reservation platforms。

1960s， Deltamatic、DATAS、Apollo、PARS systems have been born and put into use。1980s，Other distribution systems were developed。European airlines, which have been reluctant to use the US-centric Saber system, jointly developed Amadeus。Meanwhile，Sabre partners with growing computer networking company CompuServe，The first electronic online booking of air tickets and hotels through the EAASY Sabre system。With the growth of hotel bookings from 188bet online sports betting agents and the emergence of lighter and more powerful desktop computer systems，A hotel reservation system that can be easily operated at the hotel front desk is launched。1987，Fidelio releases their first inventory management and hotel reservation system。

三、188bet online sports betting booking sites are booming，China debuts，Following every step

Early 1990s，With the success of the commercial Internet，Many mainstream 188bet online sports betting brands have begun to develop their own websites，Some also provide online booking function。1995，Viator Systems, Inc. (today Viator.com) establishes its own 188bet online sports betting technology department，Specializes in providing destination 188bet online sports betting booking services through the Internet；

1996，Two senior Microsoft executives, Richard Barton and Lloyd Frink, founded Expedia within the Microsoft system ，(Microsoft later sold it to Interactive Media) provides air tickets、188bet online sports betting bookings for hotels and car rentals。End of the same year，Sabre’s Travelocity is 188bet online sports betting，Provide assistance to self-guided tour guests；

Priceline was founded by legendary American entrepreneur Jay Walker in 1998，And provide hotels to global users under the "Name Your Own Price" model (customer reverse pricing)、Air tickets、Car rental、Online booking services for 188bet online sports betting packages and other products，Priceline is now the king of online 188bet online sports betting，World No. 1。Same year，Ralph Battle, a former Bertelsmann Group reporter, invested US,000 to create TravelZoo，Open U.S. online 188bet online sports betting information service + top20 selected special offer mode；

1999，Liang Jianzhang、Shen Nanpeng、Ji Qi and Fan Min founded Ctrip and started to provide air tickets using the mouse+cement method、Hotel、188bet online sports betting vacation、Business 188bet online sports betting product booking，In May of the same year, eLong was established in Beijing and positioned as an urban life information website，After acquiring Pateloitte and its e-commerce website，Enter the tourism service industry，In May 2001, eLong transformed and focused on the online 188bet online sports betting booking service industry；

In 2000, Stephen Kafuer founded TripAdvisor, the world's largest and most popular 188bet online sports betting community，Start providing hotel reviews for travelers、Hotel Popularity Index、Advanced Hotel Selection Tool、Hotel price comparison search, socialized journey picture sharing and online friend exchange services，Same year，Deep Kalra founded MakeMyTrip, India’s largest online 188bet online sports betting company；

2001，The aviation industry foresees that network technology will bear more and more communication needs，So we jointly issued an industry standard for information transmission。188bet online sports betting allows information to be unified and managed and updated by the newly released OpenTravel Alliance (the first OpenTravel information was released in 2001)，Same year，Five of the six major U.S. airlines jointly launched their own OTA website Orbitz；

2004，With the increase of suppliers and online 188bet online sports betting products，Comparison search service came into being，Steve Hafner and Paul English co-founded Kayak, which provides 188bet online sports betting search engine services；In the same year, Tongcheng.com, a tourism e-commerce website that serves as both a B2B tourism enterprise platform and a B2C mass tourism platform, was established；

2005，Various benefits brought by the popularity of the Internet，The vacation rental model pioneered by HomeAway was born，In the future, it will grow into the world's largest online holiday home rental service provider "B&B Yige"。Same year，Qunar, which also provides 188bet online sports betting search engine services, was established；

2006，Mafengwo, starting from the UGC 188bet online sports betting community, is online；Tuniu started as a leisure and vacation product organization；

can be seen，Chinese online 188bet online sports betting companies basically copy the successful business model of the United States，Usually imitation is used，Little innovation，Following every step，Fortunately, China has a huge Internet demographic dividend，The current development momentum of China’s online tourism is good，But after the bonus disappears，China’s online tourism industry without innovation will sound the alarm。

4. The mobile 188bet online sports betting trend is coming, and a hundred flowers are blooming

2008 is a critical year，This year with the birth of Apple mobile phone，Global mobile Internet begins，After the huge success of Apple’s first-generation iPhone released the previous year，Provided iOS software development kits to third-party developers。This move proved to be a very critical point in the history of mobile phone development，It allows 188bet online sports betting companies to develop mobile applications specifically for mobile phone users。Another revolutionary model was born this year，This is Airbnb and the P2P personal house rental model it represents，It is a platform for house owners (or renters) to rent out their spare rooms to strangers， A new economic form "sharing economy" was born with it。Same year，Mother Donkey is online。

2010，With the explosion of mobile 188bet online sports betting，The birth of Hotel Tonight, a last-minute booking model only for mobile devices；Qyer.com officially started commercial operation in 2011 。

5. What should we do with online 188bet online sports betting in the future?

When we review the brief history of the development of online tourism at home and abroad，We found that the development of online tourism has actually completed a transformation from "supplier-centered" to "customer-centered"。At first，The purpose of the business is to make the supply chain work。After， The goal becomes to let these people control passenger resources，For example, a 188bet online sports betting agency operates this supply chain。When the Internet Age Comes，Direct-to-consumer service platform forms a new type of agent network，They use network effects to serve a wider range of consumers。But this also allows suppliers to directly access the same customer base，This provides consumers with the choice of direct booking or indirect booking channels。The richness of choice enables the creation of advanced 188bet online sports betting discovery tools，Such as meta search、Review sites and various alternative platforms。The emergence of smartphones has promoted the birth of new business models，Although it still relies on the same operating model and basic framework，But they are fully grasping and utilizing completely different consumer behaviors。

The next stage of development will be the era of personalization，Operators need to be able to provide passengers with a 188bet online sports betting product portfolio that comprehensively meets their location information and preferences。This phase will also be driven by the impact of the underlying framework，Including to push traditional to smaller devices、Lightweight messaging standard adopted for large amounts of inventory information。We have seen it，More and more vendors and OTA websites provide XML and JSON interfaces instead of SOAP protocol-based APIs。Efficient information transmission will make data transmission between wearable devices possible，such as Google Glass or iWatch。These devices allow travelers to search locally for local businesses、Location information and recommended information。Finally，The realization of the function of connecting suppliers and OTA systems means that travelers can make real-time on-site bookings with just their voice and a digital watch or mobile payment system。As the function of completing reservations in one step under multiple mode systems becomes mainstream，Reservation services will gradually change。

Contest to simplify complex 188bet online sports betting processes coming soon。Travelers can share some of their personal preferences with 188bet online sports betting suppliers through a variety of online profiles。This data is controlled by the traveler - including 188bet online sports betting history、Personal preference、The database constructed with other data will be systematically analyzed after activation，After analyzing millions of times, it can provide travelers with personalized recommendations for various itineraries that best meet their needs。

As Thomas Cook, the father of modern 188bet online sports betting, dies，A British magazine evaluated him as follows: His greatness is to discover a need，And satisfy it。This demand is 188bet online sports betting，This kind of satisfaction clearly tells us to research products according to market demand，Thomas.Cook has provided us with an opportunity with his great performance，That is, 188bet online sports betting practitioners must constantly discover new interests of tourists，Propose new and distinctive services，The Internet has undoubtedly given us the best tool。

Note: The case selection in this article is represented by a typical online 188bet online sports betting company，Similar modes are not listed one by one。

This article is an original article by Liu Zhaohui, co-founder/CEO of Zhihui 188bet online sports betting，WeChat ID: liuzhao-hui，Please indicate the author and "Source: Zhihui 188bet online sports betting Network" when reprinting。Zhihui Tourism WeChat public account: tripvivid，Welcome to follow！