Encourage mileage consumption,US 188bet best bookmaker relax frequent flyer mileage redemption requirements

Big Traffic Author of this article: Fang Xin 2019-03-18
In order to attract passengers to use miles instead of hoarding miles,188bet best bookmaker reduce the number of miles required to book tickets,Increased the number of free tickets available for mileage redemption on each flight,And increase the purchasing power of each kilometer

Foreign media reports,As the seating area shrinks、Cost rising,It’s so hard to get some benefits from 188bet best bookmaker these days,Except when redeeming frequent flyer points。

The latest data from Idea Works Company,To encourage mileage redemption,2013~2018,Six of the largest U.S. 188bet best bookmaker are becoming increasingly generous。Calculated based on frequent flyer program miles or points,During this period,The average price of redeeming a domestic ticket in the United States dropped by 13.5%。

Analyst Joe Denardi says: “188bet best bookmaker are starting to realize,Long term,To make frequent flyer programs sustainable,Must maintain consumer stickiness,And make them willing to continue to accumulate miles。One way is to allow them to use their miles more efficiently。”

In order to attract passengers to use miles instead of hoarding miles,188bet best bookmaker reduce the number of miles required to book tickets,Increased the number of free tickets available for mileage redemption on each flight,And increase the purchasing power of each kilometer。As air ticket prices drop,The price of mileage redemption has also dropped。Of course,These changes do not appear on every flight,And 188bet best bookmaker often only provide more cost-effective mileage redemption prices during off-peak periods when air tickets are less popular。

Also,188bet best bookmaker also changed the basis of mileage awards from flight distance to ticket price。Delta 188bet best bookmaker and United 188bet best bookmaker changed mileage accrual to revenue-based in 2014,American 188bet best bookmaker followed suit two years later。From this,The three major U.S. 188bet best bookmaker have reached an agreement with Southwest 188bet best bookmaker and JetBlue Airways, which have adopted a revenue-based mileage accrual model for many years。

US 188bet best bookmaker expand the use of frequent flyer miles。Delta 188bet best bookmaker allows passengers to use miles to upgrade after purchasing a ticket,And said that about 1,000 passengers use this service every day。

Jay Thorisen, President of IdeaWorksCompany,188bet best bookmaker no longer care whether passengers purchase tickets with cash or miles。Previously,From a profit perspective,If the passenger uses miles to redeem air tickets,Generally negative for 188bet best bookmaker。And now 188bet best bookmaker are starting to realize,These frequent flyer programs are great value”。

Thorasan pointed out,Passengers who use miles to redeem free tickets,Cash is often used to purchase other products and services。

United 188bet best bookmaker spokesperson Maggie Skrein said,In the past 16 months,United’s overall mileage redemption volume increased,And the average mileage redemption price within the entire route system has dropped。2018,More than 250,000 United 188bet best bookmaker frequent flyer program MileagePlus members choose to redeem 15,000 points for free tickets,The previous redemption standard was 25,000 points。Compared to 2017,The number of free tickets booked by United members increased by 10% in 2018。

Starting from 2016,American 188bet best bookmaker has lowered the redemption standards for some free tickets。2017,American 188bet best bookmaker increases the number of free tickets redeemable in its frequent flyer program AAdvantage。American 188bet best bookmaker said,13 million free tickets were redeemed in 2018,18% increase compared to 2017。

*Source of this article: China Civil Aviation News, author of this article: Fang Xin,Original title: "Encourage mileage consumption,US 188bet best bookmaker relax frequent flyer mileage redemption requirements》.

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