New users automatically create accounts after logging in
LoginThird-party login
May 29,Sweden Group holds accommodation sharing and upgrade conference in Shanghai。At the press conference,Luo Jun, co-founder of Tujia and Sweetome Group said,Sweden will position itself as a “good time operator” in the future,Create a good time with accommodation experience as the core for our users。At the same time,Shared his practical experience on site,Current problems in the shared accommodation 188bet best bookmaker,And provide innovative and complete solutions。
Dilemma: The tourism accommodation 188bet best bookmaker shifts from rapid growth to high-quality development,Challenges in shared accommodation
2018,China’s online travel market transaction scale reaches 9754.2.4 billion yuan,Growth 9.3%,YoY growth slowed down,Compared to the past five years,The growth rate is below double digits for the first time。It can be seen from this,Tourism growth slows down,It is inevitable to shift from high-speed growth to high-quality development,The same goes for the closely related tourism accommodation 188bet best bookmaker。
In the tourism accommodation 188bet best bookmaker,In recent years,The proportion of shared accommodation is increasing,Very popular among consumers。Shared accommodation is an emerging business format,With the diversified development of consumer demand and the support of capital,The 188bet best bookmaker is showing a prosperous and lively scene。
However,When the tourism accommodation 188bet best bookmaker transforms and upgrades,Entering the stage of high-quality development,Shared accommodation will face huge challenges。In terms of policy,Before relevant laws and regulations are officially implemented,The operation of shared accommodation still faces the risk of regulatory uncertainty;In terms of quality,Because there are no relevant standards,Short development time,The 188bet best bookmaker was growing wildly in the early stage,Chaos occurs from time to time in the 188bet best bookmaker,Safety cannot be guaranteed、The quality of housing varies between good and bad、Problems such as poor experience are often criticized。
Change: The demand side forces the supply side to upgrade,It is inevitable to practice both soft and hard skills
Looking from the demand side,With the rapid development of economy,Improvement of living standards,People’s consumption concepts begin to change,The trend of consumption upgrading is becoming increasingly obvious。Consumers’ requirements for 188bet best bookmaker products have shifted from “affordable 188bet best bookmaker” to “good 188bet best bookmaker”,Pay more attention to hardware facilities and service quality,And they are more interested in the experience during their stay。In addition,In the era of mobile Internet,Consumers are already familiar with and accustomed to online shopping, 188bet best bookmaker, travel, shopping and entertainment。
It can be seen from this,At present, the shared accommodation 188bet best bookmaker as a supply side cannot fully meet the demand,The demand side forces the supply side to upgrade, which is imperative。This is a new war,The curtain has slowly opened。As a leading player with the status of "general" in the 188bet best bookmaker,Some have already begun to take the lead,Provide own solutions for the 188bet best bookmaker。On software services,Resolving experience shortcomings,Deeply explore diversified services and improve experience quality and standards;On Hardware Services,Unified room standards,Provide standardized non-standard accommodation。
Break the situation: Sweden’s sword is unsheathed, piercing the 188bet best bookmaker’s pain points
Then,Sweden, as the leading company in the 188bet best bookmaker,How to respond,Upgrading service experience from software and hardware?
First,Upgrade sharing experience,And made two major innovative measures。First, launch PGC travel guide content recommendations,That is, output the strategy content 188bet best bookmaker form of PGC (professionally produced content)。Sweden content operation team solicits local gameplay from store employees across the country,Compiled into a one-stop travel guide and recommended on the homepage of the mini program,And update the strategy content according to the seasons,Provide users with the most accurate、The freshest、The most local travel "private cooking",True realization of "travel as local"。
The second is UGC creative activity collection service,Introduced "You have an idea、I have a house” free living activity。Users only need to submit their wonderful and interesting ideas to Sweeten through the mini program,188bet best bookmaker will provide the vacant house after passing the review,At the same time, these good ideas will also be shared,All users share these good times。Luo Jun made it clear,“You have an idea、I own a house” is not a marketing campaign,But Sweeten’s new business model,It connects vacant properties and users’ creativity,Making idle resources valuable again。
Secondly,Shortcomings in 188bet best bookmaker experience services,Upgrade service experience。With intelligence、Big data、The gradual popularization of virtual reality and other technological means,The wheel of technology-enabled service experience is pushed onto the fast lane。Luo Jun also expressed at the meeting,In a fragmented market like shared accommodation,Service experience upgrade must rely on technology。So,Sweden brings membership services online,Sweden developed mini program,Provide one-click WIFI connection for members on the mini program、Contact customer service、Hosted Services、Electronic invoice、Extension, check-out and other services,Greatly improve the service efficiency and operational efficiency of the store。
Last,On the issue of uneven housing supply in the 188bet best bookmaker,adopts chain management method,Create brand image。At the press conference,Sweden announced its operating data over the past eight years: more than 50,000 high-quality houses、More than 1100 projects in operation、Top 10 mature brands、280+ destinations、30,000,000+ stays、4.8 points average online review score、More than 1,200 real estate project cooperation and more than 42,600 contracted owners。Under this number,Standardization of housing is the general trend。from this,From the hardware facilities,Will be the same as the hotel 188bet best bookmaker,Strictly implement standardized check-in and reception service procedures,Comply with the unified security management mechanism and use a unified operating system,Practice "unified service strategy、Consistent customer experience”。
According to Luo Jun,A membership loyalty program that is different from the traditional hotel 188bet best bookmaker,Sweden is about to launch a new membership system with sharing as the core,Focus on social attributes and membership services,“All good times are worth sharing,This is the real value of shared accommodation。”
New users automatically create accounts after logging in
LoginThird-party login
Retrieve password
Register account