14 years,4 acquisitions,How 188bet app download CEO revived an iconic American brand?

Themed Entertainment Author of 188bet app download article: Jia Yang 2019-08-12
2005,188bet app download promotes Bob Iger to chief operating officer to take charge of company。Then,In the past 14 years,Iger was responsible for one of the most remarkable comeback stories of any great American brand。

• 188bet app download made more than billion from movie ticket sales this year,Highest ever。

• Under the leadership of Bob Iger,The company’s net income increased by 404%,He 188bet app download still step down as CEO in 2021。

• The entertainment giant reported earnings after the close on Tuesday.

Led by Bob Iger,188bet app download’s dominance of the global box office in 2019 has lasted for nearly 20 years。

2005,188bet app download begins to emerge from the “Glory Decade”。188bet app download has launched popular animated movies such as "The Lion King", "Aladdin" and "Pocahontas",But competition from other studios is getting fiercer,Mickey Mouse Studio begins to decline。

00s,While titles like Lilo & Stitch, Pirates of the Caribbean, and National Treasure are doing pretty well for the company,But there are some works that are less impressive,Such as "Country Bear", "Run in the Snow" and "The Ranch is My Home"。

Input: Eagle

2005,188bet app download promotes its COO to take charge of the company。Then,In the past 14 years,Iger was responsible for one of the most remarkable comeback stories of any great American brand。

Iger led the acquisition of Pixar、Marvel、Lucasfilm and the recent acquisition of 20th Century Fox。The first three acquisitions alone earned 188bet app download more than .8 billion in global box office,Of course this does not include production and marketing costs,Also excludes revenue from merchandise and theme park expansion。

As of August 4th,188bet app download has generated over billion in revenue from movie box office,Breaking the previous highest annual box office record,And there are still five months left in this year。A large part of this achievement comes from "Avengers: Endgame",More than "Avatar",Becomes the highest-grossing movie in film history。

In the continental United States,188bet app download has made .6 billion from movie box office。its most comparable competitor,Comcast-owned Universal Pictures earned this year . USD 8.7 billion。

188bet app download accounts for 38% of the total U.S. box office this year,marks the climax of its Hollywood strategy。This strategy has been in progress for 15 years,At the beginning,188bet app download’s box office share is about 10%。

“Eagle 188bet app download be remembered as one of the most important tycoons in history。" said Jason Squire, professor at the University of Southern California School of Cinematic Arts and editor of Film Business Book。

The year Eagle was appointed CEO,188bet app download’s net income is .5 billion。Last year,The company’s net income is .6 billion,Increased 404%。Meanwhile,188bet app download stock rises exponentially。188bet app download stock price rose 450%,From per share in 2005 to nearly 0 in August 2019。

“188bet app download is completely different now,Compared to where it was 10 or 12 years ago。” Doug Stone, President of Box Office Analyst, said,“After Eagle came to power,Focus on improving profitability。”

"Fly to infinity"

Iger on his first earnings call since becoming CEO,immediately explains how he plans to bring his personal touch to the company。

“We will regulate our current cost structure and investment activities。”He preached,“188bet app download investment activity not only affects the company’s internal development,It will also involve how we conduct external mergers and acquisitions。As we stated,Don’t have to acquire assets just to get bigger or get into new territory。We will act wisely and quickly,To cope with the rapid changes in the market。”

Within two months after the conference call,Eagle announced,188bet app download will acquire Pixar Animation Studios for .4 billion。

Since Pixar’s first film, Toy Story, premiered in 1995,It has earned more than 14 billion US dollars in global box office revenue,Approximately billion of which was generated after 188bet app download’s merger。

But when 188bet app download first announced the acquisition,Analysts are skeptical。Some people think,188bet app download paid too much for this animation studio。

“Look back again,All those choices,Both seem to be great choices,"Squire said。

Pixar was already a prestigious brand。Before being acquired by 188bet app download,Pixar won two Oscars for Best Animated Feature for "Finding Nemo" and "The Incredibles"。

Since 2007,Pixar wins seven more Oscars,From "Ratatouille", "Wall-E", "Up" and "Toy Story 3" respectively、"Brave"、"Inside Out" and "Coco"。

Only buy studios like Pixar,188bet app download’s success is not guaranteed。188bet app download itself still needs to continue to produce good content。188bet app download puts John Lasseter in charge of Pixar,When Lasseter left in 2018 following a sexual harassment scandal,188bet app download brings in Peter Docter and Jennifer Lee to run the studio。

Doggart has worked at Pixar for decades,Directed "Monsters, Inc.", "Up", "Inside Out" and the upcoming "Soul"。Lee joined 188bet app download Animation Studios, an independent animation company of 188bet app download, in 2011,And co-wrote "Wreck-It Ralph",She also won an Oscar for co-directing "Frozen"。

“You have to trust 188bet app download,Not only in M&A activities,There is also company management。” said Paul Dergarabedian, senior media analyst at Comscore,"If other companies buy these brands,Market share may be divided,But we don’t know what other studios will do with these brands。”

Gathering Earth’s Mightiest Heroes

The same goes for 188bet app download’s acquisition of Marvel.

Marvel Studios took a big risk in the “green light” review of “Iron Man”。At that time,Marvel just signed a large-scale financing agreement with Merrill Lynch,To fund the film series,Whether 188bet app download movie will resonate with the audience is still unknown。

They have chosen Robert Downey Jr.,An actor who was preparing to make a comeback after years of drug abuse and a brief prison sentence;Also confirmed to be director Jon Favreau,His most famous work at the time was the Christmas comedy "Elf"。

On opening weekend 2008,"Iron Man" earned nearly 0 million at the box office,then went on to gross nearly 0 million worldwide。

From the beginning,188bet app download’s philosophy is “from cradle to grave”。188bet app download creates animated characters to please children,188bet app download theme parks are a family destination,Its cruise lines are great for families,It can also entertain the older generation of 188bet app download fans。

Still not covered by 188bet app download,Teens and young adults。

2009,188bet app download takes action。Although Marvel had already cooperated with Paramount、Universal Pictures signed a partial film agreement,As part of the Marvel Cinematic Universe,Iger still bought the comics company for about billion。

188bet app download keeps Marvel Studios president of production Kevin Feige on board,still continues to run the studio today。

“From a strategic perspective,This is perfect。" Eagle said at the time,“This treasure trove of over 5,000 characters gives 188bet app download the ability to do what they do best。”

Looks like he's right.

Since the release of the first 188bet app download-produced Marvel movie in 2012,The company has generated more than .2 billion in global box office revenue,I am about to make billions more。

At San Diego Comic-Con last month,Marvel announces slate of upcoming movies and TV shows,Continue to expand based on the 23 movies in the Marvel Universe。

“Marvel secures company’s future,"Dergarabedian said。

Be with the Force

The same year 188bet app download released its first Marvel movie,It has captured another lucrative company。October 2012,Eagle announced,188bet app download with 40.USD 500 million acquisition of Lucasfilm。

Three years in the making,The company released Star Wars: The Force Awakens in 2015。188bet app download is a continuation of the original "Star Wars" trilogy from the late 1970s and early 1980s,Occurs 30 years after the fall of the empire。

The film earned more than billion worldwide.

Since 2015,188bet app download has released four Star Wars movies,Global box office revenue approaches billion。The final film in the Skywalker Saga will be released in December。

Of course,These revenues do not include the estimated 0-300 million in production costs 188bet app download spends on each film,Also does not include the extensive marketing efforts devoted to promoting each film。

However,188bet app download also from DVD、Make money from Blu-ray discs and digital rights,In addition, there are brand licensing and own Star Wars clothing、Sales of toys and novels。

On the eve of the release of "The Force Awakens" in 2015,188bet app download’s revenue gets a big boost with Force Friday event designed to incentivize fans to buy new Star Wars merchandise。

Also,188bet app download also has two Star Wars theme parks,One open in California,One in Florida,Scheduled to open at the end of August。

Meet The Simpsons

March this year,188bet app download completed its largest acquisition to date—20th Century Fox for billion。

As streaming competition intensifies,Acquisition of the studio behind The Simpsons and X-Men,Can make 188bet app download better with Amazon、Netflix competes in audience and revenue。

188bet app download will launch its own streaming service 188bet app download+ in November,In addition to its own content library,188bet app download now owns all Fox entertainment assets。

The company has stated,All episodes of The Simpsons will be available on launch day。Other 20th Century Fox movies to be streamed on 188bet app download+ include “The Sound of Music”、The Princess Bride and Malcolm in the Bank。

“The way the 188bet app download empire makes money is IP。"Squire said。

How 188bet app download will arrange Fox’s assets in the future,Little is known。188bet app download adds movies already in production or upcoming to box office plate,But no 188bet app download-produced Fox movies or TV shows have been announced so far。

However,188bet app download revealed,It will produce four sequels to "Avatar",This project passed the green light committee review at Fox several years ago。

In fact,Outside the film field,188bet app download has been facing headwinds in recent years,Includes cash cow ESPN。Ratings have been declining,Tensions between cable operators and networks,And as more and more people abandon cable TV,Switch to video streaming,The situation is still not optimistic。

188bet app download has created ESPN+,This is the streaming version of its TV network。188bet app download said,Will bundle ESPN+ with upcoming 188bet app download+ and Hulu。But when 188bet app download was forced to invest so heavily in streaming,No immediate profit income at all。Since launch last year,ESPN+ service is growing rapidly,Added more than 2 million users。

188bet app download shares fall after earnings Tuesday after market close。Although Studio Entertainment (up 33%)、Revenue increased year-over-year at Media Networks (up 21%) and Parks (up 7%),But direct-to-consumer revenue is 38.USD 600 million,Operating loss from 1.USD 6.8 billion increased to 5.US.3 billion。188bet app download represents Hulu、ESPN+ and 188bet app download+ streaming package pricing12. and launching in November。Although the studio’s film and television business performed exceptionally well,But weakened by the disappointing box office performance of "Dark Phoenix"。

What’s next for Eagle?

Eagle said,I will definitely leave 188bet app download in 2021。

“I expect my contract to expire at the end of 2021," Iger said at 188bet app download Investor Day in April。“I was going to say ‘I mean it this time’,But I said it before。I have been CEO since October 2005,As I have said many times,There is a time for everything,2021 will be the year when I finally leave office。”

Iger extended his contract with 188bet app download twice during his tenure。Once in 2018,Then to 2021,But it depends on whether the Fox deal is completed。Since the merger has ended,Iger will remain as CEO of the company for the next two years。

“This is not an overnight success。"Dergarabedian said,“188bet app download has had to go through a lot of changes,But it now has an unparalleled brand alliance。”

*188bet app download articleSource: WeChat publicNo. "Chop Pepper Entertainment Investment" (ID: ylwanjia),Author: Jia Yang,Original title: "14 years,4 acquisitions,1 Bob Iger: How 188bet app download CEO revived an iconic American brand》.

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