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Tourists who have just taken the step of traveling across provinces have received good news: 188bet in various places have launched new policies for ticket discounts,The National Development and Reform Commission also recently issued a document stating that it will continue to promote ticket price reductions in 188bet。Latest data display,Ticket discounts have greatly boosted consumers’ enthusiasm for traveling,The effect of boosting the recovery of tourism industry is obvious。However,Industry insiders also remind,Ticket price reduction has gained popularity,The quality of supporting facilities and services must also keep up。
188bet spot ticket price reduction boom
In Wuhan City,Yellow Crane Tower、The number of tourists on the first day of free admission to 5A-level 188bet such as Mulan Tianchi jumped more than three times compared with the previous period,Wuhan Happy Valley and East Lake Ocean World also attracted more tourists than before to check in。“The familiar scene is back!"Some tourists expressed excitedly。There are also foreign tourists who changed their itinerary after seeing the free ticket news,Stay one more day in Wuhan。
Such scenes are being staged across the country。To boost the recovery of tourism,Promote the development of tourism economy,Many provinces and cities have successively introduced heavily preferential policies for tickets to tourist attractions。Hubei Province recently announced that from August 8 to the end of this year, all A-level 188bet in the province will be free of charge for tourists from all over the country,Including National Day Golden Week。
Previously,Shandong、Shanxi、Guizhou、Yunnan and other provinces’ 188bet implement a half-price ticket discount policy,Suzhou also launched a special activity of “1 Yuan Garden Tour”。12 A-level state-owned 188bet in Qingdao, Shandong offer free tickets to all tourists,Including the 5A-level scenic spot Laoshan Scenic Area。Xi’an Tang Furong Garden and other 188bet will be open for free starting from August 1st。
Fare discounts drive significant growth in ticket bookings。Ctrip platform data display,August 8th to 11th,Domestic 188bet spot ticket bookings increased by 176% from the 4th to the 7th,Hubei has the most outstanding performance,Increase dozens of times,Shandong 188bet spot ticket bookings increased by 55%。
Introduced by Gou Zhipeng, President of Qunar.com,After Hubei announced that A-level 188bet are free,The search volume for tickets in Hubei region on the platform has tripled;Shanxi、After Shandong released the policy of reducing ticket prices for 188bet,The overall sales of scenic spot tickets increased by 2% compared with the previous month.1x、1.3 times。
Poor reservation channel affects experience
The effect of this round of 188bet spot ticket price reductions is immediate,Greatly stimulates the "one-day trip"、Search volume for hotels, B&Bs and other tourism products。On Qunar platform,Search volume for “one-day tour” around Wuhan increased by 20%,Hotel search volume increased by 40%,Search volume for B&B increased by nearly 70%;Shanxi、B&Bs in the two provinces of Shandong increased by 1.5 times、1.1x,188bet area passenger flow has an obvious driving effect on B&Bs。A set of data display provided by Ctrip,The number of room nights booked in hotels around the 188bet area increased by 21%,Five-star hotels account for more than 50%。
“Free tickets to 188bet will bring a lot of passenger flow,The effect of helping the tourism industry to recover is obvious。”Ctrip travel experts think,Post-epidemic recovery stage,188bet have become the core of tourism recovery,Free ticket subsidies can effectively stimulate tourists to restore their travel confidence,Not only drives tourists’ consumption around 188bet,Also a hotel、Group tour、Providing assistance to the recovery of transportation。
There are also tourists worried,Falling 188bet prices lead to surge in number of tourists,Corresponding supporting facilities、Can the service quality and travel experience keep up?。
Mr. Liu, a tourist visiting Datong, Shanxi said,It is difficult to reserve tickets for Yungang Grottoes,“It’s better to buy a ticket。”After the free and open event reservation platform for Wuhan A-level 188bet is launched,Tourists have left messages on the Internet saying that they “can’t get an appointment at all” and “the server crashed”。
“The experience of visiting some 188bet is average、Lack of historical and cultural connotation,Playing once is enough,I won’t go again even if the tickets are free。" Zhang Lianchi, a travel expert who has traveled to most of China, thinks,Scenic spot dining、Accommodation、Entertainment and other supporting facilities must keep up,Otherwise, tourists will still not be able to stay in their footsteps。
Getting rid of dependence on 188bet has become a general trend
Data is displayed,The benefits of the tourism industry chain are about 7 times the ticket value,Includes food and lodging、Transportation、Shopping and indirect social wealth created。In terms of getting rid of dependence on the "ticket economy",Many 188bet have taken the lead and tasted the benefits,The most typical example is Hangzhou West Lake Scenic Area,It has been free and open for 17 years,Become the first 5A tourist attraction in China that does not charge tickets。The decrease in ticket revenue is compensated by the increase in tourists’ consumption in other formats,It has led to a blowout effect in the tourism industry in surrounding counties and cities,The “West Lake Model” has become a recognized successful practice in the tourism industry。
The problem of 188bet’ over-reliance on the “ticket economy” has long been taken seriously by government departments。The National Development and Reform Commission has successively issued documents in recent years to promote the reduction of ticket prices in 188bet,Recently issued a notice once again stating that it will continue to improve the ticket price formation mechanism,Focus on regulating price behavior in 188bet,Effectively implement the ticket price reduction policy。
“Free short-term labor pain in 188bet、Long-term positive,Under the guidance of national policies,Reducing ticket prices for large-scale 188bet across the country will be a general trend。" said Zhou Mingqi, founder of Jingjian Think Tank,Eliminating the dependence on tickets for 188bet will promote the development of my country’s tourism industry、Iterative progress in 188bet、Exploration and opportunities for the coordinated development of tourism destination industries。
Zhou Mingqi’s analysis,Although the basic income of 188bet has decreased,But if it can promote the upgrade of tourist attractions to resort-style,Bringing surrounding residents more opportunities to get rich,Provide more jobs,The increased economic and social benefits of the local area will far exceed the ticket revenue of the scenic spot。For 188bet that have lost ticket revenue,He suggested that government departments could provide certain operating subsidies to 188bet,Because the passenger flow and consumption attracted by 188bet will eventually feed back local economic development。
*Source of this 188bet: Beijing Daily, author:Pan Fuda, original title:《To upgrade the 188bet industry, first get rid of dependence on tickets》。
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