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I have to say,With 7 188bet login、Home Inn、Economy hotel chain brand represented by Hanting,Going through a magnificent 15 years - experiencing the early 188bet login of speed and passion、Also encountered the most difficult three years in history (2014-2016)、Even encountered the black swan event of the new crown epidemic。Although from the perspective of product life cycle,Budget hotels seem to have entered a period of decline,But it is the most extensive hotel category among consumer groups,It still occupies an extremely important strategic position in major hotel groups。
Give an example,7Days Inn has at least three positive contributions to Jin Jiang, the world’s second largest hotel group: scale contribution—the scale contribution of nearly 3,000 stores,brings extremely considerable market reserves and revenue growth;Member contributions - so far,7 188bet login Inn has contributed a total of about 50 million members,And every day、Each store will have no less than 3 new valid members at an increasing rate;Contribution to globalization—7Days Inn has expanded to more than 10 overseas cities,Promoting the globalization process of Jinjiang Hotels。Therefore,Major hotel groups will not give up on budget hotels,I was hit by the black swan instead,It’s more like opening the door to rebirth,Starting to pay attention to and return to the budget hotel field in 2020。188bet login ago,7Days Inn family public account issued "Nice to meet you",Old Friend" article,Opened a new definition of 7 188bet login Hotel,Prelude to "Start Again"。
However,Just like the scale of budget 188bet login did not grow in a day,Its development problems are also stubborn diseases left over by time。
“One,Not enough strategic attention,Strategic focus on mid-range hotels,Include resources、Mechanism、Incentives failed to favor budget hotels。Part 2,Although there have been many changes in products and brands,But it may not be able to impress investors and consumers;Part 3,The original 7 188bet login brand team has many outstanding cross-border talents,However, personnel adjustments are relatively frequent,In addition, there are not many talents engaged in hotel operation and management,7 188bet login in product creation、Quality improvement、Marketing、Relatively weak in operation and management。But no matter what level the hotel is positioned at,Everyone needs to return to the essence of accommodation,Return to the original intention of operation。”Chan Chuangcai, President of Jin Jiang Hotel (China) said frankly,When Jin Jiang Hotel integrated the Simple Business Department into Shanghai,Leave the 7-day strategic mission into my hands,What I really thought at that time was that I was suddenly given a heavy burden,I feel deeply honored and deeply aware of the arduous task,It is a severe test for the team and myself,But in Jinjiang’s strategic territory,This battlefield must be won in 7 188bet login,Although there is a long way to go,I also gladly accept it、Willing to challenge;Soon,I will go with Chen Yu, the brand marketing center,It took more than a month to complete the market research,And had in-depth communication with the 7 188bet login brand team,Established a new 7 188bet login to regain glory、Plan to start again,After reporting to Chairman Zhang Xiaoqiang,Quickly mobilize the team to implement innovation and upgrades。
7 188bet login of problems and breaking points,It reflects the current dilemma and self-salvation of budget hotels。Sometimes you have to admit the so-called abyss,It also has a bright future”。But we have to start with a mature brand with 15 years of history,It requires courage、Strength and wisdom。Is there any new way to play,How to solve historical difficulties?This battle of rebirth,Want to win,We must make up our minds and work hard - stability、Accurate、Ruthless。
Starting from product innovation and 188bet login upgrade
——“7 188bet login of freedom, good sleep every day”
Just like a thousand readers, there are a thousand Hamlets。7 188bet login that carry the youthful memories of a generation of young people,Especially among students born in the 1980s, they have a very deep brand impression,Chang Chuangcai’s heart,7 188bet login is the first understanding of Chinese hotel chains,Also accompanied Qing Cong for many years of struggle。At that time, I thought seven 188bet login was good,Affordable price,Have a comfortable stay。He has feelings for 7 188bet login,So I reshaped the 7 188bet login with emotion。
Jinjiang Global Innovation Center, one of the members of “One Center and Three Platforms”,Although rarely seen in public,But it is the "most powerful brain" of the entire Jinjiang 188bet login - upgrading existing hotels,Overseas brands localize and enter the market、Deepening the research and development of innovative brands、Innovative modular product solutions and cutting-edge 188bet login design and construction technology research and application, etc.,All because of this。
“When Mr. Chang came to discuss this matter with us,He has his own understanding of 7-day products,Traveling with classmates during student 188bet login,Choose to stay for 7 188bet login,Seven 188bet login with him growing up,He also saw the glorious success of 7 188bet login,He hopes that this product will become more successful in his hands。Our Innovation Center does feel a lot of pressure,But we are also excited。”Vice President of Jinjiang International Group、Zhou Wei, head of Jinjiang Global Innovation Center said,As far as the brand upgrade itself is concerned,The problems faced by the 7-day brand are complex enough、Also difficult enough,So the innovation and upgrading of 7 188bet login Inn requires precise market insights and careful solutions。
As a household name,7 188bet login was born to revolutionize the traditional guest house,Since its establishment, the brand has refreshed the public’s inherent impression of travel accommodation to a certain extent,The significance to the industry cannot be denied,The pace of brand upgrades and product iterations has never stopped in the past 15 years,The author has a profound interpretation of this in the article "Review of 7 188bet login Hotel in the past 15 years: The trump card and future of budget hotels"。Zhou Wei and his team are under pressure,That’s for sure。But the efficiency of the "most powerful brain" Jinjiang Global Innovation Center is also amazing - from the initial discussion、The first brainstorming session,The final model room is completed,Only three and a half months,The principle of upgrading that Zhou Wei adheres to is "tepid and not hot、No more, no less,Just right”。
Judging from the official announcement,This upgrade of 7 188bet login is divided into three parts: first, brand image upgrade,So that it can present a new visual experience while taking into account consumers' familiarity with 7-Day Cognition (so as not to create the illusion of "copycat");Second, the brand attitude is upgraded to "7 188bet login of freedom,Sleep well every day”,Advocating comfort、Free and efficient、Vibrant and fun,Integrate 7 188bet login of "good sleep" core and "happy" culture;The third is brand experience upgrade,Use "green、Health、Smart、Share、Five key words of “culture”、Give the experience more surprises。
“7Days Inn’s innovative concept,Based on a relatively unbiased consumer perspective,We have not completely denied the past 7 188bet login,But to peel off the cocoon,Comprehensive inventory of brand assets in 7 188bet login;Let’s understand the original intention of the brand creation,To deconstruct the product、Ideas of service design,Go and communicate with the 7-day old members,We found,Customers’ expectations for 7-day hotels have not fundamentally changed,It just changes from an accommodation experience that meets expectations to an accommodation experience that exceeds expectations,All needs are still focused on accommodation。Therefore,We are more focused on sorting out the ideas for 7-day brand upgrade,Consumption demand,Convert into design ideas,Finally create investment products that meet investors’ expectations。" Zhou Wei thinks,This upgrade should be regarded as a truly new 7-day first-generation product,Many of its innovations originate from the modular services of Jinjiang Innovation Center,For example, the "Jinjiang Pure Guest Room" plan、“Jinjiang Smart Guest Room” modular solution、“FitUp” gym plans and more。
7 188bet login Hotel 3.0 Gym
After several generations of product upgrade iterations,The budget hotel has become a girl with appearance and content,Looks pleasing to the eye、Very comfortable after experiencing it,In line with public aesthetics and demand for quality。I have to say,7 188bet login 3.0It still exceeds the author’s expectations for the upgrade of a budget hotel,Some product designs and experiences even catch up with mid-range hotels,Somewhat surprising。Zhou Wei thinks,7 188bet login must be the very individual girl in the budget hotel-different from the bohemian,Her personality,Can you recognize her and remember her at a glance、And people who are in it can always find some small blessings。
7Days Inn 3.0 188bet login renderings
Without this interview,Or Zhou Wei didn’t mention it in the interview,Maybe not many people know,7 188bet login 3.0The designer of the product is a design company that emerged from the design competition hosted by Jinjiang Global Innovation Center。
“The team behind this project may be just a group of kids in the eyes of many hotel designers,They don’t even have professional knowledge in the hotel industry,But they imagine and design our new 7-day products from the perspective of customers;Mr. Chang and his team focus more on brand operation and development、The best understanding of the consumer market and franchisees;Our innovation center has a better understanding of the brand’s entire plan from scratch to upgrade。So,New 7 188bet login is the innovation of our three parties,We also let everyone really know what kind of cooperation model is the best through this 7-day upgrade。" Zhou Wei added。
Financial person said,The current structural imbalance between domestic economy and mid-range hotels,The future growth of 188bet login chains will come from the upgrade of economical products;Judging from the current product structure proportions of major groups,Budget hotels are still the main force。There will be huge and strong demand for brand upgrades and iterations in the budget 188bet login sector in the future。This means,The new 7-day brand has a strong competitive advantage in terms of product strength,Opportunity to regain the confidence of consumers and investors。
“7 188bet login always focus on the budget hotel market,Create light and mid-range quality,But control the cost。Now we have to accept the test of the market,Replicate first in first- and second-tier cities such as Beijing, Shanghai, Guangzhou and Shenzhen、Look at the business results—whether consumers like it or not、How good is the experience?,Do investors like it,Can you sell it for 50 yuan more,Can we achieve the business returns we expect?。" Chang Chuangchuang emphasized,This is not the end of the new 7 188bet login,But the starting point,"In the future, we hope to upgrade within 60,000 yuan - the cost will be better、Better quality”。
Extraordinary measures in special times,Strong 188bet login、Strong control、Seize the market
——“To make the 7-day 188bet login valuable and profitable again”
Reviewing the development history of China’s 188bet login industry,Problems and contradictions in budget hotels,Started in the three years from 2014 to 2016,Especially in 2016, a concentrated outbreak began to occur - due to the super profit efficiency in the rising period,Budget hotels are regarded as investment products and usher in an investment boom,Hot out of control,Major budget 188bet login brands are ushering in a wave of scale;However, the hidden problems of crazy scale are becoming increasingly prominent,Highlighted by the accelerated decline in RevPAR per store,The reason behind the collective rebellion of franchisees is that "budget hotels don't make money"。Starting in 2017,Budget hotels are going downhill collectively,The "badmouthing" label attached to it has also followed along - budget hotels no longer make money、Budget hotels are too low、Budget hotels cannot be sold at high prices, etc.。These years,Investors’ confidence and enthusiasm for investing in budget hotels have been greatly reduced。
“7 188bet login is not about multi-brand development、But the ultimate single brand,It needs to upgrade the quality of its 7-day positioning to the light to mid-range - in property selection、Investment and renovation、Operation system、Comprehensive reform in customer experience,Cannot continue for 7 188bet login、Otherwise there will be no future,Should be done upward。”Chang Chuangchuang gave the author an in-depth analysis of 7 188bet login 3 during the interview.0’s business model innovation - closer to the mid-range in product upgrades,Specially strengthened the wet and dry partitions of the bathroom,Introducing better sleep aid products—customized Simmons、Patented Good Sleep Pillow、Sleeping naked with grade linen、3 seconds hot constant pressure water discharge, etc.,The cost of building a single room is 3.Within 90,000。At the level of brand value,After refining the core value of the brand,includes brand image、Profit model、Operating model、Renovated management and control model,More favored by the market,Higher brand premium;In franchise mode,Optimization criteria、Raise the threshold;On management mode,Adhere to "No satisfaction, no consumption", From the selected store、Preparation、Team、Operation、Revenue and other non-room revenue are established completely、Efficient operation closed-loop management mechanism。Specially in the follow-up,Smart、Technology、Digital cost reduction and efficiency increase will become the core of innovation。
Via 7 188bet login Hotel 3.0Brand Upgrade,Product and brand models have been upgraded,The focus is on the implementation of the operation end。
actually,During the organizational structure adjustment of Jin Jiang Hotel China this year,The "strong control" model has begun - the simple business unit including 7 188bet login has been adjusted to the Shanghai headquarters system,Vice President of Jinjiang International Group、Zhang Xiaoqiang, Chairman/CEO of Jinjiang Hotels (China), made it clear in an exclusive interview with Metrodian "Everyone" in May that "we encourage free creativity、Free communication、Free debate,But when the stores develop to thousands of stores,Responsibility comes first。If we talk about freedom again,Then you can only die freely。It must be included in a very strict system,Let it blend in,After the baptism of the storm,Only then can it grow。We must be baptized。” No doubt,The new 7 188bet login requires an experienced operator、The person in charge with strong execution ability leads the team to fight tough battles。
“Understand operations、Pu Qingshan, who is good at employing people, was selected as the vice president of Jin Jiang 188bet login (China)、Head of the Simple Business Department of Shanghai Headquarters。Pu Qingshan is a senior operation expert in the 188bet login chain industry,While in Vienna,He has been in charge of first-line stores for a long time、Has the legendary record of "opening a store and making it popular"。Before taking over,He is in charge of human resources,Some people say that simplicity is a pit with no bottom,Some people say that this deep pit will soon bottom out,He will take advantage。
"Return to operations、Return to the front line to fight,I have no concerns。Jinjiang’s strategy has been formulated,Everything is planned,I am here to enforce 188bet login。" Pu Qingshan made a decision "If you don't do well, get out of class at any time;No choice after class,I won’t give you a job change、Leave directly”,And quickly found the direction - to solve historical problems and improve performance,We must rely on strong operations to overcome difficulties。
The battle to strengthen the operation of the 7-day 188bet login is divided into three steps:
First,Before the new 7 188bet login is fully implemented,Pu Qingshan requires more than 3,000 stores to be in line with mid-range hotels - keep the stores neat, clean and beautiful,Execute hygiene and service procedures in full compliance with mid-range hotel standards,Use full spirit and smile to deepen the guest’s brand impression,Attract walk-in customers to increase return rate。Because,Store image is the vanguard of strong operations (market grabbing)。
Secondly,Relying on the "sea, land and air" three-dimensional combat plan to storm the market: Air Force - Jinjiang WeHotel direct sales reservation system + OTA comprehensive coverage,Can contribute 80% of customers;Navy Force—Brand Private Domain Traffic Operation,Constructing a customer pool through multi-channel links with members as the axis,Create a scene in shared space after 7 188bet login of upgrade、Provide private marketing empowerment to the store owner and operation team,Improve member stickiness and loyalty;Army Force—Copying Vienna’s Sales Iron Army Model,Mobilize store managers to grab customers with full rooms。
final,To change the investment philosophy of some old franchise owners。In the context of generally speaking down on budget hotels,Some old franchise owners turn to flip flops to invest in mid-range brands,7 188bet login to help these investors settle their accounts,The disappearance of investment dividends in mid-range hotels,Since the rooms in budget hotels are smaller、The property conditions are not as high as mid-range hotels,Under the same area,Low investment for a single room、7 188bet login with high vacancy rate,Can achieve higher square meter efficiency (the room rate income of 200X2 for 7 188bet login is higher than the income of 300X1 in mid-range hotels),If you follow the example of mid-range hotels and make hourly rooms、Its flip rate will be higher,With the addition of 200 yuan, there are more customers,The comprehensive 7-day efficiency is better than that of mid-range hotels;On the other hand,For old investors who are temporarily unwilling to renovate,You can invest in advance within 7 188bet login or cooperate with GPP suppliers to renovate one or two model rooms in their stores for free and sell them at a higher price,Once the rooms are renovated, the price will be higher and the sales will be better,Investors will naturally renovate a floor or even the entire store。“Create a quality renovation demonstration store,will help 7 188bet login of fighting in the stock market、And radiate to third, fourth and fifth tier cities。”
"With a line、New first- and second-tier cities as the core to build brand image,Focus on large-scale and cost-effective universal hotels located in third- to sixth-tier cities”,It is a strong operation and strong control strategy developed by 7 188bet login from the perspective of "solving historical problems of budget hotels" for expansion,During the actual implementation process,For those stores that do not pay attention to quality and user experience, rectification within a time limit,If you fail to change the branch for many times, you must cancel it,We defend the value of the brand,Zero tolerance for quality issues。
The author has some doubts about some of these strong operations,For example, “Will today’s 188bet login marketing return to the era of crazy promotion?”?To this,Pu Qingshan said,If the room is empty, you will lose money,Full room is the minimum standard requirement,Only when the rooms are full can the price and income be considered to increase,Extraordinary measures in special times。
The first step of restructuring 7 188bet login begins with 7 188bet login’ 309 direct-operated stores,The first batch of 19 stores selected for targeted attack。For example,Some areas have established "city full house rush rush" groups,All store managers are online,I’m busy until two or three o’clock in the evening every day,Until all stores in the area are full。After two or three months of fierce attack,The RevPAR of the 7-day direct-operated store has caught up with IU and Pai in the same system,Exceeding the RevPAR of the 7-day franchise store by more than 10 yuan。
“The seven-day investment limit is more suitable for initial investors with three to five million funds in hand,We need to settle accounts and make cases,Let investors believe that they can grow bigger and stronger in 7 188bet login,Follow 7 188bet login to make more money,Growing and maturing all the way、Better investment in mid-range hotels in the future,Jinjiang Hotel (China) has so many brands,We can actually accompany them for a lifetime。”In Pu Qingshan’s words,The author feels the unique tenderness of the iron fist。
Emphasis on resources, mechanisms, and pressure, cultivate the wolf nature of 188bet login managers
——“The core of a 188bet login chain is not to copy products、But a clone”
The epidemic is a black swan while severely damaging the global economy,It has changed the fate of many individuals,“People” have become the biggest uncertainty。Someone from the financial media said,“Entrepreneurs can only control the country、Society、Times、The combination of technology and individual destiny,In order to accurately grasp the future trend”。The epidemic has made the 188bet login industry more aware of the importance of "people" to this industry - under the epidemic,The industry has frozen and stagnated due to the mobility of people、Restore boost、Slowly moving toward recovery。Being in such an industry,A 188bet login group、A 188bet login brand、The rise and fall of a store,Naturally, it depends on the “people”。
Everyone knows,The Shanghai headquarters undertakes the relatively important strategic tasks of Jin Jiang Hotels in China。It can be seen from the brand matrix,The 11 brands under its jurisdiction include economic models、Mid-range、Three different levels of high-end,This also includes most of the overseas brands acquired by the group。How to successfully complete the organizational optimization and product upgrade of the simple brand represented by 7 188bet login;How to help newly introduced overseas brands and new brands enter the fast lane of scale development and efficiency improvement;How to empower mid-range mature brand Vienna International to complete brand upgrade、Renewed image、Further reduce costs, increase efficiency and improve profitability...in summary,The Shanghai headquarters must develop through brand differentiation,Achieve the goal of deepening domestic cultivation,Let the best be better、The strong are stronger,Maximize your contribution to Jin Jiang Hotels (China),The most urgent thing,It is to prioritize the innovation and upgrade of 7 188bet login Hotel,and promotion in stores nationwide。
November last year,The author interviewed Chang Chuangcai on the 16th floor of Lianyi Building,At that time, the total number of personnel in the Shanghai headquarters team of 6 188bet login divisions and 5 regional companies was less than 100 people,Manages nearly 1,000 stores;When I interviewed him again in September this year,The Shanghai headquarters located in Dongjinjiang already has 2 floors,At that time, the total number of employees in the Shanghai headquarters team’s 11 188bet login divisions plus 5 regions was less than 360 people,Manage over 5000 stores。Interviewing,Chang Kaifang also showed inner confidence,“In 2019, we overfulfilled the tasks assigned to us by Jinjiang Group。The epidemic broke out this year,Great impact on the industry,General Manager Xiaoqiang requested that the Shanghai headquarters be the least injured,Fastest recovery,During the epidemic,The team goes all out to focus on this requirement。”
Frankly speaking,Whether it is the arrangement of the organizational structure,The group’s senior executives made a strong statement,Compared with the strategic choice of prioritizing the development of mid- to high-end brands,Regained the strategic high ground at Jinjiang Hotel (China) in 7 188bet login。Put 7 188bet login at Jinjiang Hotel (China) Shanghai Headquarters,It has given 7 188bet login of high attention and support in terms of organizational system and strategic talents。This lays a solid backing for 7-day rebirth。
“The success of 7 188bet login Inn,Need model innovation,And has fast upgrade、The ability to copy,All promises to investors and consumers must also be fulfilled,And I think the core of a hotel is not to copy products,But a clone,7 188bet login to have a future,There must be someone,The store manager is the core supporting brand innovation and development。" Chang Chuangchuang said,7-day talent training must emphasize the wolf nature of operation management,Result-oriented,Cultivate a large number of high-quality store managers, especially young store managers,This is consistent with Jinjiang’s strategy of deeply exploring the country,Also in line with China’s internal circulation strategic development needs。
In fact,In the second half of 2020, major hotel groups began to buck the trend and launch expansion plans,The store manager team is the most powerful weapon on the front line。7 188bet login of reinvention,Need far-sighted strategic talents,We need more elite soldiers who can win the war,Especially the top priority is to return to the focus of offline store operations within 7 188bet login。
Past month,The highlight event to boost the hotel industry, The "7-Day Seed Store Manager Intensive Course" is definitely at the forefront。From July 1st to August 18th,Jinjiang Hotel (China) has pooled its best resources to revive the 7 188bet login brand、Improve store performance and ensure talent protection,Focus on talent selection、Training and empowerment、Three major modules of post-training performance tracking,Cultivate and export outstanding talents。The instructors of the 7-day Seed Store Manager Intensive Course are all personally selected and invited by Chang Kaifang from the group VPs and experienced instructors;Third session of classes,Zhang Xiaoqiang and Chang Kaifeng attended the third lecture;3rd training session,120 seed store managers went to the country,Take root and sprout,Sing a triumphant song for the 7-day revival。
“We have requirements for selecting candidates for the seed class。Former 7-day store manager,Excellent vice presidents of other mid-range brands,Sales managers with excellent performance can sign up。My request is,The brand must send qualified personnel,I want to choose someone。" Pu Qingshan recalled,The first period is very tiring and painful - because both parties are entangled in choosing and being chosen,Especially mid-range brand management talents are still a little worried about the future of "7 188bet login",No less mobilization work,Fortunately, the tutor lineup is strong enough,The first class started with 61 people;There will be more people in the second period;Waiting for the third issue,The number of applicants seriously exceeds the limit,Also screened many people。
Pu Qingshan thinks,Empowerment is the first step to give employees confidence,To train them,Tell them how to make a 188bet login;The training for 7-day store managers must break the traditional thinking-the economic type only gives the economic concept,He requires the 7-day store manager to grow with Jinjiang’s mid-to-high-end brands。Store manager training class at Jinjiang University,He doesn’t want the 7-day store manager to be treated differently、Being given a separate class,He wants the 7-day store manager to integrate into the mid-range brand,Keep up with them。
As Zhang Xiaoqiang said in the opening speech of the 7-day seed store manager intensive class, "Good seeds must break ground、Grudge、Growth,The organization will protect you”。Two interviews,Chang Chuangcai emphasized “to give people who love hotels,A chance for those who have dreams of hotels to choose again”。In his opinion,I want the seeds of talents to germinate in 7 188bet login,The soil must be modified first;Talent is not in a greenhouse,But go to the market to be exposed to the wind and sun,Slowly growing and tempering。
7-day intensive course for seed 188bet login managers
7 188bet login to change the salary structure、Change benefits、Change performance commission、Change the operating model,To transform the soil and attract young people,Let them see the prospects (Jinjiang is a talent pool circulation,Here you can grow from a 7-day store manager to a mid-to-high-end hotel manager,Even shipped to foreign brand hotels,Even other systems;You can also grow from the manager of one store to the manager of multiple stores、District Chief、Governor,Even a better position - as long as there are challenges and experiences in life,There are endless possibilities in the workplace)、Qian Jing (optimized 7-day store manager basic salary package including basic salary、Performance pay、City allowance/room allowance and other welfare subsidies、The overall level is close to that of a mid-range hotel manager;Deintermediating employees through intelligence and technology,Reducing costs and increasing efficiency,Achieve one person to do the work of three people and get five people;The more commission income, the more work you get、Uncapped,The commission incentive mechanism is aligned with the mid-range - exchanging value between personal money and store profits)、Future (life is not only about income and career, but also about ideals and ambitions,We must cultivate talents for the “four modernizations”,That is, marketization-natural selection is tested,Specialization - fine division of labor and respect for the director,Professionalization—cross-field thinking and literacy,Internationalization—Following the pace of Jinjiang’s global expansion)。
“Jinjiang has been gone for 85 years,Need to be fully marketized、Specialization、Professionalization、International young talents,Coming from all over the world,Can walk in and walk out,This is a truly international enterprise。Young people are the future in 7 188bet login,But young people must not take the platform as their skill,Let the platform fulfill yourself,Learned the Eighteen Dragon Subduing Palms here,Five palms must be able to produce ten palms。"Chang Chuangchuang pointed out,There are 7.8 million students waiting for employment in China,There are still many overseas students returning to China,Jinjiang as a national brand、Responsibility of state-owned enterprises - will not maliciously poach each other,Jinjiang has always been committed to cultivating talents,If it weren’t for the epidemic,This year a large number of young cadres will be arranged to study abroad,Create large-scale student employment、Promote internal circulation of talents,Hope to manage young people through young people、Infecting young people through young people,Create a group of people who love the hotel industry,Go to more cities, especially third to fifth tier cities,Let them afford to stay for 7 188bet login,Form a new impression in 7 188bet login。
At the same time,Developing the wolfish nature of a store manager is naturally inseparable from strong pressure,Strong pressure can stimulate people's motivation and potential。Like Chang Chuangcai、It’s the same as Pu Qingshan’s military order of “If you don’t do well, you’ll be dismissed”,The horse racing mechanism will allow 7 188bet login to start internal PK,Competition for performance、Making quality、Make rental rate,Healthy internal competition is for better marketization of talents,Natural selection,Survival of the fittest,Survival of the fittest is the law of nature。Internally follow the capable ones,The mediocre one,Only in this way can strategic goals be achieved,In order to create simplicity,Capable,Efficient organization。
Summary
If "look up at the stars,Down to earth” is the best interpretation of long-termism,7 188bet login is more like an explorer in the author’s mind,Looking up at the stars for 15 years,With wings of innovation,Exploring the economic hotel format and the new development of China’s hotel industry,Achieved the glory of the 7-day brand;7 188bet login in Jinjiang,Returning to the "operation" of the hotel industry in a down-to-earth manner,Discover problems while looking back at history、Discover the solution to the problem,This will be a reborn 7-day brand。Jinjiang Hotels Group has become the world’s second largest hotel group,will lead the 7-day brand to the top。
It was revealed,Jin Jiang Hotel (China) hopes to become the world’s number one by 2023;The goal for 7 188bet login is simple - go beyond the head、Become the number one on the track。Without a doubt,Rebirth in 7 188bet login,This is Jin Jiang’s eve training to become the world’s number one hotel group。
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