Under the impact of the epidemic，The world’s largest OTA 188bet mobile group is doing “subtraction”。September 20，Domestic consumer complaints，Tourist Mr. Wang (pseudonym) recently visited 188bet mobile Group’s 188bet mobileBooked hotel for travel on com，However, before traveling，But I was told that the hotel could not accept reservations because the rooms were fully booked。Although 188bet mobile in the end.com helped Mr. Wang solve the problem that occurred during the reservation，But this also exposed the international online travel 188bet mobile platform 188bet mobilecom Problems in the communication process with domestic hotels。Some insiders pointed out，188bet mobilecom encountered difficulties in domestic 188bet mobile，In fact, it has something to do with the company’s reduction in business in China in recent years and its “acclimatization”。Since this year，Affected by the epidemic，188bet mobilecom has been doing "subtraction"，China，The departure of its China president，Even put it in a dilemma in China。In international terms，188bet mobilecom also continues to reduce its global business，Layoffs or even closure of multiple offices。Industry analysts say，The occurrence of global epidemic，Let the world’s largest OTA continue to shrink its business，Now China’s tourism market is recovering，But 188bet mobilecom did not seize this opportunity，This continues，The “throne” of the largest travel OTA will be threatened。

Discount on domestic 188bet mobile experience

“Have been using 188bet mobile for so many years，The room booked for ‘11’ is just ‘gone’。”188bet mobile for nearly 10 years.com, told a Beijing Business Daily reporter，I originally booked a B&B room for my family to travel during the National Day holiday，But in recent days, I was told by the platform that I could not check in。

As understood，Mr. Wang’s family booked the “Qingbaisu Inn” in Shanghai in early September，The expected check-in date is October 5th-6th。"No problems are displayed after the order is generated，It does not show that the housing supply is tight。About a week after 188bet mobile，188bet mobileCom platform customer service called，The rooms we booked are far apart，But still acceptable after detailed consultation，Customer service did not mention other issues。One week from now，The platform’s customer service called again，Saying that the room we booked cannot be checked in。" Mr. Wang said，The reason given by the platform when calling for the second time was "the supply of housing is tight"，The B&B said it could not accommodate them。”Faced with such rhetoric，Mr. Wang’s family obviously cannot accept it。

Now that the order has been generated，It means that there is a room when 188bet mobile，So where did Mr. Wang’s order go？The platform did not communicate it to the B&B，The B&B is still unwilling to accept secondary sales of rooms？It’s hard to know from feedback on the current platform。Mr. Wang and his wife said，“The top priority is not to affect the schedule。We originally booked the B&B earlier，The price has not risen as high as it is now，In addition, the supply of housing is tight during the National Day，Family travels vary from big to small，It’s not easy to find a satisfactory hotel all of a sudden。”

In Mr. Wang and 188bet mobileAfter communication with com，The platform finally stated that it can compensate for the price difference between two B&Bs booked one after another，But Mr. Wang needs to advance the price difference。Although the problem has been solved，However, this 188bet mobile process makes Mr. Wang not worry，It even affects the travel experience。

Beijing Business Daily reporter inquired and found，Different from most domestic OTA platforms，188bet mobilecom Most orders are subject to advance 188bet mobile，Payment after arriving at the store。Consumers do not need to pay for the room before arriving at the store。As for why the room is "out of order"，An industry insider told a Beijing Business Daily reporter，Each OTA has different modes of connecting hotels，But normally there will be a confirmation process，That is, consumers place orders through the platform，The platform will confirm the room and check-in time with the hotel supplier。“Some platforms will also cooperate with third parties to obtain housing through agents，There may also be communication or docking problems。As for which part of the above situation is the problem，It also depends on the specific operating model of OTA。” said the industry insider。An industry insider who did not want to be named also analyzed that，188bet mobilecom encountered difficulties in domestic 188bet mobile，It is not ruled out that the local promotion work is not done well，It can be seen from this，188bet mobilecom is not deeply rooted in China。

For the above situation，Beijing Business Daily reporter contacted 188bet mobilecom relevant person in charge，But no response has been received as of press time。

International layoffs continue

The failure of domestic orders is just one aspect，Since this year，Due to the impact of the epidemic，188bet mobilecom’s global business has begun to shrink。March this year，Beijing Business Daily reporter from 188bet mobilecom The relevant person in charge in China was informed，188bet mobile Holdings announced the group’s largest sub-brand, 188bet mobilecom 188bet mobilecom China President and Global Vice President Ma Jia has officially resigned。At that time，There are also reports in the industry，With Ma Jia’s resignation，188bet mobile established more than a year ago.com China Independent Business Department will also be cancelled，Different business lines will report to the Asia Pacific region and headquarters respectively。However，The news about the cancellation of China Independent Business Unit at that time，The above relevant person in charge has not directly confirmed，Only indicates that relevant changes will not affect the company's strategic development direction in China。

In fact，188bet mobilecom business adjustment is not just in China，Its global business territory has also begun to shrink。August this year，News from the industry，188bet mobilecom plans to lay off 25% of its employees globally。And just recently，188bet mobile Group also officially approved 188bet mobilecom’s layoff plan。News about layoffs，Beijing Business Daily reporter also contacted 188bet mobile before.com relevant person in charge，The person in charge said at the time，25% is just a possible maximum intention，As for the final ratio，The actual situation shall prevail。Currently 188bet mobilecom is also working with the labor-management committee、Employee representatives are negotiating。

Along with layoffs, some regional businesses will be closed。September 16，According to "E-Commerce News" report，188bet mobilecom is about to close at least five of its offices around the world，Respectively located in Bellevue, United States、Washington，London and Cambridge, UK，Toronto, Canada and other places。A reporter from Beijing Business Daily contacted 188bet mobile again regarding this news.com relevant person in charge，However, no reply was received before publication。

Analysis by Yang Yanfeng, associate researcher at the School of Tourism at Beijing Union University，Under the impact of the epidemic，The number of global tourists traveling has decreased，As a travel 188bet mobile platform，Due to reduced bookings，We will definitely shrink our business to reduce losses。After all，Currently, tourism companies must try their best to “increase revenue and reduce expenditure”。

Short-term status threatened

The domestic market is not acclimatized，The epidemic continues to impact the international market，This also allows 188bet mobilecom encountered an unprecedented sense of crisis。

According to data released by the French Public Health Agency on September 19，As of 14:00 on the same day，13,498 new confirmed cases in France，Total 442194 cases。And before，British government website data is also displayed，September 14，2621 new confirmed cases。“On the current international market，The epidemic is still spreading，Especially recently，European market epidemic rebounds，It also casts a shadow on the recovery of tourism industry，And Europe is also 188bet mobilecom one of the main markets。The epidemic will definitely have an impact on 188bet mobile’s performance。"Some insiders said。

In fact，This year’s epidemic has affected 188bet mobilecom’s business has been severely affected。According to the latest fifth edition of the "World Tourism Barometer"，First half of this year，International tourist arrivals down 65%。Looking specifically at 188bet mobile，According to the second quarter financial report released by 188bet mobile Group，Its Q2 total bookings were .3 billion，Down 91% year-on-year；Q2 total revenue is 6.USD 300 million，Down 84% year-on-year。In comparison，Ctrip, a domestic online travel 188bet mobile platform、Tongcheng and other companies also suffered considerable losses，However, judging from its recovery in the second quarter，The losses are also further narrowing。According to the second quarter financial report released by Tongcheng Yilong，Second quarter revenue fell only 24% year-on-year.6%，Performance is showing signs of recovery。

The above-mentioned industry insiders further analyzed and pointed out，Although internationally，188bet mobilecom has a huge market share，But its domestic share is very small，plus business shrinkage，It also missed a good opportunity for development。Wang Xingbin, senior researcher at the Chinese Culture and Tourism Industry Research Institute of Beijing International Studies University said，March this year，188bet mobilecom Adjustment of senior executives in China，Let the industry think that this is a further "weakening" of the company's development in China。Currently, the domestic tourism recovery situation is better than that of foreign countries，From this point of view，It also gives domestic online tourism companies an opportunity to develop。

Yang Yanfeng also analyzed that，In the short term，188bet mobile Group has inevitably been impacted，After all, its international business has been affected，Domestic online travel companies have a broader consumer market，However，This situation of "status" being threatened is temporary，In the future, as the epidemic situation improves and the international tourism market recovers，188bet mobilecom’s business in the international market will still recover to some extent，But how much can be recovered specifically，It remains to be seen。

*Source of this article: 188bet mobile，Author: Guan Zichen、Yang Hui，Original title:《Order not going well、Continuous layoffs, 188bet mobile is facing enemies from both sides and is forced to make cuts》.