September 18，Ifeng.com and the School of Advertising of Communication University of China signed a strategic cooperation agreement at the Phoenix International Media Center，Both parties will jointly operate and develop the Boao International 188bet sports betting app download Award in the future。Zou Ming, chief editor of ifeng.com、Hao Wei, General Manager of Ifeng.com National Marketing Center、Cui Na, General Manager of Business Development Department of Ifeng.com、Xu Yue, Chief Editor of Phoenix Travel Channel，And Liu Ling, Secretary of the Party Committee of the School of Advertising, Communication University of China、Yang Peng, Vice Dean of the School of Advertising, Communication University of China、Han Wei, Deputy Secretary of the Party Committee of the School of Advertising, Communication University of China、Zhang Tingting, director of the 188bet sports betting app download Communication Research Center of the School of Advertising, Communication University of China, and others attended the signing ceremony。

Jointly build the Boao International 188bet sports betting app download Award to create a new benchmark for cultural 188bet sports betting app download brands

The finalization of this strategic cooperation，marks that the two parties are based on existing cooperation，It has also raised the scope of cooperation to a new height and breadth。Future，The School of Advertising of Communication University of China and ifeng.com will serve as co-sponsors of the award，The 188bet sports betting app download Communication Research Center of Zhongchuan Advertising School and Ifeng.com Travel Channel will be the co-organizers of the award，Both parties work together to integrate resources，Based on market demand，Further deepen the award setting，Through deep content cooperation and innovation，Work together to build a broader cooperation platform for the Boao International 188bet sports betting app download Awards，Working together to operate the Boao International 188bet sports betting app download Awards，Promoting the high-quality development of China’s cultural 188bet sports betting app download industry。

Boao International 188bet sports betting app download Award is a well-known 188bet sports betting app download award sponsored by the 188bet sports betting app download Communication Research Center of the School of Advertising of Communication University of China as the initiating organization and review organization，After many years of operation，Has extensive brand awareness and influence in the industry，It is a well-known 188bet sports betting app download academy award in China。Ifeng.com Travel is the premier travel vertical channel within the portal，Has extensive media influence and deep resource integration capabilities，Has keen insight and long-term in-depth reporting on domestic and foreign 188bet sports betting app download trends and development。Both parties will build a platform for exchanges and interactions between academia and industry，Promote the development of cultural 188bet sports betting app download industry、Destination branding and marketing upgrade，Help local governments and cultural 188bet sports betting app download companies create high-quality destinations。

In terms of cooperation details，Ifeng.com 188bet sports betting app download will be positioned among high-quality consumer groups，Through the service system of "Premium Destination Plan"，Provide think tank research for destinations、Content input、Product optimization、Brand promotion and other services。On this basis，The two parties will cooperate to develop an industry development report and further transform it into a blue book，Published regularly，Realize the social value and communication value of the index，Achieving common development and growth through the integration of industry, academia and research。

Meanwhile，Both parties will carry out multiple collaborative innovation projects around the awards，Ifeng.com will gather the media resources and investment resources of its multiple channels，Selection of awards、Award Promotion、Award Investment Promotion、Award ceremony and other comprehensive operations will be carried out。Communication University of China will also unite its collaborative innovation unit，In-depth connection with cities、Scenic spots and multiple industry associations，Expanded Award Platform，Comprehensively enhance the brand value of the award。

Strong alliances help high-quality development of the 188bet sports betting app download industry

After the black swan of the epidemic，The 188bet sports betting app download industry faces a critical period of recovery，How to enhance the market influence of destination brands，How to achieve smart development in the 188bet sports betting app download industry，How the 188bet sports betting app download industry drives the realization of internal economic circulation has become an urgent issue for the industry to be solved。In this cooperation，Both parties take the joint construction and operation of the Boao International 188bet sports betting app download Award as the starting point，To promote high quality in the industry、Working together for high-quality development，Developed through sophisticated content and innovative award rules，Strictly plan the development order of the 188bet sports betting app download industry，Creating new opportunities for the 188bet sports betting app download industry amid the crisis，Open a new game in the changing situation。Facing great changes in the industry，ifeng.com joins hands with School of Advertising, Communication University of China，In the spirit of common development、Principle of win-win cooperation，Establish long-term strategic partnership。

Ifeng.com Editor-in-Chief Zou Ming said，Boao International 188bet sports betting app download Award is a well-known 188bet sports betting app download communication award in the industry，Ifeng.com is very honored to cooperate with Communication University of China，Looking forward to further strengthening the internationalization and industry depth of the Boao International 188bet sports betting app download Awards through joint efforts from both parties，Set the industry benchmark。Today，Many local governments have proposed to build the cultural 188bet sports betting app download industry into a strong pillar industry，Ifeng.com will continue to uphold the "Chinese sentiments，Global perspective，Inclusive and open，The concept of “power of progress”，Promoting cultural 188bet sports betting app download industry and brand upgrade。

Liu Ling, Secretary of the Party Committee of the Advertising School of Communication University of China, also expressed his expectations for the prospects of strategic cooperation between the two parties。He said，The Boao International 188bet sports betting app download Award founded by the Advertising Institute has been in operation for several years，has become a well-known cultural and 188bet sports betting app download award in China，Has high visibility and influence。This cooperation will fully combine the media integration capabilities of ifeng.com and the academic height of the School of Advertising of Communication University of China，Further expand and enrich the content and operation model of the awards，Promote it to become an authoritative cultural 188bet sports betting app download award in China。

Co-building the Boao International 188bet sports betting app download Award，ifeng.com Travel joins hands with China Advertising Institute to create a new benchmark for cultural 188bet sports betting app download brands

Subsequently，Zou Ming, editor-in-chief of Phoenix.com, and Liu Ling, secretary of the Advertising School of Communication University of China, signed a strategic cooperation agreement on behalf of both parties。Future，Both parties will form a special team for operation，To maintain the long-term development of the Boao International 188bet sports betting app download Award brand。

Boao International 188bet sports betting app download Award (TC Award) as the world’s first brand、Marketing、Comprehensive measurement and selection of cultural 188bet sports betting app download marketing from the perspective of communication trinity、Professional award for cultural 188bet sports betting app download brand and marketing communication effect，Aimed through the Professional Academy、Communication Agency、Review by global expert think tank，Discover cultural 188bet sports betting app download cases with global brand influence，Recommend and commend successful cultural 188bet sports betting app download brands、Building a mainstream cooperation platform for global cultural 188bet sports betting app download。The future is predictable，Boao International 188bet sports betting app download Award through the joint efforts of both parties，will develop into an international vision、China’s highly authoritative cultural and 188bet sports betting app download award，Promote the construction of a world 188bet sports betting app download power。