January 3，The Shanxi Department of Culture and 188bet announced that，2021 New Year’s Day Holiday，The province received a total of 628 tourists.960,000 people，Among them，The proportion of tourists within the province and outside the province is 55 respectively.92% and 44.08%。Achieve comprehensive 188bet income 22.0.1 billion yuan。

As of 18:00 on January 3rd，Shanxi Province Cultural Market Complaint and Report Handling Agency received a total of 1 188bet complaint，Properly processed。Also，No travel safety accidents occurred during the New Year’s Day holiday in Shanxi Province。

Source:，Shanxi Province’s New Year’s Day holiday 188bet market includes the following characteristics:

188bet’ travel characteristics show a diversified trend

Monitoring and analyzing through big data，The New Year’s Day holiday 188bet market in Shanxi Province mainly has the following characteristics:

First, Taiyuan ranks first among all cities in terms of reception volume。During holidays，The number of tourists traveling in 188bet Province is increasing day by day，January 2 is the peak time for travel，The number of tourists reached 235.520,000 people。The growth rate of tourists in various cities is basically stable and increasing，Taiyuan City ranks first in the province in tourist reception，Followed by Xinzhou City and Luliang City。

Second, the source of tourists from outside the province is stable。The top ten source provinces for tourists from outside the province during the 188bet’s Day holiday market are Hebei、Shaanxi、Beijing、Henan、Inner Mongolia、Shandong、Tianjin、Jiangsu、Heilongjiang and Liaoning。

Third, young tourists are the main source of customers。During 188bet’s Day holiday，The age distribution of tourists received is: 26-35 years old account for the highest proportion，is 33.23%；Followed by the 36-55 age group and the 19-25 age group，The proportion is 24.8% and 18.64%。The proportion of men and women receiving tourists in Shanxi Province is 68 respectively.29% and 31.71%。

Also，The highest proportion of tourists staying for more than 72 hours，Up to 31%；The second is tourists whose stay is less than 12 hours，Proportion is 26.79%。Travel modes of tourists in 188bet Province，The highest proportion of tourists by car，is 72.33%；The second is tourists taking the train，Proportion is 22.82%。

“Traveling 188bet·Reading History” themed activities are rich and colorful

The Shanxi Merchants Museum, which opened for trial operation on December 28, 2020, has become a popular check-in place for tourists during the New Year’s Day holiday，Tickets for the three-day holiday were booked early，"Take the subway，Visiting Shanxi Merchant Museum” has become a fashionable new way for many tourists during the New Year holiday。Jinci Museum launched the cultural activity of “Wearing Ancient Costumes·Visiting Jinci·Reading History” during the holidays，Tourists can wear ancient costumes to visit Jinci Temple，Participate in fun quizzes。The ancient city of Xinzhou held the “Year of China，Prelude to the series of activities in Xinzhou，Introduced the iron flower for the gate tower、Diao Chan worships the moon、Interactive and immersive performances such as general patrolling the streets，Held activities such as traditional New Year goods gathering and folk custom interpretation。Changzhi City Library launches "Traveling Shanxi·Reading History" New Year study activity，Held a tour exhibition of classic books and photography of traditional Chinese villages in the Three Jin Dynasties。Linfen City Library holds "Traveling Shanxi·Reading History" calligraphy and painting exhibition。Jinzhong City Library launches the "'Travel in Shanxi·Reading History' reading promotion activity" New Year's Day special。Hongdong Big Sophora Tree Scenic Spot has the theme of "Traveling Shanxi·Reading History·I'll Wait for You at the Big Sophora Tree"，Hanfu garden activity was held，Jianghanfu、Ancient style、National trends and fashion trends are closely integrated。Yuncheng City Culture and 188bet Bureau during New Year’s Day，With "New Year Tour City"，Good luck all year long" as the theme，Launch of “New Year Prayer Tour、New Year Climbing Tour、Swan Eco Tour、Dahe Wonderland Tour、Fish Leaping Dragon Gate Tour、Jiangxiang Cultural Tour" 6 high-quality itineraries with the theme of "Visiting Yuncheng, Shanxi·Reading Chinese History"，covers Jiezhou Guandi Temple in Yuncheng City、Mausoleum of Emperor Shun、Li Family Courtyard、Yongle Palace and other special scenic spots，Highlights Yuncheng’s unique Guan Gong loyalty culture、Yao and Shun’s culture of virtue and filial piety、Integrity culture of Shanxi merchants、Chiyan Culture、"Ancient Chinese" culture, etc.。

Shanxi Cultural 188bet Group joins hands with Taiyuan Vientiane City，Launched "Enjoy the Colors of Shanxi", one of the New Year Exhibition Series of "Cultural 188bet·Meet Shanxi"，New Year’s Day Gifts” activity，Taking "Traveling Shanxi·Reading History" as the main line，Presenting each product element of "Travel Shanxi·Reading History" through "online + offline" joint interaction。

Ice and 188bet-themed tourism is heating up rapidly

Since entering winter，Ice and 188bet themed tourism products in the province are gradually entering the peak season。Jinzhong Taigu Ice and 188bet Carnival、Lingshi Hongya Canyon Ski Resort、Luliang Millennium Ice and 188bet Park and the Kowloon International Ski Resort around Taiyuan、Xiling International Ski Resort、Caiwei Manor Ski Resort、Laiche Town Ice and 188bet Kingdom、Yuci Fengqi Ski Resort、Yuci Li Ning Wujin Mountain International Ski Resort and other major ski resorts in the province、Ice and 188bet theme parks have launched various ice and 188bet projects，Attracted many tourists。During New Year’s Day holiday，188bet Amusement Park in Qinglong Ancient Town, Yangqu, Taiyuan City launches a large-scale 188bet amusement park，playing with 188bet、188bet appreciation、Dou Xue, etc.，Let tourists enjoy the joy of playing in the 188bet in Qinglong Ancient Town。Youyu County, Shuozhou City held the Xikou Style Ice and 188bet Carnival Ice Picking Ceremony，Xikou Style Ice and 188bet Carnival will host the National Speed ​​Skating Marathon Series、Ice bike、Sleds and other items，Launch of fully handmade ice sculpture hotel、Themed Igloo、Ice bar and cartoon animation scene，Local food and literature、Folk art performances will also be integrated into it。The Great Wall Ice and 188bet Festival in Yanmenguan Scenic Area of ​​Xinzhou City opens on New Year’s Day，100-meter 188bet slide、Iceberg Bumper Car、Ice sledge、188bet bumper ball、Ice bike、188bet bike、Wandering in the 188bet and many other ice and 188bet sports，Let tourists encounter the different Yanmen Pass。The Ice and 188bet World in Changping Hot Spring Town, Changzhi City combines the landscape of Shangdang 188bet Township with the Shangdang Folklore Street，The perfect integration of ice and 188bet entertainment and folk customs。Pingshun Tongtian Gorge Scenic Area is named after "Ice and 188bet Taihang Mountain"、Creating the second season of Ice and 188bet Carnival with the theme of "Dream Tongtian Gorge"。