Days ago，Caesar 188bet online sports betting and Hujiao Culture and 188bet online sports betting held a strategic cooperation signing ceremony in Beijing。This signing is intended to be combined with Caesar Travel、The advantageous resources of Hujiao Culture and 188bet online sports betting，Further building a characteristic cultural 188bet online sports betting town life brand and promoting the development of characteristic cultural 188bet online sports betting industry，Establish a joint development model that integrates online and offline services，Provide consumers with more products suitable for cultural 188bet online sports betting consumption，Promoting the development of the cultural 188bet online sports betting market。

Today，Wang Hui, Vice President of Caesars 188bet online sports betting、Hu Qiyue, general manager of Hujiao Culture and 188bet online sports betting, signed the contract on-site as the representative of both parties。According to agreement，Both parties will jointly create the "Fox Pepper Sa Happy Tour" high-quality small town life brand，Combined with the special location of the town、Natural resources、Humanities Resources、Specialty industries、Featured communities and other advantages，Continuously introduce outstanding cultural features、Strong regional customs、In-depth experience and local high-quality lifestyle with strong 188bet online sports betting attraction and radiating effect、Parent-child study and other service products。

Meanwhile，Both parties will also conduct resource diversion、Content integration、Brand Promotion、Operation Sales、Comprehensive development of derivative services and other aspects、Deep cooperation，Further solidify the foundation for win-win cooperation。

In recent years，Cultural 188bet online sports betting town is developing rapidly，It has been upgraded from a simple sightseeing tour to a leisure vacation tour。In these cultural 188bet online sports betting towns，Tourist cultural landscape tour、Needs such as customs and cultural experience can be well satisfied。current，Cultural 188bet online sports betting towns have become one of the important forms of cultural and 188bet online sports betting integration and a popular choice for tourists。

Hujiao Culture and 188bet online sports betting is the cultural and 188bet online sports betting vertical section of Sohu’s real estate channel，The leading smart integrated media service platform for the entire cultural and 188bet online sports betting industry，With GBC innovation model，Through the service matrix of “cultural mining + content empowerment + resource development + media communication”，Serving the large-scale cultural, 188bet online sports betting and health care industry、Cultural 188bet online sports betting Town、Cultural and 188bet online sports betting cities, etc.，Take a vacation、The beautiful lifestyle is delivered to China’s 1.6 billion users through Sohu’s powerful traffic distribution platform and 300 intercity companies across the country。In the creation of cultural 188bet online sports betting consumer goods，Through co-branding partners，Jointly develop unique cultural 188bet online sports betting product lines、IP derivatives，Provide one-stop solutions for cooperative customers from an industrial perspective。

Caesar Travel was founded in 1993，is China’s leading comprehensive 188bet online sports betting service provider。Adhering to the development concept of "unbounded service and unlimited innovation"，Caesar Travel takes "user needs as the center"，For government、Enterprise、Providing full-category travel services to three major types of individual customers。In recent years，Caesar 188bet online sports betting continues to focus on "developing 188bet online sports betting with culture and letting 188bet online sports betting spread culture"，Committed to providing consumers with high-quality spiritual and cultural consumption experience。Last year，Caesar 188bet online sports betting is taking steps to develop cultural 188bet online sports betting real estate，Resources focusing on local life and scenic spots at the destination，Try to create a destination cultural 188bet online sports betting project，Developing “IP+” new business formats，Expand the boundaries of cultural innovation。

Cultural 188bet online sports betting towns have huge development potential，The business model is gradually becoming clear，Tourists’ willingness to travel is gradually increasing。Based on Hujiao Culture and 188bet online sports betting serving large cultural 188bet online sports betting towns、Has rich experience in cultural 188bet online sports betting cities and other aspects，And the personalized research and development of mid-to-high-end 188bet online sports betting products by Caesar Travel、Featured theme design and cultural 188bet online sports betting innovation capabilities，This cooperation between the two parties will promote culture、Travel、Deeper integration of industries，Provide more details for tourists、Diversified cultural 188bet online sports betting town 188bet online sports betting products。

The "Fox Pepper Happy Tour" product explores hundreds of wonderful lifestyles in small towns in China，Special IP for China’s cultural and recreational 188bet online sports betting towns，Linked city characteristic 188bet online sports betting resources，Jointly develop the Valley Art Tour、Mountain and Sea Music Journey、Journey through the ancient capital、Museum Town Tour、The journey of Zen mind cultivation、Parent-child study trip、Private hot spring therapy trip, etc.，Hujiao Sahuan products are people-oriented，Focusing on high-end vacation 188bet online sports betting products，With fashion、Cultural content is the foundation，Create an immersive small town life micro-vacation product。