May 6，Shanxi Province Smart 188bet online sports betting Cloud Platform released the "2021 May Day Holiday 188bet online sports betting Market Data Analysis Report" showing，The overall operation of Shanxi 188bet online sports betting market is stable。The report focuses on the recovery trend of 188bet online sports betting、Scenario timed passenger flow、New economic model for night travel、Detailed analysis and summary of popular tourist routes and other aspects，And provided further ideas and suggestions for the development of 188bet online sports betting in Shanxi Province。

Speaking of Shanxi

1. 188bet online sports betting has shown a comprehensive recovery, and tourists are more enthusiastic about traveling

2021 188bet online sports betting holiday，The total number of tourists in the province shows an obvious recovery trend，The number of tourists has increased day by day since May 1st，To reach the highest peak on May 3rd，Then it fell back smoothly。

2.Echelonized passenger flow，Comprehensive tourist destinations are more attractive

From the perspective of reception in various cities，Taiyuan、Jinzhong、Linfen、Xinzhou、Datong ranks among the top in the province in terms of number of tourists received during the May Day holiday。Taiyuan is the capital of Shanxi Province，Convenient transportation，Most tourists will choose to visit Taiyuan or make a stopover；At the same time, emerging 188bet online sports betting such as Taiyuan Ancient County、Taiyuan Botanical Garden and other places are also more attractive for young people and families to travel together。Pingyao Ancient City in Jinzhong、Mianshan、Wang Family Courtyard、Many special 188bet online sports betting such as Qiao Family Courtyard also attract tourists。Linfen’s population ranks second in the province，At the same time, it has relatively rich tourism resources，Tourists in Linfen City are the absolute main force in Linfen tourism，Accounting for 64% of the total tourists in Laifen，Relying on the convenient transportation environment to attract a large number of surrounding tourists，Linfen City did not restrict traffic during May Day，Compared to Mount Wutai、Yanmen Pass、Yungang Grottoes and other 188bet online sports betting have issued traffic restriction announcements，Linfen may become a better choice as a tourist destination。

From the perspective of 188bet online sports betting area reception，Wutai Mountain、Pingyao Ancient City、Taiyuan Zoo、Yungang Grottoes、Datong Fangte 188bet online sports betting Area ranks among the top five。Traffic congestion in Wutai Mountain has continued since May 1st and a traffic restriction announcement was issued on the 2nd；Video surveillance shows the passenger flow in Pingyao Ancient City，The passenger flow remains crowded from 8:00 to 22:00 every day during the May Day holiday；Yungang Grottoes attract tourists from all over through the charm of cultural relics and rich activities。

Judging from the daily passenger flow in the scenic spot，Wutai Mountain and Pingyao Ancient City are the first echelon，The peak passenger flow is mainly concentrated on the 2nd and 3rd，After Wutai Mountain issued a notice to suspend ticket sales on the 2nd，Passenger flow is under control；Pingyao Ancient City implements daily time-sharing reservations before May Day，There is still some congestion in some places；4-5 days，Passenger flow in various 188bet online sports betting has declined in an orderly manner。

From the 188bet online sports betting spot classification data:

The most popular natural landscape is: Luya Mountain、Yunqiu Mountain、Mianshan、Hukou Waterfall 188bet online sports betting Area；

The most popular 188bet online sports betting landscape category is: Mount Wutai、Pingyao Ancient City、Yungang Grottoes、Imperial City Prime Minister’s Mansion、The big locust tree seeks its roots and worships its ancestors in the garden；

The most popular red tourist attraction is: Zhangbi Castle 188bet online sports betting Area、Houma Pengzhen Memorial Hall、Ma Tian Eighth Route Army Headquarters Memorial Hall 188bet online sports betting Area；

The most popular rural 188bet online sports betting spot is: Yuci Hougou Ancient Village、Qingcaopo Country Manor 188bet online sports betting Area、Meibao Villa in Taigu County；

The most popular modern entertainment 188bet online sports betting spot is: Fenhe Tourist Area、Datong Fantawild World 188bet online sports betting Area、Xiaohe Wetland Park；

The most popular popular science 188bet online sports betting spot is: China Coal Museum、Fenjiu Cultural 188bet online sports betting Area、Guangling County Paper-cutting Museum；

3. The tourist route has matured, and innovative development can be expected in the future

Pass to departure point、Discovered by analysis of information on passing places，At present, the tourist routes such as Wutai Mountain-Pingyao Ancient City-Qiao Family Courtyard-Wang Family Courtyard are very mature。With the development of various emerging 188bet online sports betting，By exploring more intrinsic connections between tourists and 188bet online sports betting，Can effectively release more new ways to travel。

Take Pingyao Ancient City as an example，Tourist travel route data display，Wutai Mountain、Qiao Family Courtyard、Mianshan Scenic Area、Big locust tree、Tourists from popular 188bet online sports betting in Shanxi Province such as Wang Family Courtyard，Most people will choose Pingyao Ancient City as the last stop for tourism in Shanxi Province。At the same time，The ancient city of Pingyao is also the Qiao Family Courtyard、The largest source of tourists for popular 188bet online sports betting in Jinzhong such as Wang Family Courtyard。

4. The surrounding tourist sources are expanding outwards, and the number of 188bet online sports betting, Zhejiang and Shanghai has increased significantly

Peripheral passenger flow is still the main force of 188bet online sports betting in our province，Beijing、Hebei Province、Henan Province、Shaanxi Province and other provinces continue to maintain a high proportion of passenger flow，Xiang Jiangsu、Tianjin、Guangdong、Expansion of Sichuan and other provinces。Compared to 2020 May Day holiday data，2021 May Day holiday，Visitors from Jiangsu, Zhejiang and Shanghai increased significantly，Shanxi Province’s no-ticket policy for tourists from Jiangsu, Zhejiang and Shanghai has achieved initial results。

5. Self-driving travel has become the mainstream, and the night travel economy is rising

It can be seen from the passenger flow data of the scenic spot after 18:00 at night，Pingyao Ancient City and other 188bet online sports betting are convenient for accommodation，Outstanding performance in the night travel economy。Data result description，Pingyao Ancient City still has most tourists visiting after 22:00，The scenic spot retains tourists with its culture and diverse service content，Provides a model for marketing of cultural tourism 188bet online sports betting at night。

From the perspective of travel mode，49% of tourists come to our province by self-driving，51% of tourists choose trains and other ways to travel to our province，Self-driving tour、High-speed rail tours have become an integral part of 188bet online sports betting，Putting forward higher requirements for the software and hardware of government and scenic area management。Luo Zhewen Road around Pingyao Ancient City、Beiguan Road、Jung Hyo-seop-ro、Kangning Road；Mianshan entrance and exit roads are prone to congestion during the May Day holiday。

6. Reservation travel has become the norm, and most 188bet online sports betting are in good order

No travel without reservation，April 30，To ensure that prevention and control measures are effective，Pingyao Ancient City Scenic Area implements time-based reservation measures through the "Pingyao Ancient City Scenic Area Official Service Platform"，25,000 tickets reserved every two hours、The ancient county town of Taiyuan reserves 30,000 tickets every day through Meituan and other platforms，Wutai Mountain at the same time、Yanmen Pass、Taiyuan Zoo、Taishan、Many 188bet online sports betting such as Yungang Grottoes issued traffic restriction announcements，To ensure visitor experience。There are 72 188bet online sports betting in the province that can be booked using the Jinyou code，281,952 reservations were made during the May Day holiday。

7. Use culture to promote 188bet online sports betting, use 188bet online sports betting to highlight culture, and the integration of culture and 188bet online sports betting is beginning to take effect

During May Day，"See Pingyao Again"、"Return to the Prime Minister's Mansion"、"See Wutai Mountain Again" and other performing arts projects are hot，Among them, "Seeing Pingyao Again" was even more sold out，24 performances in 5 days with more than 20,000 guests。Each 188bet online sports betting spot organizes a cherry blossom festival、Kite Festival、Light show、Music Festival、Artistic performances and other performances meet the cultural needs of tourists and citizens。Form a support system that combines Sanjin culture and tourism，Promote the in-depth development of cultural and tourism integration。

8. 188bet online sports betting quality continues to improve, and public opinion monitoring is generally improving

According to the monitoring of the cloud platform public opinion system, it is known that from 188bet online sports betting 1, 2021 to 188bet online sports betting 5, 2021, a total of 161 related public opinions were monitored,049 articles，There are 51380 positive articles、Neutral has 109658 articles、There are 11 suspected negative articles。

Analysis from source，“Sina Weibo” has the largest amount of data，"WeChat" comes second。Positive review source: Sina Weibo、NetEase、WeChat、Today’s headlines，The content includes "The Opening of Taiyuan Ancient County"！KFC "Grandpa" has a Shanxi style"，"The May Day holiday in Luyashan 188bet online sports betting Area in Shanxi is crowded with tourists, and order is in order under epidemic prevention and control"，《The number of tourists in Mount Wutai increased by 2085% year-on-year！Shanxi tourism starts recovery mode on the first day of "May Day"；

Neutral evaluation source: WeChat，Sohu News Client，Today’s headlines, etc.，The content contains "Announcement!Taiyuan Zoo issues notice on traffic restrictions during May Day!》，《May Day Period，Wutai Mountain 188bet online sports betting Area will temporarily control traffic and restrict traffic, etc.；

Suspected source of negative comments: WeChat，Sohu News Client，Today’s headlines, etc.，The content includes "Qikou Tourist 188bet online sports betting Area Exposed to Difficulty Parking，Black parking lot business is booming" "A "Buddhist Holy Land" in Shanxi becomes popular，Frequent incidents of “robbing customers”，But no one corrected it！》"Taiyuan Zoo: Whose "Cash Cow" Is It?" etc.。

Summary and Outlook

1. Traveling to Shanxi means reading history and taking advantage of 188bet online sports betting resources

Tell the story of Shanxi well，Play the resource card well。Go all out to build the Great Wall、Taihang、Yellow River and other cultural 188bet online sports betting brands，Vigorously develop the characteristic 188bet online sports betting industry，Create Shanxi’s best global 188bet online sports betting destination。

2. Leaders drive regional development and make the province’s industries bigger and stronger

The passenger flow in the scenic spot is still clear between hot and cold。Via Pingyao Ancient City、Jiexiu Mianshan、Qiao Family Courtyard、Promoted by top 188bet online sports betting such as Wang Family Courtyard，Continuously optimize the spatial layout of high-quality cultural tourism，Promote the integrated development of cultural tourism。

3. Innovate cultural 188bet online sports betting products and accelerate the upgrading of the 188bet online sports betting industry

Free entrance ticket policy for tourists from Jiangsu, Zhejiang and Shanghai，Forcing the 188bet online sports betting spot to transform and upgrade，In response to market and tourist needs，Innovative products，Increase attractiveness，Improve service quality，Attract more tourists to enter the 188bet online sports betting spot for secondary consumption，Form a new profit model。

4. Improve relevant guarantee mechanisms to enhance 188bet online sports betting’ travel experience

"May Day" short holiday，For the sudden increase in the number of tourists，While bringing about growth in consumption in 188bet online sports betting，It also affected the order of some 188bet online sports betting、Exposed some scenic spot operation and management problems，It also caused some tourists to experience a discount。Relevant guarantee mechanisms need to be improved urgently，Improve the comprehensive management and control strength of 188bet online sports betting。

5. Unify the reservation channels and make centralized time-sharing reservations

The announcement of traffic restrictions in 188bet online sports betting protects the safety of tourists on the one hand、Avoid emergencies，On the other hand, it has some impact on the overall passenger flow，Especially after Wutai Mountain suspended ticket sales，Some tourists are diverted to other 188bet online sports betting。Jinzhong、Some 188bet online sports betting in Linfen are managed through time-sharing reservations and management，Enable the scenic spot to continue to operate smoothly without traffic restrictions。Time-sharing reservation channels should be included，Maximize the role of appointment management。

Note

1、Analysis only on 188bet online sports betting holiday data in 2021；

2、Data source is Shanxi Province Smart 188bet online sports betting Cloud Platform、“Travel Shanxi” APP、Internet public opinion data, etc.；