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June 22,Online travel platform Qunar releases the "2021 Red 188bet login Development Report"。According to Qunar data,Per capita consumption of red 188bet login will reach 1,287 yuan in 2020。Estimated by industry,The annual economic contribution of the red 188bet login market exceeded one trillion yuan。
Ministry of Culture and 188bet login、Civil Aviation Administration of China、China Air Transport Association、Colorful Guizhou Culture and 188bet login Research Institute and many domestic airlines、The airport participated in the release of the report,And jointly launch the red 188bet login season with Qunar,To those born in 1995、Generation Z, mainly those born after 2000, promotes red tourist destinations in small and medium-sized cities。
The economic contribution of red 188bet login may reach one trillion yuan, effectively empowering the revitalization of old revolutionary areas
Calculated based on relevant domestic research,Every 1 yuan increase in 188bet login income in China,Can drive a corresponding increase in the tertiary industry10.7 yuan consumption,188bet login has become a driver of domestic demand、An important starting point to promote the domestic circulation of travel。
Said Lan Xiang, Director of Qunar Big Data Research Institute,Per capita consumption of red 188bet login on the Qunar platform in 2020 reached 1,287 yuan,The entire red 188bet login market has reached a scale of 100 billion。According to data from the Ministry of Culture and 188bet login,The scale of red 188bet login exceeded 100 million in 2020,Estimation combined with economic model,Red 188bet login economic contribution exceeds 1 trillion。
It’s worth noting,According to the "National Red 188bet login Classic Scenic Area List" released by the National Development and Reform Commission,Including red scenic spots in more than 200 cities,Only 39 of them are located in first- and second-tier cities,About 80% of scenic spots are in small and medium-sized cities。There are more than 100 civil aviation airports accessible in more than 200 cities,35 large airports in first- and second-tier cities,Most of the red scenic spots are located in small cities with underdeveloped transportation。Lan Xiang thinks,Develop red 188bet login,To promote the development of small and medium-sized cities,Stimulate consumption iteration in small and medium-sized cities。
Not only that,May Day holiday this year,Per capita consumption of red 188bet login on Qunar platform reached 1,903 yuan,A new high in recent years,Bazhong, Sichuan、Zhangjiakou, Hebei、Air ticket bookings in Yueyang, Hunan and other cities have achieved substantial growth。
Caption: China Air Transport Association (middle)、Zhongguancun Science City Comprehensive Party Committee (second from left)、Colorful Guizhou Culture and 188bet login Research Institute (second from right)、Qunar Party Committee (first from left)、Qunar Big Data Research Institute jointly launches the red 188bet login season (first from the right)
Zhu Yaochun, Deputy Secretary General of China Air Transport Association said,Red 188bet login should first build a local 188bet login content system,There are steps、Write the red story in a planned way,Create and cultivate a resounding "China Red Story" brand。Online travel platforms should give full play to their own advantages,Via Red Theme Charter、Red tourist routes and other methods,Innovatively launches a series of cost-effective products focusing on red 188bet login,Let more young people experience the charm of red 188bet login。Also in the red 188bet login season,Promote the implementation of red 188bet login products,Create a series of eye-catching 188bet login products,Introducing personalization、Customized travel itinerary,Promote the development of local red 188bet login。
Punch-in “188bet login scenic spots” are popular among people under 25 years old, with nearly 20% accounting for a record high in recent years
Qunar data display,On the May Day that just passed、Dragon Boat Festival,Changsha suddenly emerged as the most popular tourist destination in the first half of this year。Different from Beijing and Shanghai、Chengdu, Chongqing and other traditional tourist destinations,Changsha has never been the most popular tourist destination。But since entering 2021,Promoted by red 188bet login,Changsha became the most “out of the circle” red tourist destination in the first half of the year。"Daytime Orange Island,Wen Heyou" became many tourists in the evening,Itinerary for young tourists especially when visiting Changsha。
(Caption: Lan Xiang, Director of Qunar Big Data Research Institute,Checking in “188bet login scenic spots” is popular among people under 25 years old,Nearly 20% accounted for a new high in recent years)
Lan Xiang said,This year’s Changsha provides a good example for red 188bet login,For many young travelers, especially those under 25 years old,It has become a trend to check in at some iconic red tourist attractions during travel。Another example is the Garze Sichuan West Line which became popular last year,Over 60% of tourists will choose to visit the "Dado River Scenic Area" on the way,Go to the "Holy Land of Revolution" in the textbook to experience history firsthand,There are many people born after 1995、“Red 188bet login” after 00。
Not only that,In the past May Day holiday,Among tourists who booked 188bet login travel products on Qunar platform,The proportion of people under 25 years old reached 19.1%,A new high in recent years。It’s worth noting,The proportion of the post-95 generation group among the 188bet login tourist groups has increased for three consecutive years。
Regarding the current situation that most red scenic spots are located in areas with inconvenient transportation,Lan Xiang Analysis,The smart travel solution of “aviation + railway” and “aviation + highway” is a favorable way to promote the development of local red 188bet login。On the one hand, this combination can effectively reduce travel costs、Attract young tourists who are more sensitive to prices by turning transportation into a scenic spot,On the one hand, open up local traffic capillaries、Promote economic development。
“Providing intelligent transfer solutions for passengers is what online travel platforms like us are best at” Lan Xiang gives an example,It’s too expensive to fly to Xi’an?Then you can fly to Yan'an first to see Pagoda Mountain,Take the train to Xi’an,Not only cost-effective,Visited one more attraction。
Capturing young groups is becoming an important direction for the development of red 188bet login。For this,Summer Eve,Qunar unites with Air China、Hainan Airlines、20 airlines including Shenzhen Airlines,Beijing Daxing、Xi’an、Xiamen、Taiyuan and other 23 destination airports,Jointly launched the “Red 188bet login Season”,Including summer vacation、A 100-day travel season including the Mid-Autumn Festival,Introduced a flash sale of 100 yuan air tickets based on the consumption habits of young people、Red route and other promotions,We also jointly launched a “Red Journey” themed flight with Hebei Airlines,A covered ticket is provided for tourists、Hotel、Airport、One-stop red travel booking platform including cultural experience。
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