January 18，The 2022 Provincial Culture and Tourism Work Conference was held。The meeting summarized the work in 2021，Research and deploy key tasks in 2022。As understood，The overall level of recovery and boost of the province’s cultural tourism market in 2021 will return to 70% of the pre-epidemic level。

According to introduction，In 2022, the province will focus on four aspects of work，Further enhance cultural consciousness while deepening theoretical arming、Strong cultural confidence，Further identify the new positioning of cultural tourism work in serving the overall situation，Further promote the high-quality development of culture and tourism while seeking breakthroughs through innovation。Among them，In 2022, the province’s cultural tourism system will also focus on implementing policy support、Vacation improvement、Consumption boost、Seven major measures including smart empowerment to boost the cultural tourism industry，The cultural tourism industry must improve quality and efficiency、Innovative breakthroughs in empowering and upgrading。

188bet online sports betting Policy support。The province carries out publicity and interpretation work on the "Cultural Tourism Policy Gift Package"，Carry out "look back" on policy implementation，Further increase policy efforts。

Subject Cultivation。Implementing the "100 Enterprises Piloting Action" for cultural tourism enterprises，Provide classified guidance for small, medium and micro enterprises、Guidance and support，Carry out the "Famous Cultural Tourism Entrepreneurs' Shandong Trip" event。

High-quality leadership。Implementing the "Three-Year Action for the Construction of Quality Scenic Spots"，Vigorously enrich the tourism industry，Improving the development level of cultural and creative products，Improving standards for tourist B&Bs，Strengthen the cultivation of high-end tourism market，Improve the quality of rural tourism，Summary and promotion of advanced models，Leading breakthroughs with quality products。

Vacation improvement。Carry out actions to improve tourist resorts across the province，Newly created and reserved a batch of provincial tourist resorts。Focus on enriching the supply of vacation products，Provide diversified tourism services for tourists。

Wisdom Empowerment。Improving the functions of the "Hospitality Shandong Yunyou Qilu" smart cultural tourism platform。Relying on the smart cultural tourism platform to carry out work，Realize unified entrance to provincial and municipal consumption seasons、Unified Standard、Unified management。Introduction of "Shandong Province Smart Scenic Area Construction Standards"188bet app 。Actively promote "Internet + Performing Arts"，Building a "Literary Shandong" online performing arts platform。

Consumption boost。Continue to successfully organize the "Sixth Shandong Culture and Tourism Benefiting Consumption Season"，Carry out "Shandong People Travel to Shandong" and "Winter Tour to Qilu·Hospitable Shandong Huimin Season" and other activities。Hold the 2022 Shandong Tourism Development Conference、China International Cultural Tourism Expo and other activities。

Publicity assistance。Implementing the "Hospitality Shandong" brand promotion action，Further strengthening the concept of regional tourism destinations，Increase new media publicity and promotion efforts，Promote "Hospitality Shandong" Slow Live Broadcast，Give full play to the role of China’s tourism new media promotion consortium，Strengthen online cultural tourism exchanges，Start "Hospitality Shandong·Confucius’ hometown "brand"。

At the same time，Focus on the Party’s 20 major milestones and major national strategies，The province will focus on polishing and improving Lu Opera "No. 1 Village Terrace"、Peking Opera "Yan Yi Tang" and other plays，Launch of Liuzi's operas "Voyage", "Dahe Granary", etc.。Strengthen art creation，Launch a batch of outstanding works showing the spiritual and cultural connotation of the Yellow River in the new era。Study and formulate "Several Measures for the Construction of Talent Team in the Cultural and Tourism Fields of Shandong Province"，Introduction of Shandong Province Art Professional Title Evaluation Standard 188bet online sports betting Conditions，Revised "Shandong Province Library and Information Mass Culture, Art, Cultural Relics and Museum Professional Title Evaluation Standard Conditions (Trial)"。Intensify efforts and continue to promote the "Famous Opera Studio" and "Young Creative Talent Support Plan" to boldly reuse outstanding young professionals。The "Implementation Opinions on Deepening the Reform of State-owned Literary and Art Troupes in Shandong Province" will be issued this year，Trial implementation of key play performance evaluation system in state-owned art troupes across the province。

Cultural Heritage，Projects to protect and utilize cultural heritage、Live with innovative breakthroughs。Using the "Ten Major Projects" as the starting point to strengthen the protection and utilization of cultural relics，Pay close attention to the implementation of planning and legal protection，Strengthen the protection of cultural relics，Constant archaeological work，Secure the construction of heritage park，Work hard on revolutionary cultural relics，Secure the construction of museum。At the same time，Strengthening the protection and inheritance of intangible cultural heritage。Make every effort to successfully host the 7th China Intangible Cultural Heritage Expo and create the "River Deed" intangible cultural heritage work brand，Establish a number of intangible cultural heritage research bases，Strengthen the construction of provincial cultural and ecological protection experimental zones and implement the "Shandong Handmade" project，To make the traditional handicraft industry bigger and stronger, carry out the identification 188bet app of the sixth batch of national representative inheritors of intangible cultural heritage, etc.。

The meeting also pointed out，Public services must improve efficiency、Creating innovative breakthroughs as a model。Implementing the rural cultural construction model town and village creation project，Help create Qilu model for rural revitalization。Innovatively carry out promotion work of immersive sitcom，Organize and carry out the "Province's Excellent Immersive Situational Drama Performance" and conduct the selection of "The Most Beautiful Urban and Rural Study Rooms"，Create a small but beautiful public reading and art space。Create normalization across the province，Create normalization across the province、energetic、Popular mass cultural brand。