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LoginFebruary 11,According to the website of Fujian Culture and Tourism Bureau,During Spring Festival holiday,The overall situation of the province’s holiday tourism market is slightly lower than expected,But better than last year。According to calculation,The province received a total of 1,665 tourists during the Spring Festival holiday.470,000 people,Achieved cumulative tourism revenue of 76.7 billion yuan。
As understood,During the Spring Festival, the province’s cultural tourism market showed four major highlights: First, peripheral tourism、Outskirts become the new mainstream。Traveling locally、Under the guidance of policies on surrounding travel,Local leisure has 188bet online sports betting become the choice of many citizens and tourists,City tour、Micro-tourism has become the mainstream of holiday travel,Park、Open scenic spots (spots) such as leisure streets have become hot spots,Urban leisure travel is popular,Local tourists from all over the province account for more than 60% during the Spring Festival holiday。Across the province“Walking in the park、Looking for Spring”It has become the norm for the general public to travel for leisure during the Spring Festival。Among them,Fuzhou Fushan Country Park welcomes about 5 visitors.20,000 people,The number of visitors to West Lake Park and Gushan both exceeded 160,000,Three lanes and seven lanes receive 400,000 people;The number of people on the Xiamen Mountain and Sea Health Trail has exceeded 90,000 on the fourth day of the Lunar New Year only;Quanzhou West Street Reception 22.800,000 people,22 world heritage sites receive 27.690,000 people。
The second is self-driving travel、Family-child travel has become a new trend。According to third-party company survey,The proportion of self-guided tours among tourists received by major scenic spots in the province exceeds 95%,The proportion 188bet online sports betting of self-driving tours reaches 66.6%,Family traveling to celebrate the New Year has become a new trend。Ctrip“Super peripheral tour”In the topic recommendation section,“Having fun with kids”“Hot spring pool”Beyond“Leisure vacation”“Natural scenery”,Accounting for 70% of total user clicks,Appreciation for all ages、Travel products suitable for all ages、Tourism activities have become an urgent need for Spring Festival holiday travel。
The third is hot spring health care、Ice and snow experience has become a new hot spot。Among them,Longyan Liancheng Tianyi Hot Spring launches Spring Festival hot spring ticket discount to attract tourists;Zhangzhou Jintangwan Hot Spring has received a total of 0 tourists.440,000 people,76 year-on-year increase.8%。The Spring Festival coincides with the opening of the Beijing Winter Olympics,The popularity of ice and snow sports is heating up,In view of the consumption psychology of citizens and tourists,Xiamen Jimei Chengyi Science and Technology Discovery Center sets up curling and other ice and snow sports experience projects,Tongan Snowy Fairy Tale Town launches more than 188bet app download 3,000 square meters of immersive street snow scene,Attract a large number of tourists。
The fourth is special night tours to promote new consumption。Xiamen launches "Xiamen Lighting Map",Compiled 10 dazzling light lifestyle themed travel routes,Covering gourmet night market、Light and shadow show、Performance、Night cruise at sea、Business district shopping and other cultural and tourism projects,Bringing citizens and tourists a multi-angle and all-round night tour experience。
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