End of National Day holiday，Middle-aged and elderly people start staggered 188bet game mode。Ctrip data display，One week after the holiday (10.8-14) coincides with the Double Ninth Festival，The number of 188bet game bookings for seniors aged 50 and above has increased by nearly 20% year-on-year compared to 2023。Silver-haired people with money and leisure are influencing and changing the products of the tourism market、Service provision。Ctrip data display，Since this year，Silver-haired people’s online 188bet game consumption is growing rapidly，High per capita tourism consumption，Passionate about off-peak 188bet game、In-depth tour。

188bet game’s order growth rate is higher than the market，First-tier and new first-tier account for more than half

In recent years，"Opinions on Promoting the High-Quality Development of Service Consumption" and other documents to promote silver tourism、Policies for the development of the silver economy have been introduced one after another，Coupled with the popularity of smartphones，and hotel、188bet game agency、OTA and other cultural tourism companies are undergoing aging-friendly transformation、Innovation，Silver tourism is developing rapidly，And the online rate continues to increase。Ctrip data display，January to September this year，188bet game orders for seniors aged 50 and above increased by 26% year-on-year，Higher than other age groups，Among them，61-65 years old is the silver-haired group with the highest growth rate，YoY growth rate reached 58%。

To meet the online 188bet game consumption needs of the elderly people，Ctrip launches a 188bet game brand to serve the elderly population——Ctrip Friends Club，In larger font、Higher color contrast、A more colloquial expression to present exclusive products for the silver-haired crowd、Exclusive prices, etc.。Currently，The proportion of silver-haired people ordering Ctrip Friends Club products online has exceeded 70%。Only more than 20% of silver-haired people use“Family Card”Let the children book the trip on their behalf。

While becoming more and more accustomed to placing orders online，Silver-haired people are also keen to share their 188bet game experiences online、Game Guide。Currently，In Ctrip community，Silver-haired creators account for 7%，Contributed more than 10% of the content，And since 2024，The amount of content created by silver-haired people is still growing rapidly，A year-on-year increase of nearly 40%。

Viewed from the source of tourists，On Ctrip platform，Silver-haired people mainly come from first-tier cities such as Beijing, Shanghai, Guangzhou and Shenzhen，and Chengdu、Hangzhou、Chongqing、Xi’an、Nanjing、Tianjin and other new first-tier cities，The two account for more than half，Accounting for 27% respectively、26%。This means second line、Third-tier or even fourth-tier and fifth-tier cities，Silver-haired people still have great potential to be tapped in their online 188bet game consumption。

Silver-haired people have obvious characteristics of traveling during off-peak hours，Ctrip data display，Silver-haired people account for the highest proportion of weekday trips，About 64%，Significantly higher than other age groups (about 56%)；The lowest proportion of 188bet game during holidays，About 12%，Lower than other age groups。

The growth rate of customized tours for the elderly is higher 188bet game that of group tours，Per capita consumption is 30% higher 188bet game the market

Once，Many children book customized trips for their parents based on their circumstances as a filial piety gift。Now，Silver-haired people are gradually falling in love with this kind of non-compliance，Flexible and customized 188bet game。Ctrip data display，Compared to 2023，Silver-haired people are spending money on online 188bet game，The proportion of customized tour orders is further approaching that of group tours，The gap between the two narrowed from 9 percentage points to 7 percentage points。Based on this change，Ctrip Customizer Platform has launched a targeted winter escape and retirement tour、Thousands of customized 188bet game routes with themes such as landscape, health, and roaming，For silver-haired people to choose from。

It’s worth noting，Ctrip data display，Silver-haired people are spending money on online 188bet game，More than half of the cost was spent on purchasing air tickets。This proportion is significantly higher than that of other age groups。At the same time，Silver-haired people also prefer high-star hotels，Twin rooms and other room types (family rooms) in four- and five-star hotels、suite, etc.)，Silver-haired people TGI (average is 100,The higher the index, the more attention the silver-haired people pay to them than the overall level) reaching around 130，Higher than other age groups。

General Manager of Agile Project Department of Ctrip Group、Wang Xinxin, project leader of Ctrip Old Friends Club, said: “Prefer to 188bet game by plane、Prefer to stay in high-star hotels，‘Money and leisure’It is a distinctive feature of online 188bet game for the silver-haired crowd。At the same time，This is also why they consider funding、Experience、Comprehensive choice after factors such as physical strength。Silver-haired online 188bet game group mainly in first- and second-tier cities，They are not willing to waste time and energy on the road，But rather willing to invest time and energy，Go to visit scenic spots、Experience project。”

More willing to pay for quality tourism，As a result, the per capita consumption of online 188bet game among the elderly is about 30% higher than that of the market。More freedom in 188bet game、The more comfortable chartered bus tour is also popular among the elderly people，Ctrip data display，January to September this year，Silver-haired people account for nearly 20% of the total orders for chartered tours。Ctrip chartered tours provide wheelchairs for the elderly with limited mobility，And provide assistance in getting on and off the vehicle、Wheelchair pushing and other driver-guided services，Let the elderly people enjoy a safe and comfortable journey。

Ctrip chartered tour is suitable for family 188bet game by seniors

Silver-haired people prefer famous mountains and rivers，Ctrip launches top ten tea 188bet game themed routes

Looking from the perspective of tourism and vacation products，Silver-haired people tend to prefer famous mountains and rivers。Ctrip data display，Jiuzhaigou、Fanjing Mountain、Wudang Mountain、Sanqingshan、Lingshan Giant Buddha、Detian Transnational Waterfall、The TGI of the silver-haired crowd in Zhijin Cave and other scenic spots exceeds 200；The TGI of cruise products for senior citizens reaches 230；All higher than other age groups。Ctrip data display，Silver-haired people’s cruise orders increased by 280% year-on-year from January to September this year，Significantly higher than the market growth rate。Also，Young people’s enthusiasm for self-driving 188bet game has also spread to the silver-haired crowd。Ctrip data display，January to September this year，Silver-haired people account for 9% of the overall car rental orders，Total orders increased by 26% year-on-year。

Based on the hobbies and in-depth quality 188bet game needs of the silver-haired population，Ctrip Friends Club and China National Geographic·National Tea Geography launches special tea tourism themed tour products for the elderly，will maintain health、Intangible Cultural Heritage、Integrating tea culture into 188bet game。Silver-haired people can go to Jingmai Mountain in Yunnan、Sichuan Mengding Mountain、Fujian Fuding, etc.“China’s top ten tea tourism destinations”，One-stop experience of picking and making tea、Tea art performance、Theme Tea Party、Celebrity teaching and other projects。Currently，This product is already online，Very popular among silver-haired people，Hot booking。

Ctrip Friends Club and China National Geographic·National Tea Geography launches tea 188bet game hotline for seniors

Compared to the National Day holiday，On Ctrip platform，Post-holiday hotel、Air ticket prices have adjusted back to varying degrees，Group、Customized、The prices of vacation products such as chartered tours have also dropped by more than 30% on average。Plus the pleasant scenery in the golden autumn，Rise in 188bet game experience，188bet game prices drop，Bring“188bet game price ratio”Promote，Especially suitable for people with silver hair to appreciate the golden autumn、188bet game during off-peak hours。Ctrip data display，Currently to the end of October，Silver-haired people’s domestic 188bet game booking orders increased by more than 20% year-on-year，Outbound 188bet game orders increased by more than 40% year-on-year。Among Ctrip’s word-of-mouth list of domestic October golden autumn beauty destinations，Ejina Banner、Jiuzhaigou、Chifeng、Burqin、Benxi、Aershan、Wuyuan、Bayingoleng、Ganzi、Panjin and other top rankings。