After just announcing the completion of a huge E-round financing of US.5 billion at the end of June this year，The “Originator” of the Global Sharing Economy、U.S. home rental website Airbnb has made another big move: August 19, Beijing time，Airbnb announced its official entry into the Chinese 188bet sports betting，An important step in starting its international expansion。Sequoia China and Broadband Capital have become important partners for Airbnb to expand into the Chinese 188bet sports betting，And Airbnb’s main business is the domestic outbound travel 188bet sports betting。

Although this news about Airbnb is news，But actually it was already expected。Actually，Airbnb has already set its sights on the Chinese 188bet sports betting，And the Chinese version of the website was launched last year。Then，Why did we announce our entry into the Chinese 188bet sports betting at this time，The author analyzes the following three reasons。

1. Good signals from the government.End of July，It is clearly mentioned in the newly issued "Several Opinions on Further Promoting Tourism Investment and Consumption" issued by the State Council，To explore new hot spots of tourism consumption，Relax access and business licenses for new “Internet+” business formats such as online vacation rentals。Publication of this "Opinion"，Indicates the Chinese government’s affirmation of the new economic format of online short-term rental，It also strengthened the confidence of the domestic online short-term rental 188bet sports betting in the future。This is for Airbnb, which has been repeatedly subject to regulatory controls in many foreign cities，Preparing to enter the domestic 188bet sports betting，Took a reassurance。

2. The domestic short-term rental 188bet sports betting is beginning to grow in size.The domestic online short-term rental 188bet sports betting began to rise in 2011，China’s online short-term rental 188bet sports betting began to accelerate in 2012,According to iResearch data，The size of the online short-term rental 188bet sports betting in 2011 was only 1.400 million yuan。According to statistics from Analysys Think Tank，The 188bet sports betting size in 2014 was close to 3 billion yuan,And it is predicted to exceed 10 billion yuan in 2015, The 188bet sports betting size will grow more than 50 times in 4 years。In the domestic hotel 188bet sports betting environment that is becoming saturated，Online short-term rentals show strong growth momentum。In this new format of sharing economy，Both ends of housing supply and demand can experience explosive growth in just a few years，Huge 188bet sports betting potential in the future。

3. Introduce 188bet sports betting partners.This time Airbnb has introduced two Chinese capital strategic partners to China，Sequoia Capital China and Broadband Capital，Airbnb has done enough homework in understanding China’s national conditions and mastering relevant resources。These two powerful capital parties successfully helped Linkedin develop the Chinese 188bet sports betting in the form of a joint venture at the beginning of last year，It can be said to be full of experience。At the same time，Shen Napeng, a partner of Sequoia Capital, has rich experience in online tourism and hotel operation management，He was the co-founder of Ctrip and Homeinn，And both companies were successfully listed in the United States。Having the support of such a strong local force，It is a strong support for Airbnb to enter the Chinese 188bet sports betting。

Coveting the Chinese outbound tourism 188bet sports betting, but short-term rentals in China are also a big cake

Airbnb after eight years，Currently the business has expanded to 191 countries、40,000 cities，Has nearly 1.6 million properties，Its business has expanded from its original location in San Francisco to a global scale。According to data from the United Nations World Tourism Organization (WTO)，The number of outbound tourists from my country last year reached 1.0.9 billion people，From 2012，my country has become the world’s largest outbound tourism 188bet sports betting。What’s more worth mentioning is，The number of Chinese outbound tourists booking through Airbnb increased by 700% last year，Becoming Airbnb’s fastest growing outbound travel 188bet sports betting。There are two main short-term rental outbound travel companies in China: one is Tujia, which is still in its infancy in overseas 188bet sports betting development，The other company is Zhubaijia, which just raised US0 million in Series B financing，But these two properties are based on the number of properties、The cities covered and the user base cannot be compared with Airbnb。So Airbnb still has a strong advantage in China’s outbound travel 188bet sports betting。

Also，my country’s total population is 1.3 billion，Has become the world’s second largest economy，And in 2014, the number of domestic tourists in my country exceeded 3.6 billion，And it is still growing at a double-digit rate every year，Such a big temptation in China，Airbnb will not miss it easily，This partnership with Sequoia China and Broadband Capital is undoubtedly preparing to enter the domestic short-term rental 188bet sports betting。

The "Chinese version of 188bet sports betting" has already emerged a short-term rental giant，It is still unclear who will win

In China，188bet sports betting has many disciples，Please refer to the preferential travel guide for detailsInventory of 12 domestic 188bet sports betting O2O platforms》188bet sports betting.

Tujia, which accounts for a larger share of the domestic 188bet sports betting、Ant Short-term Rental、Wooden Bird Short-term Rental、Youtianxia、Xiaozhu short-term rental, etc.，Among them, Xiaozhu short-term rental、MuNiao short-term rental also received tens of millions of dollars in financing this year，The business model is similar to Airbnb。Tujia is far ahead of other competitors in the domestic short-term rental 188bet sports betting，It recently received US0 million in Series D financing。Tujia mostly cooperates with real estate companies to obtain housing，And implement relatively heavy-mode operation of hosting。The reason why Tujia has been able to expand domestically so quickly，It is precisely because Tujia’s housing sharing economic model is more in line with the current development status of China’s real estate，Also in line with Chinese consumer culture habits。

You can also learn about it through Airbnb’s China official website，Airbnb only has accommodation supply in Beijing and Shanghai in the domestic 188bet sports betting，And the number and types of properties are relatively single。What the future holds for Airbnb, the “originator” of the sharing economy，Can the problem of acclimatization be overcome，Still a question mark。Airbnb’s introduction of Sequoia China and Broadband Capital is just the first step in its China localization strategic planning，Next partner resource expansion、Localization team formation and company operations will also face many unknown challenges。Can this originator of the sharing economy develop smoothly in China，It’s too early to draw conclusions。

Author of 188bet sports betting article: Liu Zhaohui；Zhihui travel expert author；Personal WeChat ID: liuzhao-hui；Welcome to follow，Please indicate [name + unit + position] for convenience when adding，Thank you very much for your support！