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LoginEncouraged by the success of applications like WeChat,Some of the world’s leading social networks are beginning to integrate online commerce functions,To open up new areas of lucrative income。
The reason behind this is not difficult to find: 1/3 of social network 188bet Online Sports Betting and Casino users regard “searching for products” as a major motivation for using social media。Last month,1/4 of active Facebook users said they search for products through the website。And,Social network users are also enthusiastic online shoppers: 2/3 of Facebook users shop online;7/10 Instagram users and 3/4 Snapchat users shop online。
Although,So far the social network’s “buy” feature has not attracted the majority of users,Only 1/10 active users said that such a feature would increase the possibility of online shopping。
Obviously,Social netizens will become accustomed to using social networking platforms as part of online shopping,But convincing them to complete transactions on social networks is still a challenge。
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