188bet Live Casino released its interim results report on the evening of August 26th，The net profit attributable to the owners of the parent company in the first half of 2015 was 1448.540,000 yuan，An increase of 48 compared with the same period last year.04%；Operating income is 3.0.4 billion yuan，An increase of 4 compared with the same period last year.93%；Basic earnings per share is 0.0588 yuan，An increase of 48 compared with the same period last year.11%。

After Caesar’s backdoor listing, 188bet Live Casino becomes the main business of Yishi Shares

188bet Live Casino were listed on the main board of Shenzhen Stock Exchange in July 1997，Its predecessor is Baoji (Shopping Mall) Group Co., Ltd.，It is the first listed company in China with aviation food as its main business，Business covers airline catering、Railway catering、Hotels and medicines, etc.。The original business relied on HNA Group,Airline catering business accounts for 90% of revenue,Limited profitability,The company mainly relies on airlines owned by HNA Group、Airport and other resources,Utilizing the processing capabilities of airline catering,Gradually penetrate into other segmented catering industries with industry relevance (such as railway catering、Among large-scale exhibition catering)。

After nearly 7 months of trading suspension in September 2014, Yishi shares，Until April this year，Caesar Tongsheng (Beijing) Investment Co., Ltd. (hereinafter referred to as "Caesar Tongsheng") finally realized the backdoor listing of Yishi shares through the issuance of shares to purchase assets at a price of 2.4 billion yuan。Caesar Tongsheng was established in December 2010，The business entity under his command is Caesar Travel，Mainly engaged in outbound 188bet Live Casino comprehensive business wholesale、Retail mainly，HNA 188bet Live Casino is its controlling shareholder，HNA Trade Union is its actual controller。With digital display，As of the end of 2014，Caesar Tongsheng evaluation value is 24.200 million yuan，Value-added rate 2282.01% shows that Caesar’s 188bet Live Casino performance is good。At the same time，The outbound 188bet Live Casino market has become quite hot in the past two years。Opposite，Yishi Shares’ revenue and profits have declined in recent years。Yishi Shares 2014 Annual Report Display，Its total operating income for the whole year is 5.9.4 billion yuan，Decreased by 8 year-on-year.17%，Net profit attributable to shareholders of the parent company 0.3.6 billion yuan，Decrease by 22 year-on-year.72%。Then，HNA Group will inject Caesar Travel into Yishi Co., Ltd.，Also reasonable，This can improve the performance of listed companies。So after reorganization，Yishi’s main business will shift to 188bet Live Casino，At the same time after the completion of this acquisition，The business scale and profitability of Yishi Shares will be improved。

Development with the help of capital has full potential

According to relevant reports，At the same time as acquisition，Yishi shares issued shares to raise supporting funds of about 7.9.9 billion yuan，The funds raised are mainly used for Caesar’s domestic marketing headquarters project、Caesar informatization and e-commerce platform upgrade project、Caesar Sports 188bet Live Casino Project and Caesar Outdoor 188bet Live Casino Project，All invested in the main business of Caesar Tongsheng。

Learned recently，188bet Live Casino announced the official formation of a cruise sales company,We will continue to increase investment in the cruise business in the next three years,Not less than 5 billion yuan。At present, my country’s domestic cruise market is growing rapidly，Extremely low market penetration，In addition, national policy support，188bet Live Casino plans to seize 25% of the domestic cruise market share。Additional online information display，188bet Live Casino’s matching financing plan，The company plans to open 145 new experience centers across the country in the next three years，25 branches。60 new experience centers opened in 2015，10 branches。

Although this semi-annual report of Yishi Shares has not yet been consolidated with Caesars，The main revenue is still aviation、Railway catering business。But according to the information disclosed online，Caesar Travel in the first half，Revenue increased by 50%，Exceeded full-year expectations by 38%。It can be seen from the first half data of Yishi Shares and Caesars，After HNA has opened up the upstream and downstream 188bet Live Casino industry chain through this capital operation，A positive trend appears。