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IfiGola (188bet Online Sports Betting and Casino by goose)Compared to "International version of Qunar",You must understand that this is a technology-driven price comparison search platform,And it will be the same in the future,Shifting from air ticket booking to a booking platform for all categories of 188bet Online Sports Betting and Casino products。
Specifically,iGola wants to solve the problem of overseas flight booking for independent 188bet Online Sports Betting and Casino users。For example,You can book low-cost flights from Beijing to Washington on some domestic OTAs,But flights from Washington to New York,You may not get the lowest price or the most suitable flight combination for your itinerary on OTA。
188bet Online Sports Betting and Casino will crawl supplier information from the entire network,Includes the most upstream airline、International GDS (such as Amadeus),There are also overseas OTA and other websites,After horizontal comparison, users are finally presented with a few optimal air ticket options (currently it seems to be price-oriented),But you need to jump to the official website to make a reservation。
Also functionally,Compared to where to go,iGola has its own innovations: such as optimizing the interactive interface,There are also new functions for different 188bet Online Sports Betting and Casino scenarios。
188bet Online Sports Betting and Casino will take into account users’ “difficulty in choosing” in interface design,And the impact of page jumps on users’ decision-making,They will try to use visual price maps instead of price lists;And when booking a round trip ticket,They will incorporate the two windows into the same interface,Convenient for users to compare and operate。Founder Zhang Yan said,188bet Online Sports Betting and Casino just wants to help users spend the least time and energy,To complete the booking of international air tickets。
Also,iGola has also added two options: “Inspiring 188bet Online Sports Betting and Casino” and “Good Day to Start” in the search bar (see title picture)。The former is suitable for those who want to 188bet Online Sports Betting and Casino,Users who don’t know where to go—select the departure point and return time,Users can see the countries they can visit on the map。
There are 188bet Online Sports Betting and Casino price ranges、Visa-free、Direct flights and other options to filter destinations,Quickly determine the countries you can visit。"A good time to start your journey" means,User knows where to go,But I want to find a time to go at a suitable price,This is a bit like Qunar’s “price trend” curve。
Future,188bet Online Sports Betting and Casino will only choose to cooperate in depth with a few suppliers in a region,To reduce vicious competition,Improve user experience。In payment method,Due to multi-currency conversion,188bet Online Sports Betting and Casino updates prices every 15 minutes,They will also consider connecting with China’s localized payment methods,Such as Alipay and WeChat Pay,However, it seems that this step is still relatively difficult and far away。
actually,China is just the first market that 188bet Online Sports Betting and Casino has entered,It targets the United StatesKayak, EuropeanSkyscanner, and NordicMomondoetc.,I wanted to build a global company from the beginning。The reason for deploying the Chinese market first,Because domestic OTAs are still relatively weak 188bet Online Sports Betting and Casino field of international air tickets,There is currently no Chinese air ticket booking platform that can have global influence。
Of course,Since there is a market vacancy,There must be more than one food snatcher。Skysanner is under “Endorsement” on Qyer.com,The popularity and reputation in the country are still good,And it 188bet Online Sports Betting and Casino attaches great importance to the Chinese market,Having done a lot of work on product localization,For example "Skyscanner” This Chinese name.
Furthermore, Ctrip has also focused on international air ticket business in recent years,It announced at the beginning of the year that it acquired a majority stake in Travelfusion, a low-cost airline ticket information aggregation and direct booking platform,Then it announced a cooperation with the global GDS giant Amadeus,Xiong Xing, CEO of its air ticket division, also said: Ctrip’s air ticket platform 188bet Online Sports Betting and Casino further develop in 2015、Expand the international market。
It can be said,188bet Online Sports Betting and Casino is building the platform,We still need to expand our territory on the user side。Compared to Ctrip and Skyscanner, which already have brand foundations,188bet Online Sports Betting and Casino said,They mainly want to accumulate users through online communication,Not only China now,Other European and American countries have also begun to have sporadic users visit 188bet Online Sports Betting and Casino’s website,So they are more confident in word-of-mouth communication。
As the proportion of overseas independent 188bet Online Sports Betting and Casino users increases,Many companies have previously set their sights on the destination product market,But they generally lack front-end customer acquisition channels,Therefore, many companies will cooperate with the strategy community to obtain traffic,Or become the supplier behind a big OTA。
Looks like this,The word "entrance" plays an important role in the development of online 188bet Online Sports Betting and Casino companies,If iGola can establish the status of international air tickets in one fell swoop,Combined with one-stop service platform strategy,Can we overtake others in the tourism industry in the “independent 188bet Online Sports Betting and Casino era”??
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