National Day tourist season is coming，September 22，Alibaba Travel•Quaa launches a comprehensive upgrade of the "future scenic spots" strategy from "code upstream"，Visitors can play first and then pay，Save the pain of queuing up to buy tickets，You can also be "penniless" in a scenic spot，Use your mobile phone to pay for food, drink and entertainment throughout the process，You can also use your mobile phone to navigate scenic spots，You no longer have to worry about finding a bathroom or a parking lot。

It is reported，Shenzhen Eastern Overseas Chinese Town has taken the lead in joining the “Future Scenic Area” strategy，Huangshan、Wuzhen、Gubei Water Town、Haichang Group’s eight polar aquariums across the country will also be launched in the near future。More regions and types of scenic spots will gradually join the future scenic spot strategy，Enable more tourists to enjoy extraordinary and novel experiences。

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You can play first and then pay in the "Future Scenic Area"，This cool-sounding gameplay is based on the Sesame Credit score launched by Ant Financial，It uses big data and cloud computing to present an individual’s credit status，Credit 188bet app becomes more and more valuable，For example, staying in a hotel without deposit、Deposit-free car rental，You can even apply for a visa without providing many supporting documents。

While visiting the "Future Scenic Area"，As long as the Sesame Credit score reaches 600 points，You can make a reservation on the Ali Travel App one day in advance，You will receive a QR code after the reservation is successful，You can directly scan the code to enter the park when you arrive at the entrance of the scenic spot，No need to queue up to buy or exchange tickets，The ticket price will be automatically deducted from the Alipay account 24 hours after the visitor swipes the code to enter the park，No additional operations required。

Meanwhile，Tourists can enter the scenic area without bringing any money，You can use Alipay to scan the QR code to pay for food, drink and fun in the scenic spot。

For those users who are easily lost in scenic spots，Mobile phone navigation for scenic spot tours is absolutely indispensable。Open Alibaba Travel or Taobao client，You can find the location of various facilities，Looking for entertainment items、Looking for the toilet、Find parking lot、No more worries about finding a place that sells ice cream。

Li Shaohua, President of Ali Travel, pointed out，Future scenic spots will solve the problem of traditional tourism tourists being kidnapped by the seller’s market and services when visiting，Long queues for ticket exchange after purchasing tickets during peak periods or through OTA channels、Experience the restricted tradition，And scenic spots are highly dependent on OTAs and travel agencies、A series of user and industry pain points such as single revenue model。

Jin Yi, 188bet app general manager of Alibaba Travel Tickets Division, told reporters，Future，There will be more cool functions implemented in future scenic spots，For example, there is a high demand for real-time viewing of crowd distribution in scenic spots，Features such as avoiding items with large queues，They will all be the "R&D" targets of future scenic spots。

Promote the intelligentization process of scenic spots

In fact，The “Future” series has always been favored by Alibaba，“Future scenic spots” are specifically implemented in tourist attractions。Paperless tickets、Electronic admission、Intelligent navigation is also an important part of smart tourism，Relying on the Internet，The scenic spot has successfully overcome the obstacles of e-commerce。

Different from OTA’s ticket price war to grab users，Alibaba Travel pays more attention to improving tourists’ entry experience，Winning consumer reputation。Tourists visiting future scenic spots，You only need to bring your mobile phone to complete the entire self-service online operation of food, drink, travel and shopping。From online to offline，From online booking to scenic spot consumption，Seamless connection through mobile terminal。

Xin Hongye, Deputy Director of the Information Center of the National Tourism Administration said，“Future Scenic Area” brings convenience to tourists、Cool feeling at the same time，This is also an innovation where Alibaba Travel joins hands with scenic spots to truly implement "Internet + Tourism"。

Seeking innovation through C-end experience Internet + multi-point travel attack

Under traditional competition mode，Various tourism companies strive for competitiveness in 188bet Online Sports Betting and Casino the pre-sales and sales processes，Less attention is paid to the part where consumers actually enjoy travel products after booking。

Ali Travel is unique in this regard，Innovation is centered around improving consumer experience，Channel war with OTA、The price war is significantly different，This makes the industry wake up from the quagmire of price war，Make competition more "connotative"。

The future scenic spot strategy released this time，It is to focus on consumers’ gaming experience。

And before that，Alibaba Travel has launched the "Future Hotel" plan in the hotel field，The "Credit Live" product was launched in the first phase，Consumers with good credit，When checking in after booking a hotel，You can check in directly without deposit，When checking out, you can skip the line and hand over your room card directly to leave the hotel，The room fee will be automatically deducted from the Alipay account。

Second stage，Alibaba Travel even launched the “future hotel” with credit in all online and offline scenarios，Estimated to be launched in 20,000 households within the year。Hotels under the OCT Group have joined the "Future Hotel" program，This time it has become the first "future scenic spot" to be implemented。

“Fly with confidence” surrounding ticket after-sales service，It is also a functional innovation under the same idea。Cancel or change the ticket according to the airline’s standards、Refund Insurance、Alibaba account privacy protection and other functions，All of them hit the most troublesome points for consumers。

Relying on the continuous innovation of Alibaba ecological chain

It’s not hard to see，Every innovative move of Ali Travel，All are 188bet app download the output of potential energy of Alibaba ecosystem，Behind this，It is the "most powerful" combination of Alibaba series - Tao series 3.500 million active users、Sesame Credit、Alipay、Huabei、Alibaba Cloud、Alibaba Communication，Even Gaode Map、Shiji, etc.。

After user experience “Future Scenic Area”，It is also more convenient for the scenic spot itself to understand its users better through big data，And then develop personalized tourism products。

“Internet+” is the general trend，Alibaba Travel is making many breakthroughs in the tourism industry，Relying on the support of the entire Alibaba ecological chain，Quaa’s innovative actions cannot be easily imitated by competing companies，This gives it a unique consumer recognition point，Conducive to quickly gaining recognition from consumers，Leading industry innovation and change。