Liu Zhaohui:We start the second roundtable discussion，The topic discussed in the previous round table was a bit bigger，The entire capital market environment and entrepreneurial innovation，188bet mobile login round of topics will be more practical，Because every one of our guests is truly implementing innovation。If the last round talked about more theory and general environment，Practicality will be mentioned at 188bet mobile login level，A lot of operational logic，In-depth insights into consumers and technology，Will give entrepreneurs a lot of practical advice。188bet mobile login topic is about the exploration of tourism B2B technology innovation and hotel distribution market，Because several of our guests came from the hotel，Judging from the history of OTA development over the years and the development path of the entire technology，In fact, there have been no newcomers in the field of air tickets and GDS for 30 years，It’s hard to get in。We see some new projects like there are some good projects in Beijing，Even executives from airlines，It is also difficult to innovate，The combination of hotels and the Internet may contain new opportunities，New innovation points。

What everyone knows about Taijiu，I may have first learned about it from movie tickets，Most of Meituan’s movie ticket systems are made by Taijiu，But Taijiu has now entered into the information system of OCT and scenic spots，What we actually do is entertainment and tourism，There are many things in 188bet mobile login innovation。For Zhu Junjie，The standard complexity of international hotels is beyond our imagination，Even changing the order of a hotel and adding different language combinations will be unimaginably difficult，Wang always does domestic hotel B2B technology including the entire B2B distribution platform，Achieve deintermediation，Excellent in terms of scale and efficiency；Tianxia Fangcang is a purely technical team，Providing technical solutions to the entire industry，188bet mobile login part not only covers standard accommodation，Also includes travel agencies、Integration around scenic spots, etc.，Paves the way for the entire industry at the technical level。More about Mr. Chen’s technical aspects，Hotel product agency operation，We can simply say it is hotel products and other products，188bet mobile login is an improvement based on the service level，A very professional traffic，A service system for how to create transaction volume。So Mr. Chen is definitely an expert in terms of service。The hotel we are visiting today is Vienna，We hear so many supply chain bridges coming and going，I also want to hear your opinion，We are also a startup team and we live in Vienna，The service is very good。

The first topic below is supply-side reform，Because we predict that 188bet mobile login word will become a hot topic during the two sessions next year，And there is currently a serious mismatch problem in market supply，Mr. Hu also mentioned 188bet mobile login issue just now，It’s not because we don’t have products，There are many products but they do not meet the needs of consumers，User is not satisfied。The efficiency at the supply level has been very weak，Unprofessional in operations，Including the hotel itself, we found that only more than 10% of the online part is possible，Under the actual situation that China’s Internet penetration rate is so low,The supply side is still a bottleneck，So I hope everyone will reform from the supply side、Angle of efficiency improvement，Talk about what to do？Ask some useful information and practical methods，From hotel、Scenic area switches to leisure vacation，Everything from operations to leisure vacations is possible。About 188bet mobile login topic，First, let’s start with Mr. Chen。

188bet mobile login Longjun：Taijiu does online ticket purchase、The hotel product is almost three years old，But its online penetration rate is only over 20% now，Less than 30%，188bet mobile login is relatively low。One of the main reasons is that OCT actually has many offline parks，The project is huge，When the cinema first started, the online level was only 5%，Now online penetration rate can reach 60%，The gap between online and offline is too big。Another important reason is consumer habits，Consumers are not used to buying tickets online，More looking for travel agencies，Subconsciously thinks that travel agencies are cheaper。These elements limit the improvement of online tourism。

But I believe that once the supply-side information construction and infrastructure are completed, 188bet mobile login will only be short-term。Tickets will be like movie tickets and the online level will increase from 20% to 60% within one year。Consumers’ habits will change because of us，So we should look at OTA subsidies from two aspects，It brings down the price，Consumers are accustomed to buying online。188bet mobile login is a good thing for the entire ecosystem，As the trend develops，Also as the company truly consolidates the entire industry and elements、Companies with tourism elements can improve the level of informatization、The level of intelligence has improved，Online penetration and efficiency will also increase。

Liu Zhaohui: Speaking of which，In terms of overall penetration rate, the online transaction volume of the entire tourism market is less than 400 billion，188bet mobile login number was mentioned last month，Because their data research is based more on the online part，When we communicate，We are chatting with many of their experts，Their perspective of observation did not pay attention to the fragmentation of scenic spots and upstream，188bet mobile login is a problem of information blockage。Another perspective from international hotels，In fact, the penetration rate for 188bet mobile login kind of star-rated hotel is already very high，But the other part is domestic B&Bs and international non-standard resources，How does your ToB technology improve supply efficiency？

Zhu Junjie: In terms of supply and demand，I think there is something wrong with the 15% online penetration rate。Because I found that many offline travel agencies and offline companies will purchase B-end products，Sell their products online，If 188bet mobile login part of the house is included, I estimate that the 30% figure is reliable，Because if you include 188bet mobile login data，Our online penetration rate is already very high。

Questions about supply and demand，Why are there many actually good products，But consumers don’t buy it，It’s because we don’t have a good understanding of what consumers want on the supply side，What kind of product do you want，Then do you have a very detailed understanding of consumers？The current situation is that a website is opened casually，There are piles of things coming over。188bet mobile login leads to consumer choice fatigue。So the question we need to think about is: do we understand？What does the guest want？What does he want to do，Is the thing given to him what he wants？

The 188bet mobile login is actually like an international 188bet mobile login, it is a non-standard product，Then air tickets are a standard thing in the tourism element，Visa is a relatively standard thing，But the 188bet mobile login is not a standard thing yet，Because there is something complicated behind it。

We integrated the front-end resources and put them in China，In the next step, of course, we will also sell good domestic products abroad，We have opened a resource channel。But in terms of supply and demand, you will find that there are many good hotels and good B&Bs in China，But they don’t have good sales。From the perspective of domestic demand，The reason is that the degree of homogeneity is very serious。Then we discovered that foreign countries also need companies like Dao Travel，Because we see outbound travel growing，Inbound tourism is also growing，People pay relatively little attention to 188bet mobile login area，188bet mobile login is my personal observation。

Liu Zhaohui:Spiders solve the problem of maximizing speed and efficiency at scale，Decentralization has increased the transaction scale and speed of the entire industry。According to Zhihui Travel, Spider obtained a billion-level Series A financing 188bet mobile login year，Then I would like to ask what innovative model attracts such funding？

Wang Kai: 188bet mobile login is the first time Spider Travel has faced so many people，Let me briefly explain what spider tourism does，Spider Travel is an online direct sales B2B platform for hotel business。I need a special explanation for 188bet mobile login direct selling，He is not a distributor、It’s not a pyramid scheme either。

My definition of direct selling is，Look at direct sales，The first thing to check is whether you are an open platform，The data of both parties to our transactions is open。The second wine list has the final pricing power，What price will 188bet mobile login sell for、The room tickets are determined by them，So just help them trade。

So what benefits does it bring to colleagues in travel agencies，After you register on Spider，It is equivalent to directly signing thousands of hotels，And we have an advantage in price。Judging from the speed of our current customer development，I think the market is relatively accepting，Because we have not done any Internet advertising in a year，Directly signed with many hotels，Directly signed with many travel agencies，Mainly do things like 188bet mobile login。The main thing we do 188bet mobile login year is to meet the general needs of travel agency customers，B2B is fast、Accurate，Fast means you have to place an order quickly，Accurate means more accurate，After-sales service is better，We have been working hard to improve 188bet mobile login matter。

For hotels, we use an open 188bet mobile login to help hotels find some customers。

Liu Zhaohui：Tianxia Fangcang，Every letter in Titan Cloud has a deep meaning，It is a technology-oriented company，In order for everyone to understand，In terms of starting a business, there is no need to use too unfamiliar professional words，，There are many travel agencies here。We found that helping the 188bet mobile login solve problems is a point where the 188bet mobile login is integrating。

Wu Xiaowen: Shenzhen friends are familiar with Tianxia Fangcang，Because in the past two years we have been helping some offline traditional travel agencies how to reduce costs、Handle daily business efficiently。When we are doing 188bet mobile login project，At the same time, many guests also know，There are many elements of fragmentation in China’s tourism industry，The entire supply chain is very complex，The entire informatization is very low，I was in many travel agencies in Luohu two years ago，Most of their operations are written with paper and pen。

But we think online penetration will get higher，188bet mobile login high-speed state cannot be stopped in the past two years or in the next few years，Must be mobile、Online。For example, it is now easy to book a room on your mobile phone，It only takes about a minute，However, the order confirmation is sent to the user 188bet mobile login minute，It may take most of a day to solve，That’s why Ctrip has nearly 10,000 customer service personnel。So why is it so difficult to confirm in real time？We compared all the travel elements，You will find that in addition to air tickets，No need to grab air tickets if they are available in China with China Airlines，Hotels are the most difficult to be informatized，There have been many difficulties since ancient times。

So the first thing we have to do is to innovate technically using simple scenarios，When we were doing business with Ctrip two years ago, someone from Ctrip called us，Ctrip’s online display shows that the processing time for agent users is six hours，Ctrip will confirm most of them by itself two years later，Why can I do it myself？Because we have achieved technological innovation，You only need to click a switch to cover all first-line channels。We can almost do it in a day，Let more than 1,500 travel agencies across the country realize hotel resource procurement through our platform，Including Ctrip、Elong、Meituan、Comments, etc.。Where will China go if there is no more?，No more Ctrip，Maybe we can’t live without us，Because 188bet mobile login industry needs technical improvement。So I think China’s tourism industry has far greater innovation space and opportunities in the supply chain than C-side innovation，Any C-side company must consider how to make greater efforts in the supply chain，Realize greater value。

Liu Zhaohui: Very exciting，Analysis from the industry environment to the logic of the entire industry chain，Finally back to how to solve it，Technically we have seen many solutions。For example, when you may be looking for a CTO，It is better to find a partner directly，So I think the integration of the industry, including the integration of the industrial chain, is a big topic that needs to be considered in the future，The degree of product fragmentation in the tourism industry is high，Beyond any other industry，At 188bet mobile login time, it is impossible to rely on one company alone to solve the problems of the tourism industry。We especially want to hear from Mr. Chen on the service level，Facing so many B-sides，How do you innovate？

188bet mobile login Chaohui: Because we are an agency operator，Like Tmall said by Zhaohui、Taobao， In fact, we also do the domestic mainstream B-side (such as JD.com, etc.)。We pay more attention to traffic，The attributes of traffic determine the value of the 188bet mobile login platform to sellers、Merchant’s request.

Similarly, I use the platform two years ago and the current platform as examples，Ordinary travel agency in Shenzhen two years ago,Open a store on Taobao,Hang a weekly knot、Monthly balance，You can sell 10,000 to 20,000 houses a month。Because the platform needs traffic，All sellers have received good service，As a result, the platform system has undergone great changes。The second topic is how to improve operational efficiency through technical means。So many cooperative customers spend a lot of energy on technology investment (including operational efficiency)，For example, doing customer service automation work，In 188bet mobile login way, users can be guaranteed to get a satisfactory answer。

Liu Zhaohui：Thank you Mr. Chen，We have heard many of them are technical service providers、Operation service provider，Mr. Huang from the Vienna Group behind，From your perspective, 188bet mobile login there be new needs？

Huang Huixing: As the only 188bet mobile login representative present，I am honored。First of all, I would like to thank Zhihui Travel for providing such a platform，Let me introduce the Vienna Group first。

Vienna Group was founded in 1993，Currently the number one brand of medium and large hotels in the country。Although we have gone relatively smoothly in recent years，But from the perspective of China’s 188bet mobile login industry，Now is not a good time。

First, let’s take a look at the current situation of the entire Chinese hotel industry，Whether it is a budget hotel, the payback period on investment is getting longer，90% of five-star hotels are in a state of loss，A single three- or four-star hotel，More than 60% are also at a loss，188bet mobile login kind of branding、The trend of chaining is becoming more and more obvious。

The second aspect is OTA，188bet mobile login year it’s the entire hotel、A very exciting year for the entire travel industry，Including Ctrip’s acquisition of eLong，And where to exchange shares，The future tourism industry will be upstream，Formed a very powerful enterprise。So the situation in the hotel industry is getting more and more difficult，The entire hotel industry has lost billions。

The third aspect is，188bet mobile login year, many hotel industry associations have gathered together to keep warm，Local hotel groups unite。We need to negotiate with our downstream OTA。

From the perspective of the entire hotel industry，We can also see，Including independent hotels and hotel chains are forming alliances，Because the industry is no longer profitable，Because the upstream is getting stronger，So the hotel industry must find its own way，188bet mobile login is the current bleak status of the hotel industry。

But on the other hand, we hope to have more and more innovative products，Whether it is a direct sales platform or other innovative products，It also gives us hotel practitioners more hope，Whether it is B-side products or C-side services for online travel in China，It should be a situation where a hundred flowers bloom。We see more and more innovative companies helping hotels solve pain points，And when national policies are unfavorable and good, it can give the hotel industry one more way out，188bet mobile login is also our voice in the hotel industry，Let me talk about 188bet mobile login first。

Liu Zhaohui: Then let’s move on to the next topic，In industry news yesterday, Meituan made new moves，Strategic investment in another PMS manufacturer，The PK between Alibaba and Ctrip has also heated up。Because many of the guests here are third-party platforms，Third-party technology company，188bet mobile login involves a question of taking sides。Is it necessary for PMS manufacturers to remain neutral？You choose to stand in line at the hotel？Or choose to go to OTA？Although 188bet mobile login issue is somewhat of a hot topic，But I still hope everyone can chat together，Is it necessary to remain neutral，Meituan extends an olive branch or Ctrip offers a lot of money，Will you take sides？

188bet mobile login Longjun: I think 188bet mobile login kind of thing actually depends on the actual situation of each company，Some companies are determined by their own capital and not by the entrepreneurs，For example, like Dianping。

There is another aspect that is also related to the essence of what the company does，If you are doing C-side，Traffic itself is your core competitiveness，You may not want to take sides, but it’s not up to you，So you may have to take sides。But 188bet mobile login not necessarily the case for the B-side。So it depends on the situation，Unless you would rather die than surrender。

Zhu Junjie: I think 188bet mobile login issue is indeed very sensitive，As a B-side, I think 188bet mobile login has something to do with your attributes。We want to remain neutral，Because if we once take sides，For example, I am on Ctrip，What will Ali do next？188bet mobile login is very sensitive，But we are a distribution platform，There are a large number of partners who use our supply to sell，But whether to sell it or not？188bet mobile login is another word，Taking sides will harm the interests of upstream wholesalers。188bet mobile login is also the reason why it is necessary to quickly list on the New Third Board，Because the issue of your listing on the New Third Board will not appear sensitive。Actually, you don’t need to talk about financing，In fact, after you do your own thing well, there will be a lot of investment institutions looking for you，Really don’t rush。

Wang Kai: 188bet mobile login question is a good answer for us，As a tool platform, there is no problem of taking sides，We did not choose capital cooperation。First of all, I would like to thank the Vienna Group for its support and praise，What I want to talk about here is from the data on our platform，Our cooperation with the entire Vienna Group in B2B，Although we are cooperating store by store，It’s harder but still rising steadily，We will make good tools，We are confident in the future、Ability to help hotels expand their customer base。

Wu Xiaowen: When we started our business from the beginning, when we chose to do B2B，Just set a tone，All our investors are relatively far away from the tourism industry，188bet mobile login is currently available for public investigation。

Why do we act like 188bet mobile login？In 188bet mobile login industry，Let me explain our B2B first，We are a To B company，It is a 2B company。Aimed at the entire online travel industry，Not just a hotel，We will also cooperate with a large overseas developer in the future，To do big EMS promotion。Provide supply chain support to traditional travel agencies。Our more services are offline travel agencies，Because of the previous point，Online is inevitable，Onlineization is something that the entire tourism industry needs to transform。Such a big market can support us，There should be no need to take sides。

188bet mobile login Chaohui:We are a bit special，The previous ones are all technology companies，The initial investment is very large，Our operational company has more human resources，Our two largest revenue comes from Alibaba Travel and WeChat。We are the official agent of Alibaba Travel，To say that you are standing in line is to say that you are standing half way，If you don’t take sides, try to be neutral，Sometimes there is no way，At 188bet mobile login stage, the profit model of PMS or similar technology companies is relatively simple，At 188bet mobile login time, when the capital level is relatively tight, there are some things to consider for survival，188bet mobile login is real。

Huang Huixing: Actually from the hotel’s perspective，Let me first say that our group does not have the problem of taking sides，Whether it is distribution channel or platform，It’s just a help and supplement to our business。As a chain brand，The most important thing is to establish your own direct sales channel。Because we have certain control over the proportion of hotel reservations through intermediaries in the group，It is not like an independent hotel that puts all its core parts in the intermediary。Direct sales channel is based on our own strong membership system，For example, we have 50 million members，There are 12 million more similar to Huawei、ZTE’s large enterprise，And there is also a government reception wine list。That is to say 80% of us、More than 90% of our business comes from our own direct sales channels，188bet mobile login is a very important point for a chain enterprise。

The second word for the entire 188bet mobile login industry，We definitely hope that the entire industry will be in a relatively healthy competitive environment，It is a state where a hundred flowers bloom。We can have many different customer sources through different channels，So from our own point of view, we will not choose which team to join。

For B-side companies, I 188bet mobile login they should stick to their own style，Then make yourself stronger and bigger，Just make yourself into a wealthy family。

Liu Zhaohui: Actually for us，It is difficult for companies to choose sides，The entire partner level is not strong enough，188bet mobile login question is a bit difficult for everyone，I found that 188bet mobile login question still stirred up many interesting topics，We can observe who is on the team and who is not，If you really take sides, you have enough money，Can understand，I hope everyone can find their own value。Today’s discussion comes to an end，Thank you everyone！

* Organized by: Wang Yanchao.

* The prize sponsorship for 188bet mobile login exclusive private event comes from Anke Yunda、Jin Shangda、Shenzhen Jielv，Zhihui Travel would like to express its gratitude。