Qingming Festival is coming，In addition to ancestor worship，Many users choose to take a break for their body and mind，Take a swim in the warm sunshine of spring。According to the spirit of the notice from the General Office of the State Council，The 2016 Qingming Festival holiday is scheduled for April 4 (Monday)，Continuously closed on weekends。Therefore，Surrounding tours with itineraries of 3 days or less are favored by consumers；Citizens who have enough annual leave can take 4 days of leave on April 9、10th weekend together，Get a 9-day vacation easily，Fake holiday users mostly choose domestic long-term 188bet mobile login or outbound 188bet mobile login。

March 25，Tuniu 188bet mobile login Network released the "2016 Qingming Festival 188bet mobile login Trend Report"，Through big data analysis，Describes the trend characteristics of the Qingming Festival tourism consumption market for consumers across the country。

“323 Tourism Festival” stimulates Qingming 188bet mobile login craze

Tuniu 188bet mobile login Network monitoring data display，This year’s Qingming Festival，The top ten tourist destinations for booking 188bet mobile login are Shanghai、Beijing、Nanjing、Tianjin、Shenzhen、Guangzhou、Hangzhou、Chengdu、Wuhan、Chongqing；The top ten popular destinations for domestic tourists include Sanya、Xiamen、Lijiang、Guangzhou、Chengdu、Chongqing、Yichang、Dali、Zhuhai、Xishuangbanna；The top ten destinations for outbound 188bet mobile login include Phuket、Tokyo、Bangkok、Seoul、Osaka、Pattaya、Kyoto、Fujinomiya、Jeju City、Yamanashi Prefecture。

With the improvement of the holiday system and the implementation of paid leave，Users’ enthusiasm for traveling during the Qingming Festival and other short holidays is increasing year by year。The “323 Tourism Festival” launched by Tuniu 188bet mobile login Network has also stimulated the Qingming Festival 188bet mobile login craze to a certain extent。March 10，Tuniu’s “323 Tourism Festival” starts preheating with the latest gameplay of “Everyone has fun and the deposit is doubled by 10 times”，Launched to cover popular destinations around the world、188bet mobile login products that make consumers excited。“Deposit doubled 10 times”、“Sign in and get a red envelope”、"Collect cards and use cash" and other methods，Brings more benefits to users。Tuniu “323 Tourism Festival” officially goes on sale at 8:00 am on March 23rd，Attracted a total of more than 17 million users to participate in the 188bet mobile login carnival on the first day。At the same time，The first day of the Tourism Festival even broke the single-day transaction record in the online leisure 188bet mobile login industry，Sales exceeded 10 million in one hour，Single-day sales exceeded 100 million in 11 hours，Final sales exceeded 1.3.3 billion yuan。

Outing and flower viewing tours, self-driving and high-speed rail are 188bet mobile login

Qingming Period，Sakura、rapeseed flower、Peach Blossom、Azalea、Peony flower、Tulips are always in bloom。Tuniu 188bet mobile login Network monitoring data display，This year’s Qingming Festival，Outing to enjoy flowers is still the most popular 188bet mobile login theme among users。

Tuniu 188bet mobile login Network monitoring data display，Domestic direction，The user wants to go to Xiamen、Chengdu、Changzhou、Beijing、Sanya、Huangshan、Xishuangbanna、Guangzhou、Xi’an、Outing and enjoying flowers in Lijiang and other destinations，“Xiamen 4-day free 188bet mobile login”、“Hantian Banshan Hot Spring Self-driving 2-Day Tour”、“Kunming-Banna 6-day self-guided tour”、“Huangshan Self-driving 3-Day Tour”、“Xi’an 4-Day Self-guided Tour” and other routes are hotly booked。Outbound direction，Most users are going to Japan to watch cherry blossoms，Qingming Festival，"5-Day Self-guided Tour of Tokyo"、"Tokyo-Osaka-Kyoto-Mount Fuji 6-day tour"、"Japan Cherry Blossom 6-Day Tour" and other routes are hotly booked。

Affected by the toll-free policy for passenger cars during the Qingming Festival，Plus the freedom of traveling by self-driving，Many users plan to take their families on a self-driving outing to enjoy the flowers during the Qingming Festival。Tuniu 188bet mobile login Network monitoring data display，Qingming Festival，Self-driving 188bet mobile login product bookings are increasing，The number of travelers doubled year-on-year。where，"Beijing Gubei Water Town Hotel Self-Driving 2 Days" from North China，“Travelling on Youth: Nanshan Bamboo Sea-Hot Spring Self-driving 2-Day Tour” from East China、“Outing to the beautiful Huangshan-Huangshan self-driving 3-day tour”、“Nanjing Ming Xiaoling Plum Blossom Festival Self-driving 2-Day Tour”，Self-driving routes such as "Yangjiang Zhapo Hailing Island-Golf-Flower Sea Self-Driving 2-Day Tour" from South China and "Lingchi Peach Blossom Festival-Lhasa 8-Day Landing Self-Driving Tour" from the west are popular among users。

With the continuous enrichment of high-speed rail lines，High-speed rail 188bet mobile login is gradually becoming one of the popular ways to 188bet mobile login。This year’s Qingming Festival，“Hangzhou-Wuzhen-Shanghai Double High 3-Day Tour”、"Jinan Baotu Spring - Daming Lake - Mount Tai - Dai Temple - Qufu Three Holes and Double Highs 3-Day Tour"、“Guilin-Yangshuo-Xingping Lijiang River-Liu Sanjie Grand View Garden-Moon Mountain-Rongshan Lake-Mulong Lake High-speed Rail 3-Day Tour”、“Wuyuan-Sanqingshan High Speed ​​Rail 3-Day Tour”、“Zhenjiang-Yangzhou-Xinghua Qiandao Caihua Double High 3-Day Tour” and other high-speed rail tour routes are highly booked。

For self-guided flower viewing 188bet mobile login users，Tuniu specially launches "Flower Fragrance Ten Miles Drunken Spring Breeze，100 yuan gift to benefit the flower field" activity。The event page thoughtfully categorizes destinations by region and flower viewing varieties，Easy for users to quickly and easily find hotels near their favorite flower viewing destinations。

Mainly family users, parent-child 188bet mobile login continues to heat up

Tuniu 188bet mobile login Network monitoring data display，Among the users who booked the Qingming tour，The proportion of orders for one person traveling is 9%，The proportion of orders for 2-person 188bet mobile login is 55%，The proportion of orders for trips with 3-5 people is 25%，The proportion of orders for 188bet mobile login with more than 5 people reached 11%，This shows that people planning to 188bet mobile login during the Qingming Festival，Family outing or couple、Friend 188bet mobile login has become a mainstream form。

Because family 188bet mobile login is more common，Making parent-child 188bet mobile login a more popular theme among users after flower-viewing outings，Zoos and theme parks around the world are soaring in popularity，Currently the most popular booking routes in North China include "Beijing Double Fly 5-Day Tour"、"Jinan Baotu Spring - Daming Lake - Mount Tai - Dai Temple - Qufu Three Holes and Double Highs 3-Day Tour" etc.；The most popular routes booked in East China include "Qingdao-Weihai-Yantai-Penglai-Rizhao-Lianyungang 5-day tour"、“Suzhou-Shanghai-Hangzhou-Zhouzhuang-Wuzhen Xizha Double Flying 4-Day Tour”、"Five cities in East China-4 water towns in the south of the Yangtze River-Huangshan-Qiandao Lake double flight 8-day tour" etc.；The most popular booking route in South China is "Xiamen 4-Day Free Tour"、"Sanya, Hainan-180-degree sea view 5-day tour"、"Zhuhai Chimelong Ocean Kingdom-Buffet Dinner-Package Self-Driving 2-Day Tour"、"Zhuhai Chimelong Circus-Ocean Kingdom-Package Self-Driving 2-Day Tour" etc.；The most popular booking route in the west direction is "Kundali-Shangri-La Double Flight 8-Day Tour"、"Lijiang and Dali Double Flight 5-Day Tour" etc.。

When choosing parent-child 188bet mobile login products，Many parents are more interested in the choice of theme park hotels，Guangzhou Chimelong Hotel、MGM Sanya Yalong Bay Resort、Zhuhai Chimelong Penguin Hotel、Changzhou Universal Dinosaur City Dinosaur Theme Resort Hotel and other Qingming tour bookings are hot。

Except Zoo、Theme Park，Many parents like to take their children close to nature，Planning to pick strawberries during Qingming Festival、Pin Nong Family Banquet。For this，Tuniu launches many picking routes，Such as "Lishui Tiansheng Bridge-Rouge River-Fujiabian Flower Viewing-Strawberry Picking 1188bet mobile login"、"Xichong Beach Resort-Yangmei Pit Car-Dapeng Beautiful Countryside-Strawberry Picking-Ceramic DIY-Seaside Wooden House 2188bet mobile login"、Products such as "Conghua Shiwai Vineyard Baiguo Hot Spring-Xitou Ancient Village-Strawberry Picking 2188bet mobile login" are popular among users。

Aiming at the Qingming Festival parent-child 188bet mobile login market，Tuniu’s “Melon and Fruit Family Tour” brand also focuses on launching many products，For example, viewing thousands of acres of cherry blossoms、"Hongshan Sports Park Parent-Child 2-Day Tour" while playing the plant maze、"Wuhu Longshan RV Campground Parent-Child 2-Day Tour" that can carry out forest exploration and parent-child sports games、The "Three Kingdoms Village Dream 1-Day Tour" allows children to play the role of classic characters from the Three Kingdoms period, etc.，To meet the needs of more parent-child 188bet mobile login users。

Going abroad for the holidays, traveling around the island during the 188bet mobile login

Improvement of national income level，Coupled with the urgent demand for outbound 188bet mobile login and the favorable visa preferential policies for multiple countries，The outbound tourism market has gradually heated up in recent years。From the perspective of 188bet mobile login costs，The cost of a short-term outbound trip is not much higher than that of a long-term domestic trip，This is also an important factor influencing tourists to choose to 188bet mobile login abroad。

In the vacation mode of "small long vacation + annual vacation"，Outbound 188bet mobile login is equally popular during Qingming Festival this year。Tuniu 188bet mobile login Network monitoring data display，Outbound 188bet mobile login bookings account for 55%，where，Outbound short-term 188bet mobile login is more popular among users，Accounting for 84% of the total outbound 188bet mobile login bookings。

Thailand、Japan、South Korea is still the top three most 188bet mobile login short-term outbound destination countries，The second is Maldives、Indonesia、Malaysia、Philippines、Singapore、Vietnam、Cambodia, etc.。

Except neighboring countries，The island will enter the dry season of the year that is most suitable for vacation after Qingming Festival。Tuniu 188bet mobile login Network monitoring data display，Qingming Festival，The number of tourists who booked island tours accounted for nearly 30% of the total number of outbound tourists，where，Phuket、Bali、Boracay、Islands such as the Maldives are most popular among users。

Some users also prefer outbound long-term 188bet mobile login，Long-term outbound 188bet mobile login is basically not affected by the short holiday and is still in the off-peak season，The more popular destination countries are the United States、France、Italy、Switzerland、Egypt、Germany、UAE、Australia、New Zealand and Vatican。