November 10, 2016，188betcom joins hands with Platinum Wisdom (Ptmind)、Jiuzhang Yunji，Announced that the three parties will reach cooperation on the construction of data marketing platform。188betcom will use this cooperation to better understand customers’ consumption habits，Construct unified marketing at the same time、Operational data platform，Thus further improving the digital marketing and personalized service capabilities of online e-commerce channels。Wang Anwei, general manager of Zhongxin Travel Youyai.com、Xue Liwei, co-founder of Platinum Intelligence、Wang Junpeng, Vice President of Jiuzhang Yunji attended the press conference。

As the most important online platform of UX Travel，188betcom has continued to make efforts to build unified data marketing in the past year、Operation platform，And gradually promote the improvement of digital operation capabilities and work efficiency。Ptmind has the world’s leading Internet user behavior analysis capabilities，Its analysis tools and products have helped 184 countries and regions around the world、Nearly 70,000 users are acquiring users、Enhance activity、Improve retention rate、Maximize return on investment in terms of revenue acquisition and self-propagation，Processing more than 20 billion online behavioral data。Jiuzhang Yunji focuses on the research and development of big data core technology，Committed to building the highest performance integrated data processing platform，Provide a complete set of big data solutions for enterprise users，Helping enterprises quickly acquire big data analysis capabilities，Its products have won the Best Product Award in China’s big data industry。

This three-party cooperation will enable Zhongxin Travel Youya.com to establish a user-centered data architecture，Open up channel traffic、Product Browse、Place an order、Payment、Comments、Social media sharing、Comprehensive data such as user notifications，And build user thinking on this basis、Data-oriented decision-making mechanism and intelligent application，Thus realizing the change from traditional 188bet product operation thinking to user-centered operation。Wang Anwei, general manager of Zhongxin Travel Youya.com, said: "Uxin Travel has always adhered to the principle of'Service quality is the premise and product is the core'，And all of this is centered around the principle of 'customer first'。Zhongxin Travel Youya.com also focuses on improving user experience in the construction of data platform，Our operations staff can have a clearer understanding of what kind of visitors have what kind of preferences，It will also help guests find travel products that suit them more quickly。”

In recent years， Zhongxin Travel Group actively expands outbound travel retail business。Zhongxin Travel Group actively expands outbound travel retail business，Both sides give full play to their own advantages，Strengthen the close integration of offline resources for outbound travel products and online channels including mobile terminals，Realizing traditional wholesale and online retail，Comprehensive O2O resource integration of offline stores and online resources。After reaching strategic alliance，Zhongxin Travel fully delivers outbound 188bet products to Youya.com。Newly integrated Zhongxin Travel Youyai.com（www.uzai.com) is transforming from a traditional OTA to a 188bet and vacation O2O platform，Is transforming from focusing on peripheral domestic 188bet services to also operating outbound services，In the future, it will also involve all aspects of outbound life services。

About Ptmind Platinum Wisdom

Ptmind has more than 60,000 corporate customers in more than 180 countries around the world，Includes numerous world-class companies，Like Uber、vmware、Mercedes-Benz、public、SoftBank、AXA AXA Insurance、Yamaha、Hilton Hotel and Lenovo, etc.。Ptengine enjoys a high reputation among users around the world，It is the only professional platform for Internet 188bet-based operations and digital marketing 188bet analysis founded by Chinese people and participating in global market competition。

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