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Benefit news,Didi Chuxing today announced a strategic cooperation agreement with Avis Budget Group,The two parties will work together to provide overseas Avis and Budget 188bet login services to more than 300 million Didi users in nearly 175 countries and regions。This service is expected to be launched on Didi Chuxing APP within this year,This move means,Chinese users will have great opportunities to rent cars overseas through Didi 188bet login this Spring Festival。
Avis Budget is the world's leading 188bet login service provider,It has a number of brands to meet consumers’ different travel needs。Avis、Budget, the two major 188bet login brands, operates in 175 countries around the world10,More than 000 stores;Zipcar, the leading brand in car sharing,More than one million members around the world。
According to cooperation agreement,Didi and Avis Badge will collaborate on each other’s products、Technical and local business resources,Provide simple and convenient cross-border 188bet login services for Chinese users。At that time,Didi users can rent Avis、Baji’s vehicles at the airport and urban stores。Data display,Didi 188bet login is the ninth business launched by Didi Chuxing,further enriches the choices for platform users。This business will be launched in Shanghai on September 9,Later landed in Wuhan、Chengdu、Three places in Qingdao。Within the next year,Didi 188bet login will gradually expand to multiple first- and second-tier cities across the country。Four years since Didi was founded,has expanded from the initial taxi-hailing business to nine major travel services。
Why did Didi expand its overseas 188bet login business?
When the domestic 188bet login business has just been launched,Choose to quickly promote the layout of the international 188bet login market,Highlighting Didi’s eagerness for internationalization。October 28 this year,At the Wall Street Journal Global Summit in California, USA,Didi Chuxing President Liu Qing said,Becoming a global enterprise is Didi’s clear mission。
ButWhat is more important is the scale of China’s rapidly growing 188bet login。The China 188bet login Academy released the "2016 China Outbound 188bet login Development Annual Report" shows,The number of Chinese outbound tourists in 2015 reached 1.1.7 billion people,9 year-on-year increase.8%;China’s outbound 188bet login consumption reaches US4.5 billion,16 year-on-year increase.6%,Per capita consumption is about 6,000 yuan。
Report expected,China’s outbound tourism market 188bet login maintain growth momentum,The number of outbound tourists 188bet login increase by 11% year-on-year in 2016.5%,Da1.3.3 billion visitors。Rapid growth of 20% compared to previous years,Both the number of trips and consumption have slowed down in 2015,But this increase is not only much higher than the national GDP increase,Also much higher than the growth rate of many industries,In the travel industry,Already a rare high growth。
Secondly, transportation is a necessity when traveling 188bet login,After development in recent years,The global mobility market is huge,Market education has matured。At the same time,As Chinese outbound tourists gain more travel experience,More and more tourists are beginning to pursue more individuality、Rich destination travel experience,Self-driving 188bet login is full of attraction。
Therefore,Didi accelerates its overseas 188bet login deployment,Relying on its own user scale of nearly 300 million,Didi can also extend its business to more destinations for fragmented product bookings,It will have a positive role in promoting both the capital market and its own performance growth。
From the perspective of Didi itself,Recent period,With the implementation of the new online 188bet login-hailing policy in various domestic cities,Didi’s domestic taxi-hailing business will undoubtedly be affected,We will face restrictions from policy supervision in the future,This casts a shadow over the future development of the domestic taxi market。
After acquiring Uber,188bet login no longer has to face enemies from both sides in the domestic mobile taxi-hailing market,But a restriction from the government broke the originally beautiful blueprint,188bet login needs to find new growth points besides its express business。
What impact will it have on the existing overseas 188bet login market?
The overseas travel car market is in the initial stage of development,But demand has already shown a surge。Previously,188bet login and Mafengwo Free Travel released the "2015 China Outbound Self-Driving Travel Report",I think overseas 188bet login has been upgraded to 3.0 era。According to statistics,The transaction scale of China’s Internet overseas 188bet login market reached 131 in 2015.300 million yuan,The transaction size will increase by 88% month-on-month in 2016.6%,reached 247.500 million yuan。The market size generated by “car +,The “X” represents destination dining、Entertainment、Tickets、Shopping、Travel education or even overseas property purchase, etc.。
I saw the huge market opportunity,A number of mobile travel companies have emerged in China that focus on destination tourism and activities from transportation,Ruhuang chartered car、Tang people pick up、Miyou travel、Hui 188bet login、Rent a car, etc.。Today,With a large number of users, Didi is laying out the overseas 188bet login market,It will definitely have an impact on the small and medium-sized entrepreneurial players。
An Jing, founder and CEO of Tang Renjie, expressed to Zhihui,The overseas 188bet login business Didi announced to enter is specifically overseas 188bet login。It will have little impact on Tangrenjie, which is engaged in overseas driving business。The overseas 188bet login market is huge,A mature supply chain has been formed,The overseas driving business has not formed a mature supply chain。188bet login’s previous overseas layout paid more attention to the local travel market,The Chinese overseas driving market segment is relatively small,It is unlikely that 188bet login will enter in the short term。
Hui 188bet login CEO Huang Haoming believes that,There are still many pain points for Chinese people in the field of overseas 188bet login,Hui 188bet login hopes more excellent companies will enter this field,Provide Chinese people with a more convenient and worry-free overseas 188bet login experience。The outbound self-driving travel market is huge,The joining of Didi will undoubtedly promote the faster development of the overseas 188bet login market。
Analysis from relevant industry insiders,The threshold for overseas self-driving is low,Just correspond to a few suppliers。For the large 188bet login,If you are not determined enough to invest in niche areas,It’s hard to beat a professional and dedicated small company。
Zhihui believes thatOverseas driving、There is a certain degree of substitutability between Chinese chartered cars and self-driving 188bet login rentals,Each mode of travel can meet the needs of outbound travelers at different stages、Brings you a different travel experience,This will vary depending on travel preferences,This will pose a threat to other small overseas transportation companies。
Some international challenges
In different areas、Country,Chinese companies face different market environments when internationalizing。Liu Qing once said,188bet login has always believed in the power of local enterprises,Will actively seek appropriate cooperation opportunities and cooperate with excellent local enterprises。If there is no outstanding company in the local market,188bet login may consider developing independently。
Among many fields,International layout capabilities have always been lacking in the vast majority of Chinese companies,There are only a handful of companies that have succeeded in internationalization。In addition to facing fierce competition in the international market,Differences in business culture、The lack of knowledge and talent reserves in internationalization is also something that Chinese enterprises need to adapt to and make up for during internationalization。188bet login is an entrepreneurial growth company established only four years ago,Will they successfully break through??
*Author of this article: Wang Yanchao (personal WeChat: wangdayan110),Liu Chenchen (personal WeChat: Alex-chenchen),Zhi Hui Reporter,Welcome to break the news、Welcome to communicate!
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