The beginning of reform and opening up，188bet Live Casino, who is in his early twenties, is still an authentic farmer in Dashi Village, Panyu, Guangzhou who cannot even afford food，More than 30 years have passed，This farmer with only primary school education has built Chimelong Group, a well-known theme park in China comparable to "Disney"，Worth exceeds billions of yuan。

In order to have enough food for yourself and your whole family，188bet Live Casino, who was born in poverty, has been working hard，After reform and opening up，He started a pork selling business，This will last 10 years，However，He is not satisfied with spending his whole life guarding a pork stall。Late 1980s，He spent the money he earned from the pork business for 10 years and took out a loan to open a restaurant，I invested all the savings earned from the restaurant into the construction of a private zoo，From now on，Gradually building the Chimelong Entertainment Empire with “Su’s” characteristics。In 2016, Chimelong Group ranked seventh among global theme park groups，The number of admissions exceeds 27.36 million，16% year-on-year growth，Become a global theme park giant。

188bet Live Casino creates the Chinese version of “Disney”，From a farmer to a porker、The transformation from a restaurant and hotel owner to the founder of China’s largest zoo and even the Chimelong Group，With the spring breeze of reform and opening up，This process is full of accidental but inevitable factors for success。People use the local Guangzhou dialect "pretending to be a pig and eating a tiger" to describe 188bet Live Casino's low-key behavior over the years，But very ambitious，Have the perseverance to do things like a foolish old man who can move mountains。However，188bet Live Casino’s achievements cannot be summarized by “eating tigers”。

1958 coincided with the three-year difficult period of natural disasters in China，This year 188bet Live Casino was born in an ordinary poor farmer's family in Dashi Village。

That year，For the majority of people living in rural areas，Extreme material poverty，Not enough to eat，It is a blessing not to starve to death，When I was in elementary school, I had no money to pay tuition，Can only read the books at the same table。6 brothers and sisters 188bet Live Casino，In order to reduce the burden on the family，188bet Live Casino dropped out of school at the age of 14 to join the production team to earn work points，Plowing fields and picking manure、Herding cattle、Raising chickens, ducks and geese，Busy from morning to night，The biggest desire is to prevent the family from going hungry。

188bet Live Casino’s education level on his resume is “elementary school”，He actually graduated from middle school，But 188bet Live Casino feels that his educational level is only elementary school，Because “I didn’t learn anything during the Cultural Revolution”。

Planned economy period，There is no concept of self-employment，Doing small 188bet Live Casino will be regarded as speculation，Under special economic system arrangements，All people’s productive energy has been restricted，Farmers are tied to the land，Can only make a living by farming。

Late 1970s，The curtain of reform and opening up is gradually opening，The market is beginning to show new production vitality，Especially in large provincial capitals。But at the time，The 188bet Live Casino brothers have no money and no background，Can’t enter the factory、No one accepts being a coal digger。

Dashi Village is close to Guangzhou City，To make a living，188bet Live Casino, who was in his early 20s, brought his younger brother to Guangzhou to work，Be a construction worker，Worked as a mason、Carried the cement。An accidental situation，When he built a house for a family，I learned that the owner started his business by selling pork，He thinks this should be better than carrying cement。

So，He saved money and started selling pork，From construction worker to pork vendor，In Dashi Village，188bet Live Casino has his own pork stall，The busyness of getting up early and staying late every day，But he is not just a second-rate dealer who sells pork，Satisfied with the small market in Dashi Village。188bet Live Casino decided to expand his business to Guangzhou city，So，He started delivering pork to restaurants in Guangzhou on his bicycle。

At that time, it was 20 to 30 kilometers from Dashi to Guangzhou city，Cross two ferries，In order to deliver on time，He got up early in the morning，Go out before dawn，It’s often two or three o’clock in the afternoon when I get home after delivering the pork。365 days in a year，Rain or shine。Later 188bet Live Casino opened a slaughterhouse，Expanded the scale。

“The initial stage of self-employment，I am very happy to earn three to five yuan，I became familiar with it later，One day’s profit increased from 5 yuan to 10 yuan，The small business is gradually rolling out。"188bet Live Casino said。

That’s it，188bet Live Casino from "A Bicycle、A cutting board、Start with one steelyard，It has been developed to purchase and sell pork in bulk、Open a slaughterhouse。However，He was not satisfied with this。

Pork selling period，188bet Live Casino has close relations with many restaurants，I think this business is better than selling pork。So，188bet Live Casino has set a second business goal: to open a restaurant。

188bet Live Casino’s pork business is booming，To 1988，Worked at the pork stall for 10 years，188bet Live Casino had more than ten employees and hundreds of thousands of yuan in savings (at that time, the monthly salary of factory workers in many cities was only about 100 yuan)，This became 188bet Live Casino’s first pot of gold in his life。

But opening a restaurant and selling pork are two different things，The capital requirements are completely different in the same order of magnitude。The family was frightened after hearing 188bet Live Casino’s idea，They all strongly objected: Having been a good pork stall for so many years is already pretty good，Finally lived an happy life，Don’t mess around，What to do if Adventure Restaurant loses money？

But 188bet Live Casino was poor but ambitious，He is a person who sets a goal and moves forward without hesitation，And his ideas are not blind。1988，Guangzhou’s urban development begins to prosper，The local per capita GDP reaches US,000，Economic prosperity has accelerated the flow of people、Logistics、Business flow。At this time，The Luoxi Bridge connecting Guangfan Highway is about to be completed，188bet Live Casino thinks，Developing the catering industry next to the highway is an opportunity，If you want to do it, work hard to become bigger，Make a name for yourself。

If you think about it, just do it，At that time, land use rights in Guangzhou could just be transferred for a fee，188bet Live Casino used almost all his savings plus tens of thousands of yuan in loans from rural credit cooperatives，Bought more than 2 acres of land from the government，Start building a restaurant。

At that time，Hundreds of thousands of dollars is definitely a huge sum of money，Seeing 188bet Live Casino taking such risks，During construction，A friend also came over and repeatedly advised him that this place was remote，So few passengers，Not suitable for opening a restaurant。

But at 188bet Live Casino’s insistence，August 28, 1989，Xiangjiang Restaurant is officially open for business。Relying on the personal relationship established with the hotel chef，He successively hired chefs from big restaurants in the provincial capital，Produces the most authentic Cantonese cuisine，Quality dishes and exquisite decoration of the time，Let diners praise you，The previous "remote" location later became the advantage of Xiangjiang Restaurant，Xiangjiang Restaurant is the most conspicuous restaurant in this section，Relying on good reputation，188bet Live Casino’s restaurant is famous throughout the city，Even a large number of Hong Kong、Foodies in Macau come here to spend money。

*188bet Live Casino’s Xiangjiang Restaurant

188bet Live Casino’s restaurant business is booming，Due to insufficient manpower，The couple ran before and after，Often busy from day to one in the morning、Wash dishes at two o'clock、Tablecloth，Get ready for business the next day，After sleeping for a few hours, I go to the market to buy groceries in the early morning，This is busier and more tiring than selling pork。

Several years are like one day，With hard work and perseverance，188bet Live Casino earned greater returns from the restaurant business than selling pork，His initial risky choice was successful。

The business is getting bigger and bigger，188bet Live Casino’s appetite for restaurant business is also growing，188bet Live Casino started planning to build a larger restaurant business。

1994，Panyu has built a new wide urban arterial road - Yingbin Road。A Xiangjiang restaurant is no longer enough to meet the needs of diners，188bet Live Casino took advantage of the situation and bought several acres of land at a low price in a prime location on Yingbin Road，Build the second restaurant - Xiangjiang Hotel。At that time，The Guangzhou Municipal Government proposes the strategy of international urban construction and Panyu urban-rural integration construction，188bet Live Casino decided to build Xiangjiang Hotel into a hotel that meets the standards of an "international city"，Not only bigger、Higher grade，The business also covers catering、Accommodation、Comprehensive needs of tourists such as tourism。

May 12 of that year，The Xiangjiang Hotel opened with an investment of nearly 100 million yuan。The hotel is built according to three-star standards，There are more than 100 houses and more than 40 private rooms。In 1998，188bet Live Casino’s Xiangjiang Hotel became one of the largest catering companies in Guangzhou at that time，And successfully ranked among the top 30 in Guangzhou’s catering industry。

*The largest Xiangjiang 188bet Live Casino

To achieve such success，This is inseparable from 188bet Live Casino’s differentiated hotel management philosophy，On the dishes，Xiangjiang Hotel caters to Guangzhou people’s habit of eating game，But for compliance，188bet Live Casino invested in breeding some wild animals，For example, crocodile、Ostrich, etc.，Hong Kong Hotel has therefore become the first catering company approved by relevant government departments to sell crocodile meat。

Another key factor 188bet Live Casino great success of the Xiangjiang Restaurant business was the increasingly prosperous economy of the Pearl River Delta region at that time，As the forefront of reform and opening up，The Pearl River Delta region took the lead in achieving rapid growth in per capita income，Enhanced consumption concept，People’s demand for leisure travel begins to rise。

But the tourism resources in Guangdong are relatively simple，Similar to Disney、Theme amusement parks like Sea World are still blank，At that time, China had just begun to introduce foreign theme 188bet Live Casino formats，The “Window to the World” built in Shenzhen Overseas Chinese Town in 1994 caused a sensation，The recently opened Shenzhen Zoo is crowded with people。

Looking at the large number of tourists entering the store every year，188bet Live Casino, who runs a hotel and catering business, is deeply aware of the promising future of the tourism industry，A bigger "adventure journey" gradually began to take shape in his heart。

A chance，A local government official talks about Guangdong tourism，Proposal to 188bet Live Casino present，The newly opened zoo in Shenzhen is very popular，If Guangzhou builds a wildlife park, it will be very popular，And you can take advantage of Xiangjiang Hotel’s experience in wildlife breeding，Another advantage of running a zoo is that the government has strict limits on the number of zoos in each city，It will be difficult for latecomers to enter。

A very ordinary chat，But 188bet Live Casino began to understand the relevant market seriously、Policies and regulations。At that time, all domestic zoos were state-owned，It is rare to hear of private investment in the construction of zoos，Mainly because of the huge amount of money to open a wildlife park，The more difficult thing is policies and regulations、Animal Quarantine、Animal source、Transport、Raising and health care has a high threshold，Private companies are difficult to handle。

Family around you、After friends and relatives heard about 188bet Live Casino’s idea of ​​investing huge sums of money to build a wildlife park，Everyone thinks it’s a fantasy！Very unfavorable，My wife also firmly expressed her opposition。

188bet Live Casino once again displayed his paranoid personality，Despite all opinions，Determined to build a wildlife park。He moves quickly，Contact relevant government departments，Understand relevant regulations，Successfully won the strong support of Panyu and provincial leaders，At the same time, animal protection experts from the industry are invited to come for investigation、Demonstration project，Learn about international experience。

December 1997，After more than a year of planning and construction，Guangzhou 188bet Live Casino Wildlife World, the first privately owned national wildlife park in China, is officially open for business。

*188bet Live Casino Wildlife Park

188bet Live Casino’s business philosophy is to do one thing，If you want to do it, do it the best、The best to the best，In today’s terms, it is “extreme”。Some employees recalled that the construction standard of Chimelong Paradise at that time was three times the size of its foreign counterparts、Go to the level，He once chartered a flight to bring in more than 30 giraffes from South Africa，Accompanying us are 144 other rare African wild animals of various types，At that time, the famous large zoos in China could have at most two or three giraffes，Chimelong’s actions shocked the industry。

Later，188bet Live Casino established the largest crocodile farm，The first time an endangered white tiger was brought from abroad、Australian national treasure koala was successfully introduced to China，Now the white tiger population in 188bet Live Casino has multiplied and expanded to more than 200 animals，Become the world’s largest white tiger population base，188bet Live Casino, the world’s first giant panda triplets were also born，Now 188bet Live Casino Wildlife Park is well-known，Becomes the world’s most diverse animal species、The wildlife park with the largest population。

*Koala in 188bet Live Casino Zoo

A series of “best in the world” has become the best promotional slogan for 188bet Live Casino Paradise，This paranoid idea runs through all future paradises。

The zoo run by 188bet Live Casino does not put animals in cages for people to visit，Instead adopt the "wild animal breeding" model，Animals run freely in the artificial forest，Visitors can take a ride，Observe various wild animals up close。

At that time，188bet Live Casino’s business model integrates research on animal and plant protection、breeding、Travel、Popular science education in one，Popular with tourists，A great success。

The achievements of Chimelong Wildlife Park have greatly inspired 188bet Live Casino’s determination to create more fun projects for tourists，And beyond the imagination of outsiders，Chimelong provides more and more recreational projects for tourists。

From being a pork guy to running Xiangjiang Restaurant, becoming one of the top 30 restaurants in Guangzhou, and then successfully building the largest wildlife park in Asia，188bet Live Casino has proven his judgment and business wisdom with facts time and time again。Although I only have a primary school diploma，But 188bet Live Casino always maintained his strong curiosity，Keep paying attention to and researching the latest international amusement market trends，Research around the world、Learn from the experience，His judgment on the trend of the tourism market、The ability to grasp the needs of tourists is far beyond ordinary people。What’s more important is that he acts decisively，Focus on ultimate execution，Once you decide which project to do，We will strive to become the largest in the industry、The best benchmark project。

2000，Chimelong International Circus was founded，From more than 20 countries、More than 300 circus performers、A professional team composed of thousands of rare animals，The performance lineup and visual effects can be called a "national treasure" performance at the time。Of course, the project has also encountered difficulties in adapting to the climate，188bet Live Casino realized that copying foreign routines would not work，So I went into battle myself，Participate in designing every plot of the circus，Carefully consider how to bring laughter。188bet Live Casino believes that good products will be favored，In 2016, he received the "2016 Circus Arts Festival Ambassador Award" issued by the World Circus Federation。

*188bet Live Casino International Circus

With the development of Internet information technology and the increasing demand for leisure vacations，188bet Live Casino Paradise’s theme design and brand promotion pay more attention to the line of excellence。Today，The 188bet Live Casino Paradise Halloween event, which lasts for a month every year, is popular among tourists，The number of visitors to 188bet Live Casino Paradise on Halloween in 2015 exceeded 80,000，The total number of visitors to Shanghai Disneyland on its opening day in 2016 was also 80,000。

"Where Are We Going, Dad", a large-scale reality show that has been popular on the screen in recent years、"Running Brothers" and other programs have been filmed in 188bet Live Casino Paradise，Greatly promoted 188bet Live Casino’s word-of-mouth spread。

Another hit project opened in 2007 - Chimelong Water World，This water park originally originated from 188bet Live Casino’s flash of inspiration: after the popularity of Happy World，He thought that Guangzhou has hot weather all year round，Water sports should be a good way to cool off the summer heat。Just do it，Click "World's Largest、Most projects、The most advanced equipment” standard，188bet Live Casino hired the best water park in the world to design the park，Importing the most advanced water equipment from abroad，Chimelong Water World, a high starting point, has been extremely popular since its opening，The number of visitors has ranked first in the global water park rankings for many consecutive years。

*188bet Live Casino Water World Park

January 2014，Zhuhai 188bet Live Casino International Ocean Resort officially opens to the outside world。Total investment exceeds 20 billion，With abundant rare marine animals、Top amusement equipment and novel large-scale performing arts programs，Refreshing 7 global industry bests in one fell swoop，Become the largest、The most abundant recreational facilities、The most imaginative world-class leisure park。

First year of opening，Received 8 million tourists in just 9 months，Driving Zhuhai’s GDP growth rate to the first 188bet Live Casino Pearl River Delta in 2014、Zhuhai hotel occupancy rate increased sharply by 87%、Zhuhai Airport passenger traffic increased by 41.5%。

*Whale Shark Museum in 188bet Live Casino Ocean World

With good market performance，Zhuhai 188bet Live Casino Ocean Kingdom stands out from 169 tourism projects around the world，Won the “Theme Park Outstanding Achievement Award” from the Global Themed Entertainment Association。188bet Live Casino is the first Chinese brand to top the award since its inception。This award is known as the "Oscars of Tourism"，is the highest award in the industry。

According to statistics，January 30, 2017，The two major international tourist resorts of Guangzhou and Zhuhai under 188bet Live Casino Group，Received a total of 300,000 global tourists，The number of visitors to the park in a single day hit a record high。

188bet Live Casino’s process of building Chimelong Entertainment Kingdom is also a great leap forward for China’s theme park industry、The process of great development，Today，More than 2,800 theme park attractions in China，Far beyond the United States，No. 1 in the world；However，Less than 10% of China’s theme parks are profitable，The vast majority are at a loss，This shows how difficult it is to operate a theme park。2015 is the first year for international theme park giants to seize the Chinese market，It will undoubtedly intensify competition in the domestic market。

*Zhuhai 188bet Live Casino Hengqin Hotel

In the new plan，188bet Live Casino’s focus is not just on tourism resources，Instead, build a large-scale amusement park around tourism、Hotel、Food、Residence、A cultural and tourism city complex integrating shopping。Its commercial and residential projects are already under construction，Super large commercial center will also be launched，Obviously，After twenty years of cultivating Chimelong brand and traffic，188bet Live Casino is planning to enhance the group’s competitiveness by creating a one-stop leisure and vacation closed loop。

"Joy to the World，Gathering in 188bet Live Casino”，This will be a never-ending road。

*This article is partially synthesized 188bet Live Casino "Qin Shuo's Circle of Friends"、"Sohu Finance"、"Chinese Business Strategy" and other related videos and articles，This article is based on public information，Not reviewed by the parties and related parties。