March 12，The "Revitalization·Rebirth-2020 China Cultural Tourism Consumption Online Charity Summit" hosted by Zhihui was officially held，And perform simultaneous live broadcast on multiple platforms。This summit has 9 major sections，25 subdivisions，More than 30 institutions participated，12 hours non-stop broadcast。The conference unites industry leaders、Well-known enterprises、Destinations in the “eye of the storm” of the epidemic, etc.，With a new perspective，A further analysis of the integration of culture and tourism、Cross-border innovation，Comprehensive deconstruction of new ideas for the development of cultural tourism industry after the epidemic、New path、New Trend。Liang Ming, the founder of Fantasy Forest, shared the theme of "188bet sports betting app download + Cultural Tourism Empowering Themed Entertainment Innovation Marketing" at the live broadcast。

Liang Ming said，In the United States、Europe，188bet sports betting app download penetration rate reaches 35%、20%，And in China，The penetration rate of 188bet sports betting app download is less than 1%。One billion people in China have watched 188bet sports betting app download on TV，But less than 1% of people go to see 188bet sports betting app download live。So，188bet sports betting app download Entertainment is a very new opportunity for differentiated competition in cultural tourism and performing arts。

188bet sports betting app download is a form of performance that is very suitable for tourism scenes，Has mass entertainment properties。The new and unique properties of 188bet sports betting app download highly overlap with people’s consumption psychology when traveling。And “188bet sports betting app download + tourism” has also formed a variety of mature consumer formats abroad，A 188bet sports betting app download restaurant was created、188bet sports betting app download Bar、188bet sports betting app download shop and a series of derivative businesses，The in-depth cross-border integration of 188bet sports betting app download and various arts has become a very comprehensive form of entertainment。With the development of new technologies and technologies，It also creates a more realistic magical feeling。In the context of the integration of culture and tourism，Various business formats formed by “188bet sports betting app download + tourism”，It can also form a collaborative transformation between each other。

The following is the full text shared by Liang Ming

(This article is compiled based on the speech transcript，Zhi Hui slightly deleted)

Hello everyone，I am Liang Ming, the founder of Fantasy Forest，Our company has been in business for 10 years，We have been focusing on 188bet sports betting app download for the past 10 years，Hope to promote the art of 188bet sports betting app download to more scenes。At the same time，We are also thinking about the integration of culture and tourism，What can 188bet sports betting app download do for the tourism scene？

In the past year, we have contacted many cultural and tourism destinations、Scenic Area，I found that everyone is facing a problem，Just in various scenarios，They are very, very short of content。So-called good content，My own understanding is that it is good in two aspects: on the one hand, the product content itself can provide unique、Excellent experience；On the other hand，The product has better adaptability based on scenarios。We are thinking，As a very vertical art field in the 188bet sports betting app download industry，What can we do by integrating with culture and tourism？After two years of research，I found that foreign 188bet sports betting app download colleagues have already made a lot of attempts to integrate 188bet sports betting app download and tourism，We have put these experiences into China and made some attempts，Share with everyone here。

Many people have never seen 188bet sports betting app download live，What was everyone’s previous understanding of 188bet sports betting app download？

In the past, everyone’s impression was that a magician wore a tuxedo and turned into a dove。There are some changes in 188bet sports betting app download now，It has changed with the times from traditional 188bet sports betting app download。Not all art can be integrated with tourism，It is difficult for high-end art to form entertainment products with tourism scenes，Such as symphony、Ballet is not easy to do，188bet sports betting app download is very suitable for integration into tourism，Because it is a mass entertainment product。Not only that，The "new and strange" attribute of 188bet sports betting app download also highly overlaps with people's consumption psychology when traveling。Take Las Vegas, USA as an example，16 188bet sports betting app download shows were performed simultaneously on the same day，Over 0 million in tickets annually。Las Vegas is a place，The battleground for all kinds of entertainment content around the world，188bet sports betting app download shows and Cirque du Soleil support half of the sky in Las Vegas。

In China，We feel that there are huge opportunities。The penetration rate of 188bet sports betting app download show in the United States is 35%，Europe is 20%，China is less than 1%。There are 1 billion people in such a big market as China，Over 1 billion people have watched 188bet sports betting app download on TV，Through the Spring Festival Gala and various media，Less than 1% of people have seen 188bet sports betting app download live。What is the reason？

We think，The main reason is that the market is still very lacking in innovative 188bet sports betting app download works that keep pace with the times。The so-called modern 188bet sports betting app download，We have summarized four characteristics ourselves:

The first feature is: the in-depth cross-border integration of 188bet sports betting app download and various arts，Transformed into a new, more comprehensive form。The second feature，It is the progress of new technology and new technology，Let 188bet sports betting app download create a more realistic magical experience。The third characteristic is，In addition to the visual shock，It must also bring the audience a more extreme inner shock and immersive experience。Last point，188bet sports betting app download + tourism has formed more themed consumption formats，These formats will also provide tourists with entertainment in richer scenes。

First，The in-depth cross-border integration of 188bet sports betting app download and various arts has become a very comprehensive form of entertainment。For example, Novigen Cruises’ biggest show is called “Elements”，It is a show focusing on 188bet sports betting app download，Integrated 188bet sports betting app download、Acrobatics and Music、Dance and other various art forms，Very popular！In Las Vegas，There is also a very small-scale show called "Magical Dream"，It is 188bet sports betting app download and drama、A 188bet sports betting app download show combined with comedy。So 188bet sports betting app download is becoming more and more like Cirque du Soleil，From the streets to the theater，From a single performance to a form that is widely integrated and cross-border with other arts。

Second，With the development of new technologies and technologies，It also creates a more realistic magical feeling。Due to the continuous development of 188bet sports betting app download props，We can present more shocking and unique visual effects on the stage，This new and strange thing，This is what everyone is particularly willing to see in the travel scene。For example, we did the "Now You See Me" show last year，It is the product of the cross-border fusion of 188bet sports betting app download, holography and movie plot。The integration of holographic technology and video technology，Make 188bet sports betting app download more realistic and magical，Bring the audience a more special experience。

Third，The integration of 188bet sports betting app download and cultural tourism has given rise to many new business formats around the world。With the changing and flexible ways of 188bet sports betting app download，A 188bet sports betting app download restaurant that combines 188bet sports betting app download and catering on a global scale、188bet sports betting app download Bar。There are dozens of unique 188bet sports betting app download bars in Tokyo，Become a very distinctive local tourism consumption format，There is also a 188bet sports betting app download restaurant、188bet sports betting app download Shop、188bet sports betting app download theater, etc. and various diversified derivative businesses，These businesses form clusters，Also achieved high linkage and efficient conversion。

In new scenarios，188bet sports betting app download has evolved into many ways to play it。For example, in Hawaii，There is a 188bet sports betting app download meal show that has been performed for more than ten years，Become one of the must-see attractions in the local area。Let’s eat first and then watch the 188bet sports betting app download show，The entire performance is 60 minutes，Ticket price ranges from 450 to 500 yuan，Lock the key time for tourists through the special way of dining and watching shows。188bet sports betting app download is very suitable for watching in tourist scenes，This is more in line with tourists’ consumption habits and psychology。We travel，Always hope to do something that has never been done before，To participate in an unprecedented experience，Looking for some excitement，Want to relax，188bet sports betting app download just satisfies such a consumption mentality。

In Sunac Paradise in Nanchang，Our 188bet sports betting app download show became a park survey，The performing arts content that the audience is most looking forward to seeing。It has also become the project with the highest unit price per customer in the hospital，35% of tourists who buy package tickets will come to our theater to watch our show。

We have also made some new attempts in new scenes，For example, the 188bet sports betting app download theme performing arts park in Sichuan，The entire island is a 188bet sports betting app download-themed performance park，A performing arts park model similar to Songcheng。Viewers can see all kinds of different types when they come in，A 188bet sports betting app download show with rich levels，You can experience street 188bet sports betting app download from a distance，There are 188bet sports betting app download dramas with plot，There are also interactive 188bet sports betting app download tricks that you can play with the audience。There is also a 188bet sports betting app download restaurant here、188bet sports betting app download Bar、188bet sports betting app download shop and other themed consumption formats。In this park，Everything you see is an anomaly from the ordinary。Such as a twisted theater，Levitating house，Inverted tower，Then there is the 188bet sports betting app download maze、A place for magical photos and check-ins。You can also see a world-class 188bet sports betting app download show throughout the project，It is a big show that we combine with 188bet sports betting app download and various science fiction elements。We have a complete world view on the entire island，Present a complete immersive and unique experience，This product will also be continuously iteratively upgraded，Let there be more changes in the future。This 188bet sports betting app download theme performing arts park is planned to open for business in October 2021。

I also look forward to more good 188bet sports betting app download content being launched in more different scenic spots and different scenes。We will have a standardization in October、Modular product - "Micro 188bet sports betting app download Castle" launched。Based on the 188bet sports betting app download Castle model，We spent more than a year building a fully standardized product，covering an area of ​​more than 3,000 square meters，The entire investment is very controllable，The cost can be recovered in two years。We hope to land in more 2、三、Tourist destinations around fourth-tier cities or with high traffic。This product，We have not only made a lot of innovations in product content，We have also made very in-depth planning and innovation in the operating model。For tourist groups、Different customer groups such as self-driving tourists，Introducing multiple experience methods。More targeted at team building、Research、Introducing different content and cooperation methods for different purposes such as activities。

We will also launch a science fiction and future-themed 188bet sports betting app download show within this year，This future-themed 188bet sports betting app download show took a lot of time to research。Obtained several latest foreign technology patents，We created a very topical and memorable 188bet sports betting app download effect，This should be unprecedented in China。For example: the "wormhole effect" caused 20 audience members to disappear from the theater stage；There will also be artificial intelligence 188bet sports betting app download that combines AI and 188bet sports betting app download，There are also human clones，The live audience can copy another live audience，The time machine takes you to the future，The gravity in the auditorium area will also disappear，Let the selected audience，Floating on top of the heads of all the audience in the auditorium，Similar to these very gimmicky new performance effects and forms，I believe it will be our next hit。

This ends my sharing today，If you are looking forward to more places lacking content, please contact us，Let’s blend it。I also look forward to 188bet sports betting app download taking root in more places。Thank you to Zhihui Platform for creating such a good opportunity，Thank you！