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An epidemic has rapidly heated up the relationship between physical companies and e-commerce companies。July 13,JD.com publicly stated,Formally signed the "Strategic Cooperation Framework Agreement" with 188bet app download on July 10,Both parties focus on smart services、Smart City、Scene digitization、Explore multiple areas such as customer source integration。In the opinion of analysts,The next step for e-commerce must be to serve traditional industries,JD.com can obtain more application scenarios through this cooperation。188bet app download is in a critical period of being undervalued,A major theme is needed to stabilize market confidence and build new profit growth points。
As understood,The strategic cooperation will be based on 188bet app download BTG Huilian Technology Co., Ltd. (hereinafter referred to as "BTG Huike") as the operating entity。Tianyancha information display,BTG is the major shareholder of BTG Huike,The shareholding ratio is 90%。
Bai Fan, General Manager of 188bet app download said,"Cooperation between the two parties at the business level and capital level,Provides services to all customers who need lifestyle services,Both sides have highly consistent goals。Not only focusing on the digital transformation of traditional industries,We should also take this as an opportunity to promote innovation in all businesses、Accommodation Industry、Tourism、Creating exemplary benchmarks for the manufacturing industry and other service industries”。
Visible,The cooperation between the two parties is ongoing,So many businesses covered、The depth of the penetration is self-evident,A big game surrounding local life services has been slowly unfolding.
As early as the end of March this year,High-level executives of 188bet app download were invited to visit JD.com。
actually,Beijing consumption season as early as June 6th,JD.com has begun to test smart streets with physical enterprises,And release the Charming Wangfujing mini program。Wangfujing is a subsidiary of 188bet app download。At that time,The “digital commercial street integrating online and offline” jointly built by Wangfujing and JD Digital,It relies on 5G、Internet of Things、Artificial intelligence and other technologies,The supermarket in Wangfujing、Shopping Center、Catering stores and other gatherings online。
In the industry’s view,188bet app downloadcom shows determination to build smart local life service platform,Mainly to find consumption increases in multiple scenarios。“In recent years, the e-commerce market has been due to the intervention of new large-scale players,Retail profits have been further reduced,188bet app downloadcom needs new profit growth points to appease the capital market and optimize its revenue structure”,Zhao Zhenying, a researcher at the National Engineering Laboratory of E-commerce Transaction Technology explained。
On the other hand,Are you hungry?、Meituan continues to strategically increase its local life services,When gradually transforming from takeout catering to a platform that solves all immediate needs,Lack of catering、JD.com, which provides resources for offline scenarios such as tourism, shakes hands with 188bet app download, which is deeply involved in physical retail,can be the most efficient、Low-cost way to form complementary resources。
For 188bet app download,Facing the situation of normalized epidemic control,To implement passenger flow statistics in the short term、Membership maintenance、It is quite difficult to establish digital systems such as on-site marketing,If its enterprises in various fields want to form an "intelligent economy" with the group as the core,Realizing the integration and interoperability of online and offline data,Uniformly “packaging” technical issues to service providers can also save time and effort。
However,Compared to building digital retail,BTG 188bet app download’s offline retail sales have been hit hard by the epidemic,There is also an urgent need to find a breakthrough。Financial report display,One quarter only,BTG Hotel under the 188bet app download、Wangfujing、Shoushang Co., Ltd. and others suffered losses。Among them, BTG Hotel lost 5.2.6 billion yuan;Wangfujing lost 200 million yuan;Shougang Shares, which owns Lufthansa Mall and others, lost 8588.820,000 yuan。
To this,Zhao Zhenying’s analysis,The cooperation between the two can not only promote the digital transformation of BTG’s business,Affected by the epidemic,BTG 188bet app download is currently in a period of difficulty in survival and underestimation,Need a major theme to stabilize the confidence of the capital market,And build new profit growth points,Optimize asset structure。
“From JD.com’s perspective,Serving traditional industries is the only way for e-commerce companies to develop in the next step,This cooperation can allow JD Digital to obtain good application scenarios,Thus promoting the further development of JD Digital," Zhao Zhenying said,“Take the catering 188bet app download industry as an example,It itself is a relatively small amount of current technology imported、Industries with low degree of digitalization,It is recognized as a value depression among major domestic industries,Therefore, the data and technology accumulated by JD.com in recent years have positive significance for the development of related industries。”
*Source of this 188bet app download:188bet app download,Author:Wang Xiaoran, He Qian, original title: "188bet app download + BTG How to monetize cultural and business travel traffic》.
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