5:30 pm，There are still two hours before the show starts，There is already a long queue at the entrance of the Memory Stars Theater Village 188bet Online Sports Betting and Casino eastern suburbs of Chengdu，Most of the people in line are young people，Many "beaters" came from all over the country to attend this drama feast，Even if the ticket price ranges from 100 to 500 yuan per game，It’s still hard to get a ticket。

Same time period，Xi’an Tang Furong Garden, 600 kilometers away，The same crowd of people，"Chasing Dreams 188bet Online Sports Betting and Casino Tang Dynasty" will start in two hours，Multiple additional performances during Golden Week，However, there are no tickets left even if you book a performance ticket with a minimum of 380 yuan two days in advance。

Some people call this year’s National Day and Mid-Autumn Festival holiday “the most powerful prime time in history”，This statement is true。Data display，The national movie box office during the National Day holiday in 2020 is close to 4 billion，Achieved second place in the National Day box office in Chinese film history。A notable feature is，Except Music Festival、Movie、The market for cultural performances such as drama is full of vitality，Major scenic spots、Mass theatrical performances in theme parks and public places，Especially artistic leadership、188bet Online Sports Betting and Casino and performing arts projects supported by technology have become a new consumption hotspot，What are the consumer trends behind it？

Travel and 188bet Online Sports Betting and Casino are popular:The lowest ticket price is 380 188bet Online Sports Betting and Casino, every venue is sold out

Raising Furong Lake，Enjoy a full-scale water screen landscape show on the cruise ship，Dream Back Dynamic Long Scenery of Chang'an... This is the scene of the cruise performance "Dream Pursuit of the Tang Dynasty" 188bet Online Sports Betting and Casino Furong Garden Scenic Area of ​​the Tang Dynasty，It is also Chengdu citizen Wang Xu’s biggest expectation to travel to Xi’an this National Day。However，When booking tickets in advance on October 3rd，Multiple OTA platforms show that only tickets for post-holiday performances can be booked，The official platform of Tang Furong Garden is also displayed，All tickets for the two days of performances have been sold out，“1 hour show，The lowest ticket price is 300 yuan，The fare at a good location is more than 600 yuan，Can’t get an appointment for two shows every night，Do you want it to be so popular？"The unwilling Wang Xu wanted to "pick up leaks" outside the Tang Furong Garden，A tourist from Henan chatted，“There is no ticket even for a 200 increase，I have been waiting for a day。”

It’s not just "The Dream of the Tang Dynasty" that is popular。During National Day，The drama "Desperate Love" was performed at the Chengdu Star Theater Village and Furnace Theater located 188bet Online Sports Betting and Casino eastern suburbs of Chengdu，Li Meishu, brand manager of Chengdu Fanxing Theater Village, told reporters，Within 8 days of vacation，There are 29 performances 188bet Online Sports Betting and Casino theater。Among them, the star version of "Desperate Love"、There are 9 performances in both youth editions，The attendance rate reached 70%，Even many young tourists travel thousands of miles to check in，“Far exceeded expectations”。

During the National Day Golden Week 188bet Online Sports Betting and Casino year，Yellow Crane Tower opens for night experience for the first time，New debut experience version of "Yellow Crane Tower at Night" immersive light and shadow performance，Two games every night during the 8-day holiday，16 performances in total，Every venue is full、It’s hard to get a ticket，Nearly 10,000 tourists came to experience it。

Chengdu International Intangible 188bet Online Sports Betting and Casino Heritage Expo Park has become a sea of ​​joy for rock fans during this "Super Long Golden Week"，Average ticket price 300-400 yuan，Attracting young people born after 00 to come from afar every day，It also found new consumption scenarios for the industrial operation of pop culture and the monetization of private domain traffic。

The consumption logic behind 188bet Online Sports Betting and Casino

The effect of retaining 188bet Online Sports Betting and Casino is obvious, 40% of 188bet Online Sports Betting and Casino choose to watch the show

In major scenic spots、188bet Online Sports Betting and Casino held in theme parks，Or in other words, light、Immersive real-life 188bet Online Sports Betting and Casino supported by high technology such as water curtains are appearing in large numbers，How much money is behind the popularity？

In fact，Songcheng Performing Arts since 1997，Impression series starting in 2004，To the immersive performance that is so popular now，For the 188bet Online Sports Betting and Casino and performing arts industry，Already changed from original 1.0 version of theater performance，evolves into 2.0 version of the live performance，Proceed to 3.0 version of immersive interactive performance，Regardless of the number of performances、Both the number of moviegoers and the turnover are increasing。

Data display，The number of Chinese 188bet Online Sports Betting and Casino dramas increased from 225 in 2015 to 305 in 2018，The rapidly growing number of traveling performing arts repertoire，It also simultaneously boosted the box office soaring。The box office revenue of national tourism performances in 2019 was 67.4.5 billion yuan，An increase of 8 compared with 2018.500 million yuan。

"Eternal Love" is a 188bet Online Sports Betting and Casino brand created by Songcheng Performing Arts, "the first performing arts company in China"，Projects currently open include "Eternal Love in Songcheng", "Eternal Love in Sanya", "Eternal Love in Lijiang", "Eternal Love in Jiuzhaigou", "Eternal Love in Guilin", "Eternal Love in Zhangjiajie", "Eternal Love in Xi'an", etc.，In the case of 80% loss in the entertainment industry，Songcheng Performing Arts has maintained a net profit of more than 1 billion yuan from 2017 to 2019。Its recently released 2020 interim financial report shows，Even during this year’s epidemic，Songcheng Performing Arts has achieved a small profit。

More pulling effects are also reflected in the retention of tourists at the destination，"Through classic performances such as "Flowers on the Silk Road" and "Dunhuang Ceremony"，Dunhuang 188bet Online Sports Betting and Casino is bringing more cultural experiences to tourists，Allow tourists to stay in Dunhuang from the original 1.7 days increased to 2.4 days。" He Yanhong, Deputy Director of Dunhuang Culture, Sports, Radio, Television and 188bet Online Sports Betting and Casino Bureau said，from 1.7 days to 2.4 days，Behind the change in stay data is the greater stickiness of tourists to Dunhuang，Enrichment from travel experience，Perfection to night commercial performance。Especially with the continuous maturity of Dunhuang live performances in recent years，Performance projects based on Dunhuang culture such as "Dunhuang Ceremony" and "Seeing Dunhuang Again" have obvious effects in retaining guests，Based on tourists visiting Crescent Moon Spring in Mingsha Mountain，40% of tourists choose to watch the show。

The future direction of 188bet Online Sports Betting and Casino and performing arts

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Red Star News reporter observed，Cultural and 188bet Online Sports Betting and Casino have slowly transformed from theater-style performance to immersive performance，But how long can the 188bet Online Sports Betting and Casino that bloom everywhere during the National Day Golden Week remain popular？

“Immersive performing arts is one of the development directions of 188bet Online Sports Betting and Casino。”Wu Liyun, associate professor at the Institute of Chinese Culture and Tourism Industry, Beijing International Studies University, specifically mentioned Shanghai’s immersive drama “Sleepless Night”，As the only version of Sleep No More in Asia，"Sleepless Night" not only allows the audience to experience a new performance format，Also constantly breaking various new performance records。After three years in Shanghai, it still maintains a high reputation and popularity - the average box office attendance rate is as high as 96%、Repurchase rate exceeds 30%，More than 330,000 viewers walked into the "McKinnon Hotel" to experience the "Sleepless Night"。Among them，The drama viewing records set by many "hardcore fans" are even more amazing，Some viewers even binge-watched the show more than 300 times。

In Wu Liyun’s opinion，Immersive performing arts，In fact, it is when public consumption demand changes，The performance of the supply side’s response，The biggest feature is that it allows tourists to participate in the performance，No longer a passive viewer，But an active participant，This is also a reflection of the transformation of tourism consumption demand from sightseeing tours to in-depth tours，So this will be one of the development directions of 188bet Online Sports Betting and Casino。

During the National Day holiday，Immersive performing arts are appearing in various places，Whether the content will be the same？How long can immersive entertainment remain popular？Many people in the industry are worried about this。To this，Wu Liyun thinks，In the future, 188bet Online Sports Betting and Casino should pay more attention to tourists’ participation, interaction and experience，Pay more attention to the application of high-tech，Improving the viewing and quality of tourism performances。More importantly，The creation of 188bet Online Sports Betting and Casino products in various places must be based on the refinement of local culture，Create an IP or brand with local cultural characteristics，This is also the development direction of 188bet Online Sports Betting and Casino in the future，“A good high-quality performing arts project must be deeply rooted in the local area，Built based on local historical and cultural characteristics，Only in order to form a unique feature、Unique 188bet Online Sports Betting and Casino product。”

*Source of 188bet Online Sports Betting and Casino article: Red Star News，Author: Li Yanqin，Original title: "The lowest ticket price is 380 yuan, every venue is sold out！This long holiday，The 188bet Online Sports Betting and Casino market is “exploding”》.