Overnight，Ding Zhen, a Tibetan boy from Litang County, Garze Prefecture, Sichuan, is very popular。After becoming a “new top” internet celebrity，Ding Zhen has now become Litang County 188bet Live Casino Ambassador，Not long ago，He also filmed a promotional video "Ding Zhen's World" for his hometown，Contributed a lot to the development of local 188bet Live Casino。

Is the popularity of travel internet celebrities like “Ding Zhen” sustainable in the future？What kind of assistance have "Ding Zhen" provided to the development of 188bet Live Casino？December 23，The State Council Information Office held a press conference，Shan Gangxin, head of the Resource Development Department of the Ministry of Culture and 188bet Live Casino, praised the "Ding Zhen phenomenon" at the meeting。He thinks，Internet celebrity through live broadcast、Short videos have a vivid communication effect on local cultural 188bet Live Casino，Improved the attractiveness of local 188bet Live Casino products。

The Ministry of Culture and 188bet Live Casino praises the "Ding Zhen Effect": Injecting traffic into rural revitalization

“Actually，Not only Ding Zhen，He Jiaolong, Deputy County Magistrate of Zhaosu, Yili, Xinjiang，Du Bo, Director of the Culture and 188bet Live Casino Bureau of Tahe County, Daxinganling Forest District, Heilongjiang，These internet celebrity travel spokespersons are very important to local 188bet Live Casino development、Both poverty alleviation and rural revitalization have played a positive role。”Shan Gangxin proposed at the meeting，New media marketing has indeed effectively expanded the customer source channels for rural 188bet Live Casino，Can help increase the income of poor villages。

On the role of the "Ding Zhen phenomenon" in the recovery of the 188bet Live Casino industry，New analysis of Shangan Steel，Internet celebrity through live broadcast、The short video has a very intuitive and vivid presentation of local cultural 188bet Live Casino resources，Produced some vivid communication effects，Also brought traffic conversion，Improved the attractiveness of local 188bet Live Casino products。

In fact，In recent years, information technology has been used in rural 188bet Live Casino booking、Transaction、Widely used in all aspects of the tour，In particular, new media marketing has become an important channel for rural 188bet Live Casino marketing and promotion。Shan Gang Xin pointed out，Internet celebrities use their own traffic，Making sales of rural 188bet Live Casino products、Distribution channels are smoother，Obtaining the source of tourists is also more accurate。

Also，Shan Gangxin also mentioned，Internet celebrities have improved the effectiveness of new media marketing to a certain extent，Inject traffic into rural revitalization。For example, County Magistrate He Jiaolonghe of Xinjiang is riding a horse and whipping his whip in a red cloak in the snow，Promote Zhaosu 188bet Live Casino resources。

Ministry of Culture and 188bet Live Casino reminds: 188bet Live Casino Internet celebrities still need to strengthen reasonable guidance

While liking Ding Zhen，Shan Gangxin also reminded: “Travel influencers still need to strengthen reasonable guidance，Adhere to the correct orientation。” he pointed out，The Ministry of Culture and 188bet Live Casino has always attached great importance to the role of new media platforms，And guide Internet celebrities to stick to the right direction，Developing 188bet Live Casino，especially plays an important role in poverty alleviation。

From a realistic perspective，The Ministry of Culture and 188bet Live Casino is promoting 188bet Live Casino internet celebrities，Guide to the right direction，Multiple policy notifications have been issued。New introduction to single steel，July this year，The General Office of the Ministry of Culture and 188bet Live Casino issued the "Notice on Coordinating the Normalized Epidemic Prevention and Control of Rural 188bet Live Casino and Accelerating Market Recovery"，The "Notice" clearly mentioned that we should focus on cultivating a group of local people、This village’s online live broadcast is a capable person、Expand live broadcast sales of rural local products。

Also，This year’s travel report under the Ministry of Culture and 188bet Live Casino、Cultural Media Group，Also through cooperation with new media such as Douyin，Launched “Feel the Beautiful Hometown、Discover the wonderful outdoors", "Ice and Snow Adventures", "Exciting Travel" and other theme promotion activities。The Ministry of Culture and 188bet Live Casino is actively guiding poor areas to use new media to carry out some online marketing，Helping the recovery of the domestic 188bet Live Casino market。

On the next step to promote the incubation of 188bet Live Casino influencers，New representation of single steel，The Ministry of Culture and 188bet Live Casino will actively cooperate with relevant departments to implement the Central Office、Opinions on Accelerating the Development of Media Integration issued by the State Council，Further strengthen the connection between the media and the audience，At the same time, adhere to the correct orientation，Produce content and products that are more popular among tourists，Promote 188bet Live Casino publicity and promotion work。

*This article comesSource：Red Star News，Author: Zhao Qian、Yang Yuqi，Original title: "The Ministry of Culture and 188bet Live Casino praises Internet celebrity Ding Zhen: Producing vivid communication effects，Inject traffic into rural revitalization》.