The latest provincial state-owned 188bet login group is coming.

Official information display，188bet login/Cultural Province Henan，Preparing to establish Henan 188bet login Group，It is said that the registered capital exceeds 10 billion yuan (unofficial information)，If true，will exceed the current registered capital of all provincial state-owned tourism groups，Can be called“Menacing”。

Henan 188bet login Group (under preparation) has only revealed part of its outline，But I can more or less perceive its general appearance。Among them，In the past year, many Henan 188bet login and cultural creative products have become popular，is a good observation window。

Cultural Renaissance、The momentum of national rejuvenation is increasing，Overlaying the wave of innovative consumption of national trendy literature and rising trend，The mission or responsibility of some major cultural provinces to revive national culture based on local culture“Bard”Heavier，There are also more opportunities to make ourselves a culturally powerful province，Under double factors，Promote the development of 188bet login industry in this province，Required、Urgent、Urgent。

The birth of a new giant-level tourism group，The critical time has come。Provincial domain、New background for the development of large-scale regional and domestic 188bet login industries、New trend，You can also get a glimpse from this。

Henan 188bet login Group was exposed as early as the beginning of this year.

End of January this year，Proposed at the 2021 Henan Provincial Culture and Tourism Work Conference，Promote the establishment of Henan Provincial Culture and Tourism Investment Group，Implement a number of major 188bet login and tourism construction projects，In the National 188bet login Park Series Project、Large site protection series projects、Museum Exhibition Series Project、Achieve breakthroughs in four major series of projects including the 188bet login and tourism integrated development project。

Early February，The "Key Points of Work of the Henan Provincial Department of Culture and Tourism in 2021" issued by the Henan Provincial Department of Culture and Tourism，Relying on the Provincial Culture and Tourism Investment Group (preparation) to establish the Henan National 188bet login Park Construction and Protection Fund。

Provincial Tourism Group、National Cultural Park，Proposed twice at the same time，In fact, the relationship between the two，It may become denser in the future，And this also includes the establishment of Henan 188bet login Group、Background clues on the main development direction of Henan’s 188bet login industry (more analysis below)。

At the beginning of November，The outline of Henan 188bet login Group is clearer，A lot of important information was disclosed。

Screenshot source: Luoyang Municipal Government official website

According to "Luoyang Daily" report，November 8，Secretary of the Luoyang Municipal Party Committee held a working meeting with Wu Mengduo, leader of the preparatory group of Henan 188bet login Group，What they communicated，There are multiple points:

The 188bet login and cultural creative industry has huge development potential，Is one of the industries with the most investment value。

A lot of core information can be drawn from 188bet login:

1、The market prospects of the 188bet login and cultural creative industries are promising，Henan’s 188bet login has become popular in the past year, such as the Tang Palace Night Banquet、Wonderful Lantern Festival Night、Dragon Boat Festival wonderful tour and other popular among the circle，It can be said to be the combined effect of multiple important elements，Including high-quality traditional cultural resources、Creative Planning、Digital Technology、National trend (traditional culture) consumption、Young customers, etc.，Achieved a good fit in supply innovation and demand matching，Provides multiple samples of national fashion cultural and creative products，It has also formed a 188bet login and cultural creative brand with a strong Henan label，Opportunity space has been opened，More funds will naturally follow、Capital entry，More market-oriented operation，Let’s continue on this path，Even innovative paths，Promote the spread of Henan culture，There is a strong government will behind it；

2、But it also reveals great challenges，Currently Henan is rich in 188bet login, tourism and creative resources、There is no shortage of hot products，Brand recognition is also being established，But at least two questions need to be asked: First, it is not easy to continue to innovate with a single resource，How to continue？A high starting point makes it easy to become a blockbuster，But it is also easy to touch the ceiling (unless it is relatively high)，Next ideas、Leave aside the product for now and directly surpass it，At least the same level as before，Pearls first，If it goes lower，Existing good reputation、Brand recognition is easily lost；The second is after the hot product comes out，Further commercialization、How to realize industrialization，Where is more value in market conversion？This involves another aspect of creative development capabilities。Hot products have no industrial chain，Brand Value、Business value will eventually weaken or disappear。

3、Building a strong cultural and tourism province，Strengthen the 188bet login industry and promote regional economic and cultural development，And national rejuvenation、Combined with cultural renaissance background，Make Henan a specific place of practice，has become the focus and inevitable action of the Henan Provincial Party Committee and Provincial Government。This will inevitably require a stronger organization or enterprise to lead、Push，The establishment of Henan 188bet login Group represents the will of the Provincial Party Committee and Provincial Government，Also seeks to integrate 188bet login resources in Henan Province、Funds (capital) and other powerful institutions that open up integration。

4、Luoyang is a highland of traditional 188bet login resources，It is also a highland of Chinese traditional history and culture，will be one of the next breakthrough areas to build Henan’s 188bet login highland，Under multiple backgrounds，Henan 188bet login Group cooperates with Luoyang，It is inevitable，Also a must。

Specifically from a market perspective，Most provincial tourism groups'“Pain Points”One is that many core resources of the 188bet login industry are not mastered，All are in the hands of the city and county level。But some cities and counties also hope to get more funds、Resource、Project and policy support，Expand the industrial value of existing resources，This provides opportunities for provincial tourism groups。

A person in charge of a provincial 188bet login group once revealed，At the level of 188bet login investment in local cities，The group forms or reorganizes a municipal 188bet login investment platform，Integrate and optimize 188bet login resources，Intended to crack and integrate municipal 188bet login resources，Some cities charge too high prices for provincial enterprises，Or the problem of unwillingness to devote core resources。Through the municipal cooperation platform, we can quickly gain some opportunities in acquiring municipal resources。

Henan Province 188bet login Group was established，One of the first tasks is to quickly integrate resources，The first choice is to start from the resource highland，Luoyang is naturally the best place in the province。Based on the existing information，Luoyang may participate in promoting the establishment of Henan 188bet login Group at the highest level of the municipal government，The specific relationship between Luoyang and the group will be the focus，For example, whether the government level (or municipal state-owned enterprise level) takes shares，How many resources to import for cooperation，Whether to participate in the operation of the group, etc.，This will also affect the group’s assets to a certain extent、Part of the quality of resources and growth and development。

Henan Province really needs a giant-level specialized 188bet login group，The critical time point has been reached，Why？

The burden of this 188bet login group is not light, why?

Before answering these two questions，Let’s refer to some public information first。Unofficial information display，The registered capital of Henan 188bet login Group may be 15 billion yuan，If true，The size is indeed not small，Should exceed all current provincial state-owned tourism groups，It can be said to be“Menacing”。

Answer the first question first.

The trend is clear。Cultural Renaissance、The momentum of national rejuvenation is increasing，Construction of the Yellow River National Cultural Park related to Henan、Construction of the Yellow River 188bet login Belt，It is a direct example。It can be said，The next few years will revolve around two renaissances, especially cultural renaissance，Governments at all levels will take many actions，Involving policies、Funds、Many industries, etc.。

And the consumption boom of Guochao 188bet login and creative products，It means that traditional culture and the mainstream group of young consumers are finding more balance between supply and demand，The popularity of Henan Tang Palace Night Banquet and other products has been verified，The industrial space in this area is gradually opening up，At present, traditional 188bet login resources are further marketized、Opportunity period for industrialization。

Henan has encountered a good opportunity，Not only the development of culture or 188bet login and cultural creative industries，Or more cultural exports to justify your destination image、Creating new destination brands, etc.，There is more room for display，But we also face many challenges。

Henan Provincial Government official website display，There are 65519 immovable 188bet login relics in Henan Province，The second largest number in the country，Among them 5 world 188bet login heritage sites，420 national key 188bet login relics protection units，There are also 8 national-level historical and 188bet login cities, etc.，Provides a strong 188bet login resource base that can be mined。

But it also means，No matter passive or active，The mission Henan, a 188bet login province, has been given in the 188bet login renaissance (certainly not just in terms of industry，There are higher levels) The burden is not light，In the next few years such as the 14th Five-Year Plan period，To hand in a better transcript。

At the important meeting of 188bet login Province on October 26，188bet login Provincial Party Committee Secretary Lou Yangsheng proposed in the report (the following is an excerpt of part of the content):

Making the 188bet login and cultural creative industry bigger and stronger。188bet login and cultural creativity are highly permeable、Strong integration、Leadability，Broad development prospects。We must insist on using culture to shape tourism、Yi Lu Zhang Wen，Continue to build our hometown of Henan、Yellow River in the world、Ancient Capital of China、Chinese Kung Fu and other brands，Strengthen creative drive、Aesthetic leadership、Art lit、Technological empowerment，Promote the high-quality development of the 188bet login and cultural creative industries。Insist“Fast forward, slow travel and deep experience”，Take the construction of tourist ring as the driving force，Integrate and connect high-quality resources，Building Zheng Bianluo International 188bet login Destination，Create a Yellow River 188bet login belt with international influence。Develop rural tourism、Red Tourism、Leisure travel，Build a number of important national health care bases。Develop the arts and crafts industry、Exquisite performing arts、Immersive experience consumption，Focus on creativity and innovation，Work hard to excel in the circle。Innovative 188bet login, cultural and creative integrated development system and mechanism，Promote the reform of the scenic area management system，Cultivation and growth of leading enterprises。

Mentioned in the 14th Five-Year Plan of Henan Province，One of the long-term goals in 2035 is to build a culturally powerful province: the coordinated development of socialist spiritual civilization and material civilization，Citizen quality and social civilization have reached new heights，The development of cultural undertakings and cultural industries has entered the national advanced ranks，Comprehensive and deep integration of 188bet login，The dissemination and influence of Yellow River culture is more extensive and far-reaching，Cultural soft power has been significantly enhanced。

Making the 188bet login and cultural creative industry bigger and stronger、Implementing culture, tourism, cultural and creative integration strategy and digital transformation strategy，Building into a culturally powerful province，These ideas are not new，Dan Culture、188bet login and cultural creation are indeed set at a very high level of development (where cultural creation and digitalization will have a closer intersection，Digital transformation of China’s tourism industry will be one of the key points)。

The mission of cultural revitalization (it can also be said to be the cultural report card to be produced by the local government)、The development of Henan’s cultural or 188bet login and cultural creative industries and the transformation and upgrading of regional industrial structure are subject to the following needs，Henan’s 188bet login and cultural creation has made a substantial breakthrough，Maybe there is a big step forward。

Henan 188bet login Group，came into being，Henan Province 188bet login Resources、There is a new guiding hand for the industry。

Then the challenge is coming，High-level planning，How to fall，Falling into practice，effective？That is, the second question mentioned above。

On a forum in October，Wang Jiubei, Director of the Publicity and Promotion Division of the Henan Provincial Department of Culture and 188bet login said，Exploring content from traditional culture is a practice worth persisting，The methodology for Henan’s next step is to maintain product sustainability，at“Interpreting traditional culture”with“Youthful expression”Finding the ideal balance between 19280_19289，Promote“Traffic”change“Reserve amount”，People are willing to come to Henan for Internet celebrity products，Come again。

The continued popularity of some early products，Let 188bet login taste the sweetness，Also found some popular rules，Continues for a short time，Not a big problem，But how to maintain long-term sustainability？As mentioned above，Building an industrial chain around a single product，Build an industrial system around a segmented field，Can’t get around。Simply put，This is also the correspondence between Internet celebrities and long-term celebrities。

To Henan 188bet login Group，Even for the 188bet login industry in Henan Province，The following aspects need to be focused on:

1、The above industrial chain、Promote the formation of industrial system。Henan’s 188bet login and cultural innovation innovation is off to a good start，Multiple hot models have pushed its position higher，Next resources、Funds、Gathering and investment of talents，Platform construction，Specific project investment, etc.，All are urgent actions。Especially gathering professional talents，Improve operational capabilities，This is the "more" of many provincial tourism groups;Headache”20480_20483；

2、General estimate，The financial strength of Henan 188bet login Group will be considerable，In resource integration、It will be of great help in terms of project investment and construction。The premise is that good cultural and tourism resources can be integrated，Money has somewhere to spend，Products and projects can have specific substantive carriers，Two ways，First, some existing 188bet login enterprises in Henan Province will be included in whole or in part，The second is new integration，The first is the 188bet login resources of various cities in Henan，Luoyang is forming a breakthrough，But it’s not enough in the long run，Then resources from outside the province must also be considered。

Many provincial 188bet login groups are not limited to seeking high-quality 188bet login resources in one province，“Go out”Achieving internal and external integration，Become their appeal to the outside world。or output competitiveness、Increase market influence or compete for more resources。

A senior executive of a provincial 188bet login group in central China once expressed his views on Zhihui，If we only focus on the province and surrounding markets or the domestic market，The ceiling of market space may be reached soon，For the international market，Create international products，Only in order to reach a higher level。

188bet login is not easy.

3、Continue along with point 2，The formation of a 188bet login highland，There must be multiple small highlands inside，And there is a relatively leading high ground，One of the potential highlands in Henan is in Zhengbianluo (Zhengzhou、Kaifeng、Luoyang)，These three cities are resource highlands，If we can develop together，Potential space to directly increase，But the reality is that there are still many challenges in the collaboration of 188bet login among the three places。

Whether it is creating the Yellow River 188bet login Belt，Build the Zheng-Bianluo area into an international 188bet login destination，Promote Henan’s 188bet login industry to a new level，Zheng Bianluo will open up 188bet login next、Coordinate and mutually promote development，It is a proposition that must be solved。

At the same time，The Yellow River 188bet login Belt involves nine provinces (regions) along the Yellow River，The advantage is that we have more mutually beneficial factors in series with each other，Work together to become stronger and have a goal，The disadvantage is that it involves many areas，It is more difficult to open up coordination。

A new provincial 188bet login group，Facing huge opportunities，Lots to do，There are many problems or challenges to be solved。