The epidemic becomes normal，The country’s gate cannot be opened yet，Consumers’ localization and internal circulation，This is a huge challenge for the accommodation industry。Many hotels around cities are favored by local consumers，Many national 188bet online casino games also feel that this is a good trend and opportunity for positive development。

Last week，The industry held a“The founding meeting of the Cultural Tourism 188bet online casino games Building Branch of the All-Union Tourism Chamber of Commerce”，188bet online casino games building is on the agenda。

Currently，188bet online casino games in the accommodation industry，After years of polishing and precipitation around the world，There are about 400 brands recognized by consumers。Overview of the country，The past 10 years have been the era of the Great Leap Forward for brands，There are about 300 brands (trademarks) on the market，There are more brands (trademarks) waiting to be released。Industry reform and opening up for more than 40 years，It’s time for a number of well-known national brands with premium prices to emerge。

But according to relevant data，Compared with the current price premium of national 188bet online casino games compared with internationally renowned 188bet online casino games，The gap is still huge。Take the entrustment and management of a high-star full-service hotel as an example，The average annual management fee charged by national 188bet online casino games is in the tens of digits，Only some hotels can reach hundreds of figures；The average number of internationally renowned 188bet online casino games is in the hundreds digits，There are thousands of people in good locations and excellent management。Digital era，Numbers don’t lie，The gap in premium capabilities between the two 188bet online casino games is obvious。

188bet online casino games premium is the added value of the 188bet online casino games。The same product of a 188bet online casino games can be sold at a higher price than competing brands，called the 188bet online casino games’s premium ability。David·Iger’s 188bet online casino games equity theory believes that 188bet online casino games equity includes 188bet online casino games awareness、Quality recognition、188bet online casino games association、188bet online casino games loyalty and 188bet online casino games’s legal assets。The reason why brands can become assets (some companies include 188bet online casino games assets on their balance sheets – 188bet online casino games is an intangible asset)，It’s just because the 188bet online casino games can support the company’s profits，188bet online casino games premium ability enables companies to obtain higher selling prices、Higher profit margin、A powerful weapon for better profits，So 188bet online casino games premium capability should be included in 188bet online casino games assets。

Why the past 20 years，A large number of real estate developers use hotels as tools，They are actively seeking cooperation with international brands，What I like is the 188bet online casino games’s premium ability，Of course, there is also the phenomenon of brands with low consumption being overpriced。

Many national brands seem to still operate in the mindset of small profits but quick turnover，Only focus on the preemption area，Focus on expansion，But it is often difficult to polish and manage the 188bet online casino games。There are currently many cutting-edge management groups，Registered 6-8 brands (trademarks) at once，Adopt&ldquo to investors;Group sale”Method，But the management team behind the 188bet online casino games (trademark)，Temporary recruitment，Temporary patchwork。You can imagine the pressure this model puts on a makeshift team，The result is unknown。Many international brands are no exception，I also fell into the quantity trap when I arrived in China，Many brands are listed in unmatched cities、Facing mismatched consumers，Great discount on price，Seriously affecting 188bet online casino games image and price premium ability。

The epidemic becomes normal，It should buy valuable time for national brands to polish their premium capabilities。188bet online casino games polishing、Operation is a systematic project，It is not that the design of the visual system can form a 188bet online casino games，Requires management system support、Needs the support of all-staff behavior system。Brands without the ability to command price premiums are likely to be short-lived in the market and in the minds of consumers，Difficult to retain。188bet online casino games polishing and operation need to be down-to-earth，Improving the status of the operations team is the key。The existence of the gap is not a bad thing，Ignoring the gap and still being pretentious is the biggest crisis。