The 188bet game of 2022 is over with great vigor，Most businesses have experienced both fire and ice，The development of the entire market shows an obvious reverse&188bet game;V”Word curve。

Starting at the end of June，All major tourist source areas and destinations across the country have fully resumed work and production，In some popular destinations, colleagues are tired of &188bet game;vomiting blood”，See the article for details《Culture Travelers Are Deeply Fatigued，Who is going against the trend&188bet game;Lonely Brave Man”？》。

The epidemic outbreak in Hainan at the end of July，Then Xinjiang、Tibet and other core destinations continue&188bet game;Leave the group”，Only a few places continue to receive tourists in August。

Entering September，Accompanying the opening of schools is Chengdu、Shenzhen and other core tourist source cities are deeply affected by the epidemic，Everyone is forced to stay at home and rest again。

While you’re free，Why not review what happened in the travel market during 188bet game summer vacation，Also make plans for the last four months of 188bet game year。

188bet game summer vacation，I am from 7.1 started to go to Qingyuan、Shiyan、Huizhou、Yichang、Chongqing、Changsha、Guiyang and many other tourist cities，Share my personal views with everyone。

Big Data Statistics Summary

August 29，Tencent Advertising and Tongcheng 188bet game released the 2022 summer 188bet game report (hereinafter referred to as the report)。

2022 Summer 188bet game Report/Source: Tongcheng 188bet game Spokesperson

Although 188bet game is only the data of an OTA platform，But Tencent has the data blessing of short videos and live broadcasts in self-media，Peering into a leopard through a tube，It can be seen。

①The demand for 188bet game still clearly exists

Air tickets，I believe you have travel experience 188bet game summer vacation，Everyone feels the obvious price increase，I personally choose high-speed rail when traveling long distances。

Domestic air ticket fuel surcharge reached a record high in July，Plus fly to Xinjiang、Sky-high air tickets to Tibet and other long-distance destinations，People have to feel，Tourists are still willing to spend money。

In terms of scenic spots,The popularity of the head scenic spot video account continues to rise，Top 10 most popular，Respectively, Baidicheng Qutang Gorge Scenic Area、Wuyishan 188bet game、Yingxiang Ecological Park、Langzhong Ancient City、Yuntai Mountain Scenic Area、Chengdu Panda Base、Changsha Underwater World、Huishan Ancient Town Scenic Area、Yunhe Rice Terraces and Heshun Ancient Town Scenic Area。

In terms of surrounding 188bet game,“Camping”is the hottest keyword 188bet game summer, self-media search popularity reached its peak 188bet game year in mid-August.

In addition,Cycling and mountain climbing are also important forms of summer 188bet game，Especially with the hot weather 188bet game year，More tourists go to the mountains around the city“A cool summer”。

Tourists from a 188bet game agency ride around Qinghai Lake

Judging from the data in these aspects,Accumulated demand after three years of epidemic，Once there is a release gap，Tourists will flock here。

②Internet celebrity city dominates the C position

From a city perspective,Chongqing, the capital of Internet celebrities, firmly occupies the report“Popular 188bet game destination cities”and“Hot 188bet game Attention Cities”First place。

I have already discussed the topic of internet celebrity cities《More efforts are needed after traffic，The&188bet game of the internet celebrity city;Realization”Road》Shared with everyone.

For young tourists，The budget for Xinjiang, Tibet, Qinghai and Mongolia is too high，But the experience is not very comfortable，Desert/Snow Mountain/Grassland，Maybe not as popular as hot pot/milk tea/cultural creation。

Except for Chengdu/Xi’an/Changsha mentioned in my article, all of them are on the list as expected，Kunming/Guiyang/Qingdao are also very eye-catching，Reasons suggest you check the local weather forecast。

Guiyang internet celebrity food stalls have to queue up at 23:00

③Niche destinations are beginning to emerge from the circle

Qiandongnan Prefecture is the city with the highest increase in domestic tourism popularity during the 188bet game in the report，I also went to Qiannan Prefecture at the end of August，It is not difficult to understand why almost half of the tourists across the country choose Guizhou。

In the top ten dark horse destination cities，Guizhou Province actually occupies three: Southeast Guizhou、Guiyang、Zunyi。

2022 Summer Dark Horse Destination/Source: Tongcheng 188bet game Spokesperson

In the remaining 7 cities，Zhoushan、Wanning、Wenzhou is a coastal city，The reason is easy to understand。

Last 4，Related to food and red themes respectively，Zhaotong’s Beef Skewers、Foshan Shunde cuisine、&188bet game;China Wine City”Luzhou and&188bet game;Cradle of Revolution”Yan'an。

Remind everyone to pay attention to 188bet game，Nowadays, independent tourists are likely to come just for a cup of milk tea，I chose to go to Changsha。

I recommend niche destinations to explore their unique local highlights，Break the circle through self-media。188bet game“Highlights”，Food ranks first，Historical stories ranked second，The filming location for film and television variety shows ranks third。

Prominent theme gameplay

In the summer，There is no doubt that parent-child travel dominates the market，But 188bet game is just crowd positioning。

In terms of product themes, it is recommended that industry players pay attention to the following three areas.

①Light outdoor has become the mainstream

In the previous analysis of peripheral 188bet game, three keywords were mentioned:&188bet game;Camping”、&188bet game;Cycling”、&188bet game;Mountain climbing”，Belongs to &188bet game without exception;Light Outdoor”。

I am here"For those who are not yet lying down, let me give you a few successful cases for reference"188bet game article has shared 4 successful cases，Interesting thing，Their main products are also light outdoor products。

Young people like to challenge themselves，Have fun，But the outdoor field has a very high technical threshold，Tourists want to play but can’t do it themselves，188bet game is when the opportunity for travel companies comes。

When I was playing outdoors more than 10 years ago，Outdoors give people the feeling of a poor traveler + a traveler，But things are different now。

Higher requirements for experience comfort，The ability to pay for the server is strong，It’s an opportunity，Also a challenge。

②The museum is cool and popular

The long-term high temperature and intense heat should be the most profound impression left on everyone during 188bet game summer vacation，The mountain fire in Chongqing has touched the hearts of all Chinese people。

Go wherever it’s cool，188bet game time it is no longer a curse word，It is the most suitable travel choice。

In terms of destination，Yungui is cool；In terms of buildings，The museum is cool。

The author checked in at the Guizhou Ethnic Museum

Museums are not only cool，You can also learn knowledge，Completely meets the needs of parent-child 188bet game customers，It’s no wonder they are so popular。

The report shows,In July, the attention of museum video accounts increased by 89% month-on-month，Among them Qin Shi Huang Mausoleum Museum、Hunan Provincial Museum、National Museum、Sichuan Cuisine Museum、Tianyige Museum is at the forefront。

③Social attributes cannot be ignored

In 188bet game paragraph, I will jump out of the travel market and talk about Internet companies first，Tencent faces competition from ByteDance，What is the biggest trump card？

According to the latest network data，Video account has 500 million daily active users，600 million from Douyin，There is still a big gap。

ButWeChat’s biggest moat is its social attributes，You added all your colleagues on Douyin、Classmate、Partner?？Even they are also on TikTok，But you don’t know。

Similarly,&188bet game of tour group products;团”words，Determined that it also naturally has social attributes, but many of us in the industry have not yet realized 188bet game.

Not building social value into your product，No wonder tourists choose to 188bet game independently。

What to do if there are 4 months left

There are only four months left in 188bet game year，For the tourism industry that does not have full operating hours throughout the year，Very valuable。

The risk of the epidemic still exists，As I write 188bet game article，Many communities and office buildings in Shenzhen where I live have been closed down。

But the more 188bet game happens，The more we look for the precious business window from September to December，Extend the life of your business until 2023。

①Towards the source of tourists: guerrilla warfare

At the beginning of the year, I published a forecast in Zhihui,The degree of recovery of domestic tourism 188bet game year，Between various provinces, municipalities and autonomous regions，There will be a big difference。

Two-thirds of the year is over，I still insist on 188bet game view，The country has repeatedly advocated not one size fits all，Tourism companies as a source of tourists，You can’t cut it all by yourself。

We need a destination policy、Have sufficient understanding and prediction of the development of the epidemic，Organize customers to go wherever you can do it, fighting "guerrilla warfare".

For example, Gansu missed the 188bet game，You can go now，While waiting for good news from Xinjiang and Tibet；

Hainan may have to wait a while，Dan Fujian、Guangxi is also a low-latitude area，There are also a lot of beaches。

Xiamen Gulangyu Beach

Do you believe it or not，Tourists will not be picky about food during 188bet game National Day，Where to travel，He will go there with you。

②To destination: protracted war

&188bet game for destination;Banker”in terms，The card table cannot be changed anywhere，The test for us is fighting&188bet game;Protracted War”’s patience。

Take Hainan as an example，The loss of half of the 188bet game is irreparable，But yes“Guangji Liang、Slowly become king”Waiting for the arrival of winter peak season。

Streamline costs, control budgets, and protect cash flow......These suggestions were actually given in April-May。

Refined operations and business flexibility, is a test for every destination 188bet game company.

The Hainan counterpart among the 4 successful cases，188bet game business has been suspended recently，Using the user base on Xiaohongshu，Do“Young women’s growth”Course。

Surviving is more important than anything else.

③ For everyone: Deep integration of culture and 188bet game

188bet game is my last harvest in Guizhou so far，Also share with everyone。

Domestic 188bet game experiences are becoming more and more similar，Even if the impact of the epidemic is eliminated，“Involution”188bet game is a topic that everyone cannot avoid。

In-depth understanding of the development path of cultural and 188bet game integration，Digging deeply into every cultural treasure on the 9.6 million square kilometers，And build it into a competitive cultural 188bet game product。

There are only 55 ethnic minorities，But there were still 148 vassal states in the early Spring and Autumn Period，There is also Chaoshan、Huizhou、Highly identifiable Han regional culture like Dunhuang。

Dunhuang Mogao Grottoes

If green waters and green mountains are said to be mountains of gold and silver，So local culture with strong regional characteristics，It is our cash cow。

These scarce cultural 188bet game resources with distinctive uniqueness，It will become a reason for tourists to come，It will also become the competitiveness of our products。

Last words

The new crown epidemic enters its third year，More and more peers are leaving 188bet game industry，It’s so sad。

188bet game past summer vacation，If I have gained something personally，That is the confidence and support for 188bet game rising industry。

The epidemic is still continuing，But the performance of the summer vacation 188bet game market，Tell usAs long as there is a chance，The strong 188bet game demand will be released。

Consumption downgrade、Psychological panic......It must have an impact，But how big is the impact？Let’s just use them as an excuse to lie down？

We are backed byChina’s market of 1.4 billion people，And the nation’s pursuit of beautiful things，188bet game is our largest basic market。

Hot tourism market in July，Not only for airlines、Hotel、188bet game agency、Scenic spots and other directly related industries benefit，Catering、Shangchao、Entertainment、Many agricultural industries have been promoted。

The cultural tourism industry is the real &188bet game;Common prosperity”，The company made money，Young people are employed，The entire industry、The whole country will become rich。

188bet game is the unshirkable mission of every cultural traveler.