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The ice and 188bet Online Sports Betting and Casino are also mountains of gold and silver.
Entering the post-Winter Olympics era,About the status of domestic ice 188bet Online Sports Betting and Casino:;Red Sea”Still“Blue Ocean”’s argument,One after another。
"China 188bet Online Sports Betting and Casino Industry White Paper"Data display,2021-2022 188bet Online Sports Betting and Casino season fiscal year,The total number of domestic ski resorts that are actually open to the public is 692,The number of people participating in skiing is 12.02 million,10 more than the previous year.68%。
The 2022 Beijing Winter Olympics will make ice 188bet Online Sports Betting and Casino take off its mysterious cloak,With heat and“Traffic”Going to the public,“Three hundred million people go to the ice and snow”’s development vision has promoted ice 188bet Online Sports Betting and Casino to become the focus of current cultural travelers。Ice 188bet Online Sports Betting and CasinoFrom the niche to the public's transformation,Let this popular sport quickly enter the lives of the general public。
It has been nearly a year since the Winter Olympics,The ever-popular ice 188bet Online Sports Betting and Casino,How is the development now?Is it in the “Red Sea”Still“Blue Ocean”?The future breakthrough、Where is the path to advancement?
The popularity remains unabated, even worse than in 2021
From the opening of the Winter Olympics to the end of the Winter Paralympics,Less than 40 days。Despite the unprecedented media publicity before the opening of the Winter Olympics,But there are not many days when ice 188bet Online Sports Betting and Casino is really popular before the opening。
“The driving effect of the Winter Olympics on ice 188bet Online Sports Betting and Casino,More will be reflected in the 2022-2023 Snow Year. ”Dahewan International Ski ResortYang Daweithink,Taking Dahewan International Ski Resort (hereinafter referred to as “Dahewan”) as an example,The 188bet Online Sports Betting and Casino storage period starts in early November,Ends in early March。When the Winter Olympics begin,The 188bet Online Sports Betting and Casino storage period for the year is already halfway over;Wait until the Winter Paralympics is over,The 188bet Online Sports Betting and Casino storage period for that year is basically over。Dahewan has just passed the Winter Olympics bonus period,Achieved good operational results。
Dahewan International 188bet Online Sports Betting and Casino Resort
But in fact,Winter Olympics、After the Winter Paralympics,This is the best moment for its effect to overflow。
The needs of ice 188bet Online Sports Betting and Casino enthusiasts driven by the Winter Olympics were not met just after the Winter Olympics,Most of them place their hopes on the coming year,That’s this year。The search data of UGC platform and the sales data of OTA platform all confirm this point。
Mafengwo travel entertainment big data display,Last two weeks“Ice”Relevant popularity increased by 85%,skating、curling、The popularity of ice hockey and other indoor ice and 188bet Online Sports Betting and Casino sports has increased by more than 50%。
Fliggy data display,As of 24:00 on November 6,A total of more than 70,000 packages related to Wanda Changbai Mountain 188bet Online Sports Betting and Casino Hotel have been sold,“Skiing + Accommodation + Hot Spring + Water Park”Wait“Skiing+X”Hot-selling products。
Changbaishan Wanda Resort
Wang Xin, general manager of Wanda Hotels and Resorts Marketing Center, predicts that this year will be the first year for the explosion of ice 188bet Online Sports Betting and Casino,“This year’s snow season,Hotel hosting the Olympic Games、Snow resorts will be opened one after anotherOrdinary consumers,Changbai Mountain、Chongli and other places will also have more ice and 188bet Online Sports Betting and Casino entertainment facilities、Place is open,Diverse slides and play experiences are suitable for beginners、Different customer groups such as experienced skiers and parent-child users. ”
Judging from its unprecedented popularity and growing customer base,The ice 188bet Online Sports Betting and Casino at this stage seems to be worthy of being called ";Blue Ocean”。
“Red Sea&188bet Online Sports Betting and Casino;VS“Blue Ocean&188bet Online Sports Betting and Casino;,Big competition,Still in bonus period
Regarding the current stage of ice 188bet Online Sports Betting and Casino,Yang DaweiHave different views。He focuses on the field of ski tourism,“There are already too many ski resorts across the country,Enough to meet the needs of ski enthusiasts and potential ski enthusiasts for winter travel。For latecomers,The current stage of ice 188bet Online Sports Betting and Casino is already a‘Red Sea’. ”
The market is well supplied、Big competition,The number of people participating in skiing is on the rise。According to data displayed in the "China Ski Industry White Paper",2021-2022 188bet Online Sports Betting and Casino season fiscal year,The total number of domestic ski resorts that are actually open to the public is 692,The number of people participating in skiing is 12.02 million,10 more than the previous year.68%。(The data here is the number of people participating in skiing,with“Three hundred million people go to the ice and 188bet Online Sports Betting and Casino”Not the same level of data。)
A large number of potential tourist groups,The potential market far exceeds the existing market。China Economic Data Display,2021,The total population of the country reaches 14.1.3 billion people。This means,In the 2021-2022 188bet Online Sports Betting and Casino season fiscal year,The number of people not participating in skiing still exceeds 1.4 billion,The number of people who have participated in skiing does not reach 0 of the total population.85%。
Cuiyunshan Galaxy 188bet Online Sports Betting and Casino Resort
Supply exceeds demand, market competition is fierce, and supply is uneven.After rough calculation of the above data, it can be concluded,The average number of skiers received by each ski resort in China that is actually open to the public is 1.740,000;Assume 188bet Online Sports Betting and Casino storage period is 4 months,Open for 120 days in total,Spread the average number of guests at each ski resort over each day,The average number of people a single ski resort receives in a single day is less than 145。
However,The number of people received in some 188bet Online Sports Betting and Casino resorts in a single day is far above the average。This means,Some 188bet Online Sports Betting and Casino resorts even receive less than 145 people in a single day。
Is the ski 188bet Online Sports Betting and Casino market not accepted by tourists?Maybe not.
“The golden age of skiing mainly revolves around a few festivals,Christmas、New Year’s Day、Spring Festival、Lantern Festival,Basically the period from mid-December to around the Lantern Festival. &188bet Online Sports Betting and Casino;Wu Yifei, Chairman of Cuiyunshan Galaxy 188bet Online Sports Betting and Casino ResortTell Zhihui,&188bet Online Sports Betting and Casino;Last year was quite special,Not long after New Year’s Day,The entire Chongli area is temporarily closed for preparations for the Olympic Games。Last 188bet Online Sports Betting and Casino’s data does not actually reflect the true situation of the market,Everyone has not really embraced the market yet. &188bet Online Sports Betting and Casino;
We are ready to launch, everything is ready, all we need is the east wind
Has a huge potential customer base and ample competitors,Ice 188bet Online Sports Betting and Casino is heated by the residual heat of the Winter Olympics,What kind of surprise will it bring us?
Past,Related investments including asset-heavy ice and snow construction and basic investment in ice 188bet Online Sports Betting and Casino transportation are no less than 3.47 trillion yuan。"China Ice 188bet Online Sports Betting and Casino Development Report 2022" shows,In the field of major projects,157 asset-heavy ice and snow construction projects with large investment scale completed from 2018 to 2021,Heavy asset projects are close to 1 trillion;In the special transportation infrastructure investment project,A total of 128 ice 188bet Online Sports Betting and Casino transportation projects have been completed since 2016,Includes railway、Highway、Transportation hub, etc.,Total investment reaches 2.47 trillion yuan。
Every 188bet Online Sports Betting and Casino resort is working hard for this year’s opening,Make enough preparations。
Cuiyunshan Galaxy 188bet Online Sports Betting and Casino Resort
toCuiyunshan Galaxy 188bet Online Sports Betting and Casino Resort(hereinafter referred to as “Cuiyun Mountain&188bet Online Sports Betting and Casino;) as an example,Respectively in the past two yearsHardware deviceANDSoft servicesImproved.
“Last year’s investment was mainly in fixed assets,Two five-star hotels、Two four-star hotels put into operation,Professional channel hosting national team training——Changchengling Plateau Training Base,Built the world’s largest U-groove training hall——Alpine indoor U-channel training hall. &188bet Online Sports Betting and Casino;Wu YifeiTell Zhihui,Addition of two 6,000 square meter stadiums,Directly increased the commercial area by 20,000 square meters。
It’s this year,They mainly improved and increased soft services。For example,Enhanced family ski content,Add winter rain and 188bet Online Sports Betting and Casino park content,To welcome the elderly、Be prepared for children and the whole family。“We are still at the high-speed rail station、The highway entrance has launched some services for road store customers,Including but not limited to skiing、Accommodation、Catering, etc.。
Dahewan International 188bet Online Sports Betting and Casino Resort
Dahewan is a new project of Sunlight Group,Has successfully applied for AAAA level scenic spot,Currently applying for a national 188bet Online Sports Betting and Casino resort。
“Catering in Dahewan、Accommodation、Transportation、Marketing、Service、Emergency treatment、188bet Online Sports Betting and Casino storage period、188bet Online Sports Betting and Casino storage area、Event、Infrastructure、Service packages and other services are strictly implemented in accordance with relevant standards. ”Yang DaweiTell Zhihui。“We hope to go through the declaration process,Check and fill in gaps,Attract more guests to Dahewan,Create more corporate operating profits,In turn, provide more jobs for local community residents. &188bet Online Sports Betting and Casino;
Talk about the actions after successful declaration,Yang Daweirepresentation,“The future will mainly focus on rural revitalization,With the help of“Sunlight Domain&188bet Online Sports Betting and Casino;Strong customer flow on the platform,Strengthen cooperation with local governments,Attract more investment to upgrade related facilities and equipment、Landscape customer service、Infrastructure construction, etc.,More to promote local economic development,Achieve win-win situation for all parties. &188bet Online Sports Betting and Casino;
“We have added 4 new 188bet Online Sports Betting and Casino machines,Renovated 120 meters of original cable,Completed the more rational optimization of the water supply network,Snowmaking is about 10-15 days earlier than the same period last year. ”Yang DaweiThis describes the preparations before the start of this year,“To welcome the opening of this year,includes people、Materials、Guest Room、Catering、188bet Online Sports Betting and Casino resort services and other preliminary preparations are in place. ”
About the future development of the ice 188bet Online Sports Betting and Casino market,Yang DaweiTwo words to answer,“Definitely”and“Long term good”。“According to incomplete statistics,The number of people who know how to 188bet Online Sports Betting and Casino in the country is currently 8.About 67%,Most people have only scratched the surface of skiing。This means,In the future, the entire ice 188bet Online Sports Betting and Casino market must be positive in the long term.”Considering these,Dahewan to every“Sunlight Domain”Platform members provide free 188bet Online Sports Betting and Casino teaching services。
He also thinks,The future ice 188bet Online Sports Betting and Casino market may be divided into two camps,One isScaled camp,Such as Chongli Ice and 188bet Online Sports Betting and Casino Town、Yabuli Ski Resort、Changbai Mountain Ski Resort, etc.;The other isOther camps。“There are more and more companies that can provide ski tours,In the future, the entire ice 188bet Online Sports Betting and Casino market,Competition will be fierce。Only through continuous improvement and innovation can we avoid being eliminated by the market. &188bet Online Sports Betting and Casino;
Written at the end, four-season operation is the general trend
Take skiing as an example,The venues required to carry out ice 188bet Online Sports Betting and Casino are generally larger。Dahewan covers an area of more than 460 acres,Cuiyun Mountain’s ski trails cover an area of 300,000 square meters。Such a huge area,If there is only a few months of snow storage, it can be used,What a waste。
Then,How should ski 188bet Online Sports Betting and Casino destinations operate in all four seasons?
First of all, target different customer groups according to different seasons.For example,In Dahewan,The peak season for skiing is from early November to early March,Open to 188bet Online Sports Betting and Casino enthusiasts188bet Online Sports Betting and Casino travel project;Early March to early May,The relatively off-season for the whole 188bet Online Sports Betting and Casino is coming,Combined with the beautiful natural environment of the grassland,For student groups,Joined with local education bureau,Develop colorfulStudent Research Course,Like climbing over a volcano、Collect red agate、Bonfire party, etc.;Early May to early November,For grassland lovers,DevelopGrassland Style Tour。
Dahewan International 188bet Online Sports Betting and Casino Resort
Second,Reducing costs and increasing efficiency, optimizing team management。As a ski 188bet Online Sports Betting and Casino destination,Although operating in four seasons,Benefit fluctuations caused by seasonal factors are also an inevitable reality。Therefore,In the non-188bet Online Sports Betting and Casino season when passenger traffic is relatively small, can be takenGive holidays to some employees、Arrange skills trainingetc.Reducing costs and increasing efficiency。On the one hand, it can reduce the company’s off-season employment costs (only a small amount of basic salary is paid during holidays or training),On the other hand, it can also give employees free time to relax、Improve skills,Return to work in a better condition during the peak season。
Third,Update products in a timely manner and enrich diversified business formats。“In summer,We target our target customer group,Added outdoor sports events、Camping base project, etc.,Take national fitness、Outdoor Recreation、Professional sports introduced to Cuiyun Mountain,Enrich summer’s industrial content. &188bet Online Sports Betting and Casino;Wu YifeiTell Zhihui,Although Cuiyun Mountain has only been operating for 45 days this summer,But the effect is very good。
Cuiyunshan Galaxy 188bet Online Sports Betting and Casino Resort
In addition,Cuiyun Mountain is still building a Galaxy Ice and 188bet Online Sports Betting and Casino Platform,From the original Cuiyun Mountain Ski Resort,Added the Great Wall Plateau Training Base and Chengde Jinshanling Ski Resort,The linkage effect will become more and more significant in the future。Dahewan relies on the ";Sunlight Domain”Platform,Will gain a group of loyal fans of the sun style during the non-ski season。
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