Ctrip releases summary of Mid-Autumn Festival: Chinese traditional festivals and customs are popular,Half of the tickets for ancient buildings in Shanxi come from young people
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September 17,Ctrip releases 2024 Mid-Autumn Festival holiday travel summary。Summary display,Although this year’s Mid-Autumn Festival is mainly about short-distance travel,But tourists’ desire to explore destinations around them has increased significantly,The tour duration is longer than the Dragon Boat Festival holiday。At the same time,Tourists on the road are also interested in the "Mid-Autumn Festival";Run to”Another explanation,In addition to going back to hometown for reunion,Watch the lanterns and fireworks、Riding to admire the moon、The popularity of Chinese tourism methods such as Hanfu park tours,It also reflects the contemporary people’s dedication and increasingly deep emotional devotion to festival traditions and customs。

At the same time,The last day of the Mid-Autumn Festival coincides with the first day of the National Day holiday and train tickets are on sale,Judging from Ctrip train ticket reservation status,Same-day 188bet app download high-speed rail tickets for many popular destinations are in short supply,Shenzhen-Changsha、Beijing-Liaocheng、Xi’an-Lanzhou、Wuhan-Nanjing、Shanghai-Xuzhou and other popular routes within 3 hours。

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Supply creating demand will become a trend

During the Mid-Autumn Festival,Lantern Appreciation Party、Watch the fireworks、Riding to admire the moon、Activities rich in traditional cultural elements such as Hanfu garden tours have become popular choices for tourists。These activities not only allow tourists to immerse themselves in the charm of traditional Chinese culture,It also led to a significant increase in the popularity of related destinations。

Take Wuhan as an example,Hold a large-scale fireworks show after more than ten years,Making the local theme tour orders increase by 20% during the Mid-Autumn Festival compared with the Dragon Boat Festival。Also,Beijing、Guangzhou、Nanning、Lantern festivals held in Kunming and other places also attracted a large number of local and surrounding tourists,The search popularity during the holidays showed a double-digit increase compared with the Dragon Boat Festival。

"Black Myth·The craze for visiting ancient buildings brought about by the game "Wukong" is also eye-catching。Shanxi Province is the province with the most existing ancient buildings in the country,Car rental and self-driving tour orders during the Mid-Autumn Festival increased by 16% compared with the Dragon Boat Festival。Datong、Xinzhou、Travel orders from Shuozhou and other places increased by 14% compared with the Dragon Boat Festival holiday、20%、40%。as“Napping saves the day”Shanxi,The staff of local scenic 188bet app spots are also very energetic,Welcome holiday customers,Especially the Yungang Grottoes, which are used as a filming location in the game、Ying County Wooden Pagoda、Attractions such as Hanging Temple and Huayan Temple,It is among the top 5 most popular attractions in the province。

The ancient town and water town also shows the characteristics of traditional festivals。Wuzhen reappears“Walking on the Moon”Custom,Visitors can wear Hanfu and hold lanterns while walking on the bridge、Have fun under the moon,Zhouzhuang Ancient Town launches lantern themed cruise ship,Nianhuawan launches drama life festival……The number of Mid-Autumn Festival ticket orders for the above scenic spots has increased by 18% compared with the Dragon Boat Festival。Tourists may be wandering in the streets of the ancient town,Or boating in the rivers of the water town to admire the moon,Isn’t it a response to the Mid-Autumn Festival tradition。

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It’s worth noting,Whether you are visiting ancient buildings or ancient towns、Let’s watch the fireworks at the Lantern Festival,These look like“Same old same thing”'s Chinese travel,You can see young people everywhere。For example,Shanxi Scenic Area Tickets Ordering,The proportion of those born in the 1990s and 2000s is close to 50%;Search“Lantern Festival”among users,More than 40% are post-00s。

Shen Jiani, a senior researcher at Ctrip Research Institute, thinks,Chinese-style tourism is no longer a relic of history,But a new trend。More and more young people are becoming fans of Chinese-style tourism。At the same time,The supply side has also 188bet sports betting app download paid attention to this trend,More and more destinations and tourism operators are meeting the needs of tourists from the past,gradually transforms into“Supply creates demand”。With this type of innovative tourism scene、Continuous introduction of tourism products,New supply will continue to stimulate tourist demand,Becoming a key factor in promoting the sustainable development of the tourism market。

Holiday keywords:“Explore further”and“An experience”

More than three months have passed since the last short holiday,Many people choose to relax during this Mid-Autumn Festival,Explore deeply in the city where you live,Or take a stroll in surrounding cities。According to Ctrip platform data,Hotel bookings in the same province accounted for more than 50% during the Mid-Autumn Festival。Popular destinations for domestic travel include Beijing、Shanghai、Chengdu、Hangzhou、Guangzhou、Nanjing、Shenzhen、Chongqing、Tianjin and Suzhou。

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In terms of local travel,The popularity of museum tourism has increased significantly。During Mid-Autumn Festival,The number of ticket orders for museums in various places increased by 15% compared with the Dragon Boat Festival holiday。Ctrip Study Tours and Shanghai Lu Xun Memorial Hall jointly launch“Wonderful Night at the Museum”Activity,Provide visitors with a rich experience,Including hand-held lantern making、Mid-Autumn Festival rubber stamp small fan making and Mid-Autumn limited edition cloth bag DIY, etc.,Let tourists deeply experience the charm of traditional culture。

In addition to in-depth local culture,The unique experience of distant 188bet Online Sports Betting and Casino destinations also attracts many tourists。For example,The traditional Mid-Autumn Festival has different seasonal delicacies in different regions,Like Sichuan glutinous rice cake、Shanxi firewood mooncakes、Crabs from Zhejiang, etc.,Many people are holding“It’s better to eat once than hear it a hundred times”The idea of ​​embarking on a journey。

Also,Music festivals and events also greatly attract foreign tourists。For example,Kanye West World Tour Audition held on the evening of September 15th·Haikou Station has driven the off-site orders of Haikou Holiday Hotel to increase by 140% compared with the Dragon Boat Festival。

Holiday keywords:“Run to”and“Escape”

In terms of ways to celebrate the festival,Ctrip found,Holiday keywords can also be divided into “Run to”and“Escape”。

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First,About“Run to”,The first thing to bear the brunt is the Mid-Autumn Festival reunion。Ctrip car rental data display,Rent a car and drive home from a big city,Has become a trend。The top ten popular tourist destinations for self-driving home for Mid-Autumn Festival reunion are: Shanghai、Beijing、Shenzhen、Guangzhou、Hangzhou、Chengdu、Nanjing、Xi’an、Wuhan and Tianjin。Compared with this year’s Dragon Boat Festival,Domestic car rental orders increased by 20% during the Mid-Autumn Festival。

Besides reunion,Many families and friends also choose to travel,To feel the natural scenery of autumn。For example,Ms. Chen took her children from Fuzhou,Go to a country B&B an hour away to experience the fun of autumn harvest。In Xiedu Fake Farm Yongtai Chixi Store,The rice fields in the farm are in the mature stage,Limited harvest event allows visitors to experience the joy 188bet Online Sports Betting and Casino of harvest by cutting rice with their own hands。Also,The farm also launched a variety of activities suitable for parents and children,Like rice wishing bottle/clay scarecrow and making rice balls、Rice harvest feast, etc.,Very popular among tourists。Mid-Autumn Festival,The room nights of some high-end fake farms have increased by 100%-200%,Up to 600%,Located in Nanchang, Jiangxi、Shangluo, Shaanxi、Kanas, Xinjiang、Guangxi Weizhou Island、Jiuzhaigou Valley, Sichuan、The number of farm nights in destinations such as Wumeng Prairie in Guizhou has increased significantly。

Enjoy the autumn mood of nature,You can also rent a car for private enjoyment。Mid-Autumn Festival,The popular destination for domestic chartered tours is Beijing、Urumqi、Xining、Hulunbuir and Datong,Visitors can blow the wind outside the Great Wall here、Appreciating the moon in the desert,Enjoy the ultimate romantic experience。

At the same time,There are also foreign tourists who choose to go to China during the Mid-Autumn Festival to experience the Mid-Autumn Festival。Based on Ctrip car usage data,The most popular city for inbound tour pick-up and drop-off during the Mid-Autumn Festival is Shanghai、Beijing、Guangzhou、Chengdu and Chongqing。It is worth mentioning,The Global Travelers (Tianjin) Conference held recently also brought together more than a hundred travel bloggers from all over the world,They use their own lenses to record the real China,Help“China Travel”and“Happy Tianjin”’s craze is spreading around the world。

And about“Escape”,It is the main theme of tourists from some areas during the Mid-Autumn Festival holiday: because of Hainan、Guangdong、188bet online sports betting Shanghai、Jiangsu、Zhejiang and other places have started to celebrate the festival before the festival、Suffered a typhoon during the festival,Many citizens choose to escape from typhoon areas and travel。Among them,Zhejiang、Hainan users’ outbound travel orders increased by more than 20% compared with the Dragon Boat Festival holiday。Judging from outbound travel pick-up and drop-off data,Bangkok、Phuket、Hong Kong、London、Kuala Lumpur becomes a popular destination。

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