American media and entertainment company Discovery Communications Inc plans to build a US billion Discovery Costa Rica eco-188bet app download park in Costa Rica，Hope to attract the company's flagship cable TV program ("Discovery"、Fans of "Animal Planet" etc.，Create more sales revenue。

188bet app download Costa Rica，Planned to open at the end of 2020，Located near the central town of Liberia in northern Costa Rica，This is the only way for tourists to go to the Pacific Coast of Costa Rica。The project developer is Sun Latin America ，The company currently refuses to disclose the financial terms of the deal。

Activities in the park highlight the theme of protecting ecological diversity，Activities include: rock climbing，Hiking，Scuba diving and other parks、Beach、188bet app download activities at volcanoes and other attractions。

Said Richard Wirthlin, Chairman of Sun Latin America Investments，188bet app download Costa Rica except equipped with 188bet app download brand hotels、Outside the restaurant，A water park will also be built。

When other media giants such as，Walt Disney Co.(The Walt Disney Company) and Comcast Corp. When NBC Universal (Comcast) is building a large-scale movie theme park，188bet app download behaves more quietly。Leigh Anne Brodsky, executive vice president of 188bet app download Global Enterprises, the licensing business unit of 188bet app download, said: "The company hopes that viewers can enjoy more outdoor life outside of television。Millennials crave this kind of experience，Compared to lying on a beach chair，They are more interested in outdoor activities。”

April 2016，188bet app download Communications and experiential marketing company APAX Group launch IP licensing cooperation， In Moganshan, Deqing County, Zhejiang, China, the establishment of the world's first 188bet app download Adventures Moganshan Park was approved (for details, please see Luxe.Co's previous reports: 188bet app download Adventures: Building the world's first 188bet app download Adventures Moganshan Park in Moganshan Base [Exclusive interview with the finalists of InnoBrand 2016 Hualiji Brand Innovation Competition])。

Also，The company also cooperates with Princess Cruises to develop snorkeling projects，And its flagship TV show "The Deadliest Catch"、Related theme activities of "Shark Week"。

188bet app download Communications’ current main source of sales revenue-TV advertising and cable TV subscriptions，The growth rate has slowed down significantly compared with the past。In this case，Building an ecotourism park can increase 188bet app download’s ancillary revenue。

A spokesperson said，188bet app download’s full-year sales revenue in 2016 was US.5 billion，The sales revenue of such IP licensing business accounts for less than 5%，So the company is developing more authorized businesses。

It is reported，188bet app download “Animal Planet” – “Wild Costa Rica” will premiere in August。

*Source of this article: Bloomberg、"Luxe.Co" historical report，Author: Yang Taosheng，Original title: "Discovery expands IP licensing business，A US billion eco-188bet app download park will be built in Costa Rica》

[Extra number]Want to capture the trend of the cultural 188bet app download consumption industry？Want to know the most cutting-edge cross-border innovation in cultural 188bet app download？Want to learn the latest information shared by industry leaders？Want to interact and have in-depth exchanges with industry elites？Come“2017 China Cultural 188bet app download Consumption Innovation Summit”Let’s go!June 13-14, Beijing·International Conference Center，A feast of top content for cultural 188bet app download consumption is waiting for you！Learn more about the meeting&To register, please click:I want to register！(Discounts for early registration)