June 29, 2017，The annual feast of the hotel industry hosted by Median.com - "2016 Hotel Industry Influential Brand Awards Ceremony" will be grandly opened at the Beijing HNA Tower Marriott Hotel。Accurately gathering 300+ leading figures in China’s hotel industry、Outstanding and promising real estate developer and investment representative、Industry researchers and media representatives。Also，Vienna Hotel Group、Huajie Hotel Group、Gloria Hotel Group、Tangla Hotel、Ast Hotel Group、Dongcheng International Group、Meituan Dianping、AccorHotels、Double-sided needle、Zhonghui、Oppe、Nantong Third Construction、Daben Technology and Xiangneng are the partners of the festival，We also sent senior management representatives to visit the scene，Participate and witness this annual glorious moment in the industry。

As the 5th grand ceremony,188bet Online Sports Betting and Casino

It is reported，This ceremony is no longer limited to the hotel industry，Instead, add elements such as homestays and co-working offices，Work together to allocate effective resources for the stock space。Also，Fear back"Shu Shuo、Insight、Share、The five major chapters of "Glory and Creation" are the main axis，Focus on data，Discover the logic behind brand operation，Promote the healthy development of the industry。

Relying on big data to restore the market truth

This ceremony will release the "Hotel Industry Annual Report White Paper" (hereinafter referred to as the white paper)。As a condensed version of the "2016 China Accommodation Industry Hotel Brand Development Report"，"White Paper" will be invested through the market、Real data from multiple dimensions such as customer group portraits and brand management，Objectively reflects the market situation of hotel companies in the past year，Provide precise guidance and reference for efficient brand management。

6 brands, share operational information in 10 minutes

Currently，Median Brand Index MBI monitors more than 400 brands，Each brand has its own operational information，However, diligent netizens voted for 4 major brands from 79 brands in 8 categories - Country Garden、Jinjiang Inn、Yu Ting and Deng Ba。

At the scene，Ji Hongjun, Deputy General Manager of Country Garden Hotel Group、Yu Wei, Deputy Director of Marketing Department of Jinjiang Inn Hotel Co., Ltd.，Vice President of Yuting Group，Cao Jian, General Manager of Shanghai Jingman Hotel Management Company、Uncle Demba, President of Demba International Inn Chain, will review the excellent brand operation cases in the past year，Telling about internal operations and management、External operating model、Core customer group analysis, etc.，Also accept on-site "pressure Q&A"，And participated in the "2016 Hotel Industry Brand Operation Popularity Award"、In fierce competition for the "2016 Hotel Industry Brand Operation Star Award"。

At the same time，We also 188bet online sports betting specially invited Liu Ke, chief brand marketing officer of Vienna Hotel Group、Liu Jian, Director of the High-Star Hotel Business Center of the Accommodation Division of the Meituan-Dianping Wine and Tourism Group，Talk about being an important part of the tourism accommodation industry chain，How they innovate and break the rules，Seize market share。

Exploring demand，Talk about value-added，20+ group leaders deconstruct market trends

If you feel that the previous sharing is not satisfactory，Then the leaders’ roundtable will present you with more useful information。This ceremony has set up two round table topics——"Brand Management in the Era of Explosive Demand" and "Future Trends of Asset Appreciation and Global Expansion"。

(Guests attending the Leaders’ Roundtable 1)

Under the auspices of Zhu Wei, general manager of Shuxiang Hotel Investment Management Group Co., Ltd.，Liu Ke, chief brand marketing officer of Vienna Hotel Group、Zong Xiangxin, Deputy General Manager of BTG Home Inn Group、Qi Wen, Vice President of GreenTree Inn Hotel Management Group、Wu Wei, Senior Vice President and COO of Dongcheng International Group、Hong Wei, Vice President of Plateno Group and CEO of Simple Business Group Brand, and Gong Zhaoqing, Chairman of Meihao Hotel Group, will give an in-depth summary of the changing trends of dividends in the current market and the characteristics of consumer groups，Interpretation of how to create new vitality and competitiveness for brands in market changes。

And Cao Qingshan, Vice President of Development of AccorHotels Greater China、Tang Weiliang, Deputy General Manager of Evergrande Hotel Management Group、Zhong Guojian, General Manager of Agile Group Hotel Management Center、188bet sports betting app download Director of Hong Kong CTS Hotel Co., Ltd.、Executive Vice President Huang Peng、Tang Ming, General Manager of Shanghai Shimao Hotel Management Co., Ltd. and Zhang Limingze, CEO of Accord Hotels Group (Australia) ChinaCombined with the current merger and acquisition boom in the hotel industry，Focus on analyzing what brands are favored by future capital，Regional investment in various market segments、Brand investment direction, etc.。

(Guests attending Leaders’ Round Table 2)

Big IP in deep space,The first duel between the top leaders

With the continuous upgrading of consumption，Market demand is becoming increasingly diverse，Consumers have put forward more requirements for space，Fun、Interesting、Valuable, etc.。As an owner and investor, I hope that space can create greater value，So how to play？How to play well？This ceremony has a special "Pioneering and Creative" session，Specially invited space operators with great imagination——Zheng Jianling, founder of Joint Entrepreneurship Office (P2)、YOU+ Liu Yang, founder and chairman of International Youth Community、Liu Chenjun, President of Wyndham Hotel Group Greater China、Luo Jun, co-founder and CEO of Tujia.com, came from the joint office respectively，Long-term rental apartment、In-depth analysis of space reconstruction trends from the perspective of hotels and short-term rental apartments，Exploring the ultimate meaning of space management。

(Guests present at the innovation session)

The 2016 annual brand list is released

And during the dinner，The ceremony will reveal the most promising hotel brands in 2016、Top Ten Influential International High-end Hotel Brands in 2016、Top Ten Influential Brands 188bet app download of Domestic High-end Hotels in 2016、Top Ten Influential Boutique Hotel Brands in 2016、Top 10 most influential brands of full-service mid-range hotels in 2016、Top 10 most influential brands of limited-service mid-range hotels in 2016、Top Ten Influential Budget Hotel Brands in 2016、Top Ten Influential Affordable Hotel Brands in 2016、More than 80 awards in 9 categories including the top ten most influential brands of inns and B&Bs in 2016。

Through "Case Sharing、Leaders’ Roundtable、Honorary Awards” and other rich and diverse forms，Leaders of the tourism and accommodation industry can not only rely on their excellent perspective and structure，Changes in future brands and customer base、Make reasonable predictions about potential investment opportunities，Even more capable of innovation and exploration，Leading and promoting the healthy and orderly development of the tourism and accommodation industry。

"Xiongguan Road is as true as iron，Now we are taking a step back。”We hope that colleagues in the industry can work together to make progress，Go forward bravely！

*Source of this article: Maidian.com, original title: "Preview！The 2016 Hotel Industry Influential Brand Awards Ceremony is about to open》