188bet app download co-founder and chief strategy officer (CSO) Nathan Blecharczyk thinks，188bet app download’s potential advantage over local rival Tujia in the Chinese outbound travel market is beginning to come into play。

After 3-4 years of operation，188bet app download currently has approximately 100 employees in China。Blecharczyk said，Chinese outbound tourists who have stayed in 188bet app download properties abroad are now gradually returning to China，And start booking 188bet app download listings。According to Blecharczyk，At present, 188bet app download has 100,000 apartments and houses in China。

Blecharczyk，188bet app download is in a stage of rapid development in China，He is now most looking forward to the development prospects of the Chinese market，Especially in the current fierce competition。“This is a fun market”，he added，referring to China and its business dynamics。

At the Global Forum hosted by Skift in New York on the 26th and 27th，Blecharczyk mentioned 188bet app download’s development in China and other issues in the interview。

China has always been a "Waterloo" for many Western companies in the process of developing the market，188bet app download also had a similar experience。

Blecharczyk said，188bet app download has been operating in China for 3-4 years，The website struggled to function properly at first - partly due to strict government censorship。After entering the next stage of development，188bet app download has established an office in China，Strive to establish good relationships with both the government and partners。

188bet app download’s focus in China at the beginning was to “leverage its own advantages”，He said，To make efforts in the outbound travel market of Chinese tourists。As outbound tourists increasingly recognize 188bet app download abroad and begin to use this brand when they return home，The company’s business shows significant growth。

But，188bet app download’s business development in China has not always been smooth。To better compete with local companies，188bet app download launched the “188bet app download” Chinese brand in China in March this year，However，The launch of this rebranding campaign has been delayed for a long time。

Build brand loyalty and enhance user stickiness

Blecharczyk sees the recent official launch of 188bet app download Trips experiences in New York City as a way to attract new users like，A way for locals who don’t travel。Many start-ups involved in leisure travel have ended in company failure，Because people don’t use their products often，The product does not have a certain degree of stickiness to users。

188bet app download believes that travelers may use its own destination tour and activity products more often，Can be used by both travelers and locals，188bet app download APP will even become a part of people’s daily life。However，Blecharczyk said，In the future, 188bet app download’s users will mainly be travelers。

188bet app download’s business in Japan is growing strongly

Blecharczyk said，188bet app download shows strong growth in Japan。The Japanese government passed a bill conducive to the development of non-standard accommodation in June this year，Bill allows private residences in Japan to be used for short-term rentals，However, the time for rental shall not exceed 180 days per year。He said，The oversupply of accommodation houses and the increase in empty-nesters under the trend of population aging are the main driving forces。

In terms of user population，188bet app download，Japanese female landlords over 60 years old receive the most positive reviews。

About launching loyalty program

One point Blecharczyk mentioned in the interview may be of interest to 188bet app download users，That’s why 188bet app download may launch a loyalty program。

“We have considered launching a loyalty program。Frankly，It’s probably surprising that we don’t have a plan like this yet。”He said，“I think we should launch a loyalty program。”

If 188bet app download were to create a formal loyalty program，The company can explore various possibilities with Resy, a restaurant reservation software platform that recently formed a partnership。Also，Loyalty programs can also further strengthen the company’s corporate travel business。

The 188bet app download jointly deal with the problem of overheating

Blecharczyk argued，The entire 188bet app download jointly deal with the problem of overheated tourism in destinations。

“If overheating of 188bet app download has become an urgent problem to be solved，We all have to contribute，Let’s deal with this problem together。”He said。

188bet app download also said,188bet app download provides accommodation services to travelers in destinations with little tourism infrastructure，It can alleviate the pressure of too many tourists in some tourist destinations by increasing the listings on the platform。

Talk about new business models，Blecharczyk said，188bet app download partners with some large residential buildings in Jersey City, NJ，Publish part of the apartment for rent on 188bet app download and make money from it。This is part of 188bet app download’s Friendly Buildings Program launched last year。

These large residential buildings can establish their own set of rules and regulations on how to use them，He said。

188bet app download: “I very much look forward to the success of this collaboration。”

About 188bet app download’s launch date

When asked at the end of the interview when 188bet app download would be ready to go public，Blecharczyk responded directly: "I don't know。”

*This article was compiled from Skift by Hui Hui analyst Li Haiqiang (WeChat: lhq434849653)，Original title:《188bet app download Still Hopeful About China Despite Earlier Missteps》。