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2019 National Day Golden Week is coming to an end。6th,Alibaba Group releases "Alibaba 2019 National Day Golden Week 188bet game Data Report","Report" display,This year’s national holiday 188bet game structure continues to be optimized and upgraded,New 188bet game、New Market、The vigorous development of new business formats,Bringing you a new holiday experience;Family 188bet game represented by the “silver economy” and parent-child 188bet game continues to heat up;simultaneously,Warm atmosphere celebrating the 70th anniversary of the founding of New China,Continues to drive a wave of patriotic-themed 188bet game boom。
New 188bet game, new markets, and new business formats are booming
"Report" display,This year’s National Day Golden Week,Online 188bet game becomes more refined、Efficiency、Intelligent Trend,Traveling is still the mainstream way to vacation。Overall view,188bet game and tourism both flow back from abroad to within the country、The trend of first- and second-tier cities sinking to lower-tier cities。
Tmall data display,October 1st to 3rd,Aromatherapy essential oil sales surged 239% year-on-year.64%,Perfume turnover 188bet game 50% year-on-year.59%,Men’s makeup sales 188bet game 69% year-on-year.91%,Sunscreen sales 188bet game 79% year-on-year.30%。On the eve of the National Day holiday,Medical facial masks for sun damage repair and hydration show a year-on-year growth of 510%。
More than 3 million people rushed to buy Moutai at Tmall Supermarket,Liquor turnover increased 12 times year-on-year;According to Hema Fresh data,Offline 188bet game increased by nearly 30% in the first three days of Golden Week,The top ten most purchased items are all seafood,King crab increased by 3000% year-on-year,A total of 40,000 Yangcheng Lake hairy crabs were sold。
Different from the past “buy, buy, buy” overseas,Nationals mainly travel overseas this year,188bet game within the country。According to Tmall International data,3 days before Golden Week,Tmall international transaction volume increased by 34% compared with the same period last year,The transaction volume on October 3 increased by up to 53% year-on-year。The imported goods purchased by consumers on Tmall International mainly come from Japan、United States and South Korea,This is consistent with the popular destinations for Chinese consumers to travel abroad,Indicates that the phenomenon of 188bet game reshoring is significant。In addition,Beijing、The per capita 188bet game of Alipay at Shanghai Airport Duty Free Shop exceeds 2,000 yuan,The amount is significantly larger than the "May Day" Golden Week。
Fliggy data display,4-hour flights in Southeast Asia are still popular,However, the number of people booking domestic travel increased by 42% year-on-year,Growth faster than outbound 188bet game,More users from first-tier cities are traveling to third-tier and below cities to visit and spend money by “flying”。Alipay data display,The top three travel destinations for Internet celebrities are Aba, Sichuan、Lijiang, Yunnan、Dali,The top three Internet celebrity business districts are Kunming Golden Horse and Jade Rooster、Nanping Street,Xi’an Muslim Street。
188bet game highlights of middle-aged and elderly people frequently appear
With the popularity of smartphones and mobile payments,Middle-aged and elderly people are gradually becoming a new force in digital 188bet game。Judging from the Golden Week 188bet game data released by Alibaba,“Silver-haired people” not only order takeout、Understand online shopping、Love traveling,Also willing to spend money on mid-to-high-end physical examinations and medical beauty treatments。The last day of the Golden Week holiday is the Double Ninth Festival,Many people also prepare gifts for their parents in advance、Schedule events,Express filial piety。
Taobao data display,1st to 3rd,The search volume for "Dad's Autumn and Winter Jacket" increased 136 times compared with last week,The search volume for "Autumn tops for middle-aged and elderly mothers" 188bet game 64 compared to last week.6 times,Middle-aged and elderly products are popular。
Not only that,Tmall 188bet game,1st to 3rd,Consumers over 50 years old buy convenient and fast food、Instant Hot Pot、The sales growth of instant rice is as high as 101% respectively.9%、128.3%、122.2%;Consumers over 45 years old are one of the main groups who enjoy the lowest 30% off off-peak dining discount through the word-of-mouth booking function,They are also KTV、People with the highest proportion of using group buying coupons in gyms and other places。
Whole September,The medical device category on Tmall Pharmaceuticals platform ushered in a small sales boom,Wheelchair sales 188bet game 33% compared to the same period last year.2%;Varicose vein compression stockings、Instrument-type protective gear represented by "travel artifacts" such as medical belts for lumbar muscle strain,50% year-on-year increase;1st to 3rd,The number of middle-aged and elderly consumers over 40 years old who go to physical examination institutions for comprehensive examinations has nearly tripled compared with last year;Go to a medical beauty institution for oral care、The number of middle-aged and elderly people undergoing medical aesthetic surgery has nearly tripled compared with last year。
In addition,Lighthouse Professional Edition and Taopiaopiao data display,The proportion of movie theater ticket purchase orders of 3 or more tickets reached 16.1%,33% increase year-on-year,Family movie watching has become one of the core leisure and entertainment methods during Golden Week。In addition,The transaction volume of children’s suitcases on Tmall platform 188bet game 32% year-on-year.4%。
Patriotic themes become a consumer boom
This year coincides with the 70th anniversary of the founding of New China,The National Day military parade set off a wave of patriotic atmosphere throughout the country。Rising patriotic sentiment continues to drive a wave of red tourism、National Day gift movie、Domestic brand 188bet game。
Dancing app singing duck data display,On the 1st 188bet game,The song "My Motherland and Me" has become the most popular song after 2000。National 188bet game tribute films "My Motherland and Me", "Captain of China" and "The Climber" became the top three box office hits,As of 17:00 on the 4th,The cumulative box office is 1.5 billion yuan respectively、1.2 billion yuan、Nearly 600 million yuan。
1st to 3rd,There are 1 in total in the country.Remark "Happy National 188bet game" for 10,000 Ele.me orders。
Red 188bet game-related searches on Fliggy platform increased by nearly 200% year-on-year in August,Yan'an、Shijiazhuang、Jian、Chongqing、Nanchang、Xiangtan、Zunyi、Beijing、Xuzhou、The average year-on-year growth rate of hotel bookings in the top ten red classic tourist destinations in Jiaxing from the 1st to the 3rd exceeds 300%,Among them, the number of post-00s bookings for hotels in Yan’an has soared more than 20 times。
On the 1st day,8 of the top ten beauty brands on Tmall are domestic brands。Another example is the nut brand three squirrels,The total transaction volume in the first three days of Golden Week 188bet game 106% year-on-year,The transaction volume of third- to sixth-tier consumers 188bet game 110% year-on-year,The year-on-year growth rate of transaction volume for consumers born after 1995 is 153.3%,Chinese consumers are increasingly interested in domestic brands。(End)
*This articleSource: China News Network, authorAuthor: Zhao Xiaoyan, Hu Yixin, original title: "Alibaba Golden Week Report: Holiday 188bet game returns to the country and the silver economy is popular 》.
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