March 18, 2020，China 188bet online live casino Academy officially released the 188bet online live casino industry online asset evaluation method and system - "Online Travel Property Index" (Travel Property Index，hereinafter referred to as "TPI")。Relying on the academic achievements of the China 188bet online live casino Academy and the big data advantages of the online travel platform，TPI available destination、Evaluate the online assets of tourist attractions and other 188bet online live casino entities，For the online 188bet online live casino industry、Dataization and intelligence provide industry standards with academic guidance and application value。As understood，"Polaris 188bet online live casino Big Data Service System" independently built by Mafengwo 188bet online live casino，Has taken the lead in applying TPI in industrial practice。

Make “online assets” well-founded，Improve the online rate of 188bet online live casino

The new crown epidemic that broke out during the Spring Festival in 2020，Accelerating the online process of China’s cultural and 188bet online live casino industry，Strengthened China’s 188bet online live casino industry’s determination to “get momentum from technological innovation”。With 5G network、Acceleration of new infrastructure construction in seven major areas including big data centers，The 188bet online live casino industry needs more content、data、Comprehensive construction of "online assets" in three aspects of operation，Provide consumers and the upstream and downstream of the industry chain with more content through big data and new technological means、Higher quality service。The release of TPI sets industry standards for the online development of China’s 188bet online live casino industry，Let the 188bet online live casino industry’s “online assets” be well-founded，Promote the industry to fully embrace the Internet。

188bet online live casino is a typical representative of the symbiosis between traditional and modern industries，Progress in industry service levels and marketing methods，Can no longer rely on simple observations and summaries，This must be achieved by formulating intelligent business strategies through accurate analysis of user behavior data。Mafengwo 188bet online live casino is based on original content accumulated over more than ten years，And rich experience in serving global customers，The first to apply TPI to build the "Polaris 188bet online live casino Big Data Service System"。Through cooperation with domestic and foreign 188bet online live casino bureaus、Cooperation with scenic spots，Continuously optimize the data system，Provide practical experience for the popularization of TPI in the industry。

TPI release day，China 188bet online live casino Academy joins forces with local culture and 188bet online live casino authorities，Convening "Online Symposium on Revitalization of Domestic 188bet online live casino Market and High-quality Development of Destination"，Focus on the orderly development of domestic 188bet online live casino and industry revitalization measures after the epidemic。Dai Bin, President of China 188bet online live casino Academy, mentioned TPI at the symposium: "This afternoon China 188bet online live casino Academy、Mafengwo 188bet online live casino released the Online 188bet online live casino Asset Index (TPI) and Polaris 188bet online live casino Big Data Service System respectively，Digitizing 188bet online live casino assets、We have made useful explorations in new 188bet online live casino-related infrastructure fields such as cloud 188bet online live casino。Hope Culture and 188bet online live casino System、188bet online live casino groups and large enterprises conduct systematic research and judgment in a timely manner、Policy coordination and investment guidance work。”

Dr. He Qiongfeng, director of the Data Analysis Institute of China 188bet online live casino Academy, said when releasing the TPI index: "I hope that through the release of the TPI index，Really promote the creation of online assets in China’s 188bet online live casino industry、Accumulation and operation，Also hope that all major travel platforms、Destination、Attractions and scenic spots further accelerate the construction of online 188bet online live casino assets，Really promote the transformation, upgrading and high-quality development of China’s 188bet online live casino industry。”

From content to transaction，Evaluate the online operations of the industry in five major dimensions

The “online assets” of the 188bet online live casino industry have distinctive characteristics，From content to transaction，From consumer browsing to travel consumption decision making，Tour operators are required to conduct full-chain operations。Accordingly，TPI’s architectural design includes release index、Propagation index、Interaction index、Five dimensions of word-of-mouth index and transaction index，Evaluate a single destination through these five perspectives、Online asset performance index of 188bet online live casino operators such as scenic spots。Mafengwo is China’s leading travel and entertainment platform，This time, we are the first to build and apply a data system based on TPI，Benefit from its unique “content + transaction” business model。

The five major dimensions of the TPI index include: release index，Refers to relevant short videos posted by consumers on travel platforms、Pictures and text、Calculation of content volume such as guides；Propagation index，That is, the measurement of the traffic acquisition ability of related content；Interaction index is a measure of consumer interaction activity；The word-of-mouth index is consumers’ comments on relevant content、Calculation of recommended amount；The transaction index is the commodity supply capacity of 188bet online live casino operators、Measurement of online conversion power。

At the symposium，Dr. He Qiongfeng released the "Top 20 Chinese Cities TPI Index in the First Quarter of 2020"。On the list，Beijing and Shanghai rely on 188bet online live casino resources、The advantages of cultural brands rank in the top two on the list。Compared to Guangzhou、Shenzhen and other first-tier cities，Chengdu becomes the third “dark horse”。In recent years，Many internet celebrity check-in spots favored by young people have emerged in Chengdu，Like Kuanzhai Alley、Jinli、Giant Panda Breeding Research Base, etc.，Young tourists post pictures and texts on social networks、Sharing of videos and live broadcasts，Let Chengdu publish the index、Has a great advantage in communication index and interaction index。Due to the outbreak of the new crown epidemic in the first quarter of this year，People from all walks of life are cheering for Wuhan，Therefore, Wuhan’s overall release index is higher，Even surpassed Shanghai, which ranked second，its comprehensive TPI value ranks 18th。

Mafengwo 188bet online live casino takes the lead in realizing the industrial application of TPI

Currently，There are already many domestic and foreign tourist destinations、Scenic spots and other 188bet online live casino entities have begun to pay attention to their reputation in the online world，And consciously carry out cross-platform cooperation，Accurately obtain consumer needs through big data analysis，Continuously provide consumers with new added value of travel experience through intelligent operations。

Mafengwo’s “Polaris 188bet online live casino Big Data Service System” has taken the lead in launching the industrial application of TPI to global partners。The system passes the consumer in front of the line、Reading within and after lines、Share、Comments、Purchase and other behavioral data，For major tourist destinations、Comprehensive evaluation of 188bet online live casino business entities such as scenic spots and scenic spots，The scale of its content assets、Content dissemination intensity、Interactive activity、Word-of-mouth public opinion and attitude、Comprehensive scoring based on real-time trading popularity。Analysis and summary through TPI comprehensive value，Helping partners improve their online operation capabilities，Provide a complete set of smart marketing plans，Realize the accumulation of its online assets、Measurable and value-added。

(Mafengwo "Polaris 188bet online live casino Big Data Service System"，Take Beijing as an example)

(Mafengwo "Polaris 188bet online live casino Big Data Service System"，Take Beijing as an example)

(Mafengwo "Polaris 188bet online live casino Big Data Service System"，Take Beijing as an example)

Recent，Mafengwo officially reached a data strategic cooperation with the Gansu Provincial Department of Culture and 188bet online live casino，Extend Mafengwo’s Polaris data service to the big data center analysis data source of “Tour Gansu with a Mobile Phone”，Jointly promote the construction of smart 188bet online live casino in Gansu Province。2019，Mafengwo has cooperated with Hanzhong City, Shaanxi Province、Resorts World Sentosa, Singapore、Australia 188bet online live casino Bureau and others have reached cooperation，Based on TPI，Provide content to domestic and foreign partners through the "Polaris 188bet online live casino Big Data Service System"、Total solution for data and operations。

In the cooperation between Mafengwo and Hanzhong City Culture and 188bet online live casino Bureau of Shaanxi Province，The two parties jointly built the "Hanzhong Free Travel Service Platform" and big data laboratory，Connecting the Polaris system with Hanzhong Cultural 188bet online live casino big data，Through data exchange between the two parties and precise analysis of the Hanzhong cultural 188bet online live casino market，Improve Hanzhong 188bet online live casino competitiveness。In strategic cooperation with 188bet online live casino Australia，Mafengwo provides various data services to 188bet online live casino Australia through the Polaris system，Smart marketing plan for Australia’s peak tourist season。

Yu Zhuo, Senior Vice President of Mafengwo, said when introducing the "Polaris 188bet online live casino Big Data Service System": "In the application process of Polaris，We found that the upgrade of content format has a very positive impact on the comprehensive index of TPI。For example, Mafengwo’s ‘Cloud 188bet online live casino’ video and live broadcast during the epidemic，Has helped Chongqing、Hangzhou、Dali and other cities stand out in the TPI comprehensive index。”

TPI is an analysis of online travel content and conversion rates，“Cloud 188bet online live casino” is an effective way to improve the TPI index，It is an upgrade to the online content of the cultural 188bet online live casino industry。During the epidemic，Mafengwo quickly launched live broadcast channel。In less than a month，Mafengwo has joined forces with domestic and foreign 188bet online live casino bureaus、Travel expert、Scenic spots and other scenic spots have conducted nearly a thousand "cloud 188bet online live casino" live broadcasts on the entire network。