How Tuniu, which was on the verge of delisting, “extricated itself” once attracted industry attention。May 22，Tuniu Tourism and Caesar Tongsheng Development Co., Ltd. (hereinafter referred to as "Caesar Tourism") have reached a strategic cooperation，In addition to tourism resource integration and business collaboration、In addition to cooperation in innovative business and other aspects，We will also cooperate on duty-free shop business、Cooperation in “online + offline” new retail development and financial services。This way，Tuniu seems to have injected a "stimulant" into the sluggish stock price。However，As soon as the news comes out，Rumors in the industry about Tuniu being acquired have revived。Industry insiders said，How Tuniu gets rid of the decline becomes a top priority.

For this time Tuniu joins forces with Caesars Travel，Both parties expressed，As a strategic partner，188bet app Tuniu Travel will explore its Internet platform entrance、Information Technology、Advantages such as traffic resources and local marketing，Caesar Travel will use its directly operated stores across the country、Offline sales capability、Member resources and other advantages，Explore product mutual sales together、Mutual events、Joint marketing，Promote the integrated development of online and offline businesses。At the same time，Both parties will jointly improve procurement capabilities、Product design and development capabilities、Profitability，Develop high-quality domestic tourism products，Improve reception in the domestic tourism market、Management and other service levels and the brand influence of both parties，Promote the construction, optimization and upgrading of the post-epidemic tourism market。

Industry insiders believe，After signing with Caesars Travel，This is a “timely rain” for Tuniu, which is on the verge of delisting。However, as soon as this news came out，There are rumors in the industry that Tuniu will be acquired，There are even speculations in the industry，It is not ruled out that Caesars Travel will take over Tuniu。

Beijing Business Daily reporter noticed，As of April 2020，HNA Group and JD.com are Tuniu’s 188bet app download number one respectively、The second largest shareholder。April this year，JD.com invested in Caesars Travel, which has a close relationship with HNA。In addition，Tuniu and Caesars Travel fully complement each other in business。However，In response to whether Tuniu Travel has been acquired，Caesar Travel and Tuniu have not expressed their opinions。

But in fact，There have been rumors in the industry that Tuniu, whose stock price is depressed, may be acquired。It is reported，From April 6th，Tuniu’s stock price has continued to be below $1。In accordance with the relevant regulations of NASDAQ，If the stock price of a listed company is less than $1 for 30 consecutive trading days，You will receive a pre-loss warning，If the stock price cannot be increased within 180 days after receiving the warning，Will cease trading on the Nasdaq Global Select Market。But on May 18th，Tuniu also received a notification letter from the Nasdaq listing qualification management department，NASDAQ has decided to adjust the relevant compliance deadlines，Will be changed from June 30, 2020。If Tuniu Travel is within 180 days，The stock price has reached $1 or above for at least 10 consecutive trading days，Nasdaq will provide Tuniu Travel with a written compliance confirmation letter，And closed the 188bet online sports betting case。It can be seen from this，Tuniu will not receive a delisting warning at least in the short term。

Although temporarily "safe"，But in the opinion of Wu Liyun, associate professor of the Chinese Culture and Tourism Industry Research Institute of Beijing International Studies University，The current bonus period for domestic OTAs has long passed，The group tour market that Tuniu is good at has already become a red ocean，The future “money situation” is not optimistic。Industry insiders said，The sluggish stock price has also kept Tuniu in the spotlight of being acquired，How Tuniu gets rid of the decline becomes a top priority.However，Affected by the epidemic，Many tourism businesses in Tuniu have not yet fully recovered，Qietuniu’s main business is group tours、It is also difficult to recover in the short term such as vacation，Now we can only hope that the domestic inter-provincial tourism business will resume as soon as possible，Enable Tuniu to revive the group tour segment，Whether it will be acquired in the future，The industry will also wait and see。

188bet app , Author: Guan Zichen, Yang Hui, original title：《Joining forces with Caesar, can Tuniu take the opportunity to get out of its decline?》.