Compared to the most popular words nowadays，Except the stock market，There must be only the 188bet mobile。The low threshold of the 188bet mobile、Convenience、Sharability、Features such as interactivity and strong subversive power，Continuously inspiring more and more creative imaginations in people，It has brought disruptive revolution to almost every industry connected to the 188bet mobile。

From this，We are driven by the carriage 188bet mobile times，Pulled into this non-touch network、Impersonality、Not entertaining、Not interactive、No subversion，The era of being eliminated。

It is no surprise that renting a 188bet mobile is economical.

Renting economy，From the initial O2O generation of renting a house through the Internet，Solving the problem of information asymmetry，Developed into the second generation of O2O 188bet mobile，Covered from PC client to mobile client，To today’s third generation of O2O rentals，A subversive revolution begins。

In a simple sense, "188bet mobile O2O"，It is an online property platform for tenants and landlords through PC Internet client or mobile Internet client，Conclude offline 188bet mobile transaction。But now，O2O for renting a house is driven by the Internet wave，Multiple reforms and upgrades。

Let Liu Kuang take you to see today’s O2O model for renting a house，Based on the present，How should we play with the 188bet mobile economy in the Internet era in the future？

1. 188bet mobile O2O generation

O2O generation for renting a 188bet mobile，That is, it represents the traditional O2O model of renting a 188bet mobile。

Model: online platform release of housing + store operation and promotion + offline communication = facilitate 188bet mobile transactions。

This 188bet mobile involves platform developers、Landlord、Tenant、Agency。Platform Developer、Landlord、The three intermediaries are generally not related。

Profit 188bet mobile: Landlord、Tenant、All intermediaries can use this platform for free，Platform developers use this platform to obtain advertising fees from advertisers。

Advantages: through pictures or even videos，More three-dimensional and intuitive display of housing information。For tenants，Quickly grasp a large amount of housing information，Improving 188bet mobile efficiency；For landlords，Conducive to improving the efficiency of house 188bet mobile，Get 188bet mobile benefits as soon as possible；For intermediaries，Whether it is successful and quickly facilitates the 188bet mobile of the house，Also related to its income。

Insufficiency: traditional 188bet mobile website，Generally, housing information is not verified and screened，Making a large number of fake listings hidden，Or generate a large number of duplicate listings。At the same time，High agency fees、Multiple sublets、Withholding deposit、Disadvantages such as lack of daily supervision of 188bet mobile housing、Causing chaos in the 188bet mobile market，Affects the efficiency of house 188bet mobile，This will affect the interests of interested parties involved in the 188bet mobile platform。

Now everyone is familiar with the website with 188bet mobile business，Ru58.com、ganji.com、soufun.com、Sina Leju、Sohu Focus, etc.，The first batch of traditional O2O models for renting a house。

Second generation, 188bet mobile O2O second generation

Mode 1: The intermediary develops its own online platform to release housing listings + store operation and promotion + offline communication = facilitate 188bet mobile transactions。

This mode，In addition to the intermediary integrating the role of "platform developer"，The characteristics and profit model of this model are not revolutionary different from the traditional O2O 188bet mobile housing。

Mode 2: leaving traditional PC client，Jointly develop mobile 188bet mobile client，Most of them still maintain store operations。

This upgraded version，Belongs to the primary version。Just taking into account the changes in people’s reading habits nowadays，The traffic of mobile Internet clients is gradually increasing，So simply copy the traditional 188bet mobile O2O to the mobile Internet client，The operation and profit model are similar to those of the O2O generation of renting houses。

And now，Most 188bet mobile websites have developed 188bet mobile APP applications for mobile clients。

Three generations of 188bet mobile O2O

Mode 1: Intermediary fee to graft the landlord，Develop your own intermediary team，Innovative Broker Assessment。

For example: Ding Ding rents a 188bet mobile

The first step in Ding Ding’s 188bet mobile house，Just break the old rules，No agency fees will be charged to the lessee。Purchase 5 days’ rent to the landlord as service fee。At the same time，Dingding 188bet mobile has cultivated its own agent team offline。

In terms of ensuring the quality of broker service，Ding Ding’s method of renting a 188bet mobile changes the traditional intermediary’s method of using performance amount as the only assessment method，Assessed based on the number of transactions，And added customer reviews。

The 188bet mobile provides professional tools to “increase credit” for brokers，The broker’s credit record will also be published online，Customers have the right to choose。After the transaction，A broker’s income is strongly related to customer ratings。

Profit model: Preliminary view of the profit model is，Agency fee passed on to the landlord。But according to previous media reports，The person in charge of Dingding’s 188bet mobile said，He hasn’t figured out the profit model yet，Just want to expand the scale，The scale has grown，There is naturally a profit model。

Advantage: No agency fees are charged to the lessee，Significantly reduces the economic pressure and decision-making costs of the lessee，Increase the number of customers，At the same time, landlords have more 188bet mobile options，The 188bet mobile period of the property will also be shortened。According to the person in charge of Dingding’s 188bet mobile，Ding Ding’s contact with the landlord when renting a house，Most landlords still have a high level of acceptance of a service fee that is only equivalent to 5 days’ rent。

To develop your own brokerage team，Adopt a new assessment system，One convenient management，Guarantee service quality，Maintain a healthy 188bet mobile ecosystem on the platform；Second, it is conducive to stimulating the team’s work enthusiasm and enhancing its service awareness。

Disadvantages: The profit 188bet mobile is single and unclear.

Mode 2: full informatization，Wireless offline store，Half commission，Owned broker team，Changing the broker’s income structure。

For example: Aiwujiwu

Officially established since March 2014，Now the business has landed in Beijing and Shanghai，In more than half a year, the scale of Aiwujiwu has expanded rapidly to more than 1,500 people，About 1,200 front-line agents。

The main 188bet mobile is to build a unified housing big data system for the whole city。In this system，Home buyers can filter by subway route，You can filter by bus routes，You can also filter based on whether it is a school district room。

In other words, develop software that can provide a full set of O2O housing information services，Hope to use 188bet mobile thinking to create new services，Let there be no hard-to-find housing in the world。At the same time，Go to offline stores，Full online transactions and services。

Beijing regulations，The commission for second-hand houses is 2%；Aiwu Jiwu rents houses in Beijing and Shanghai with half commission，That’s 1%Commission。In terms of salary payment to employees，Aiwu Jiwu pays agents wages based on service levels。

Profit 188bet mobile: relies on 1% tenant commission.

Advantage: The company fully introduces 188bet mobile information technology into the intermediary company management process，Information transparency、Public，Conducive to promoting fair transactions、Orderly，And thus bring efficiency。Wireless offline store，Saving costs；Low commission，Attract tenants；Adjustments to the broker’s income structure，Conducive to improving the service quality and work enthusiasm of the team。

Disadvantages: The profit 188bet mobile is single and the profit is low。And lower commission，will make Aiwu Jiwu have higher requirements on its cost structure and company efficiency。

Mode 3: Commission-free check-in，Hotel style management，Check in with your bags，Move anytime。

For example: Caizhijia 188bet mobile platform

2013，彩之家2.0 mode officially launched，Explore and build a house 188bet mobile O2O platform。Caizhijia rents the house from the owner，Put it on its own platform to manage leasing。

Caizhijia builds an O2O community 188bet mobile comprehensive service platform for customers，Provide 188bet mobile by owner、Tenant asking for rent、Pay rent online、Online ordering for package service，Offline services and other functions。

At the same time，Caizhijia guarantees that owners receive rent on time every month without charging commission，Bear property management fees and other miscellaneous expenses by yourself and provide property management services 24 hours a day。

The biggest difference from other 188bet mobile O2O platforms is，Tenants of Caizhijia can also exchange rooms with each other。for example，You rented a house in Caizhijia and want to move，Just choose the accommodation that suits you from the many listings on the Caizhijia platform，All fees are free，You can just pack and move。

Profit model: after renting the owner’s 188bet mobile，The rent difference obtained by renting。

Advantage: Commission-free check-in，This is a big benefit to tenants；Hotel style management，It also ensures the quality of the house and the living environment；You can change rooms on the same platform at the same time，It is a rare humane and diversified property 188bet mobile platform。These three major policies，For tenants，They all have great temptation。

Shortcomings: The 188bet mobile’s property management and operation capabilities and cost control capabilities are relatively high。

4. The fourth generation of O2O 188bet mobile (service-oriented O2O apartment):

(1) Ziru.com: independent brandB2C+188bet mobile management methods+butler-style services+community-based young life

Ziroom is the first O2O brand of Internet 188bet mobile products and services under Lianjia Group，It has assets for owners and customers+、Ziru·Youjia、Ziru·Yu three major product lines——

Benefit+: and full hosting service，Revitalizing a large amount of idle assets through professional asset appreciation、Asset maintenance listings，Providing professional asset management services to more than 20,000 owners。Maintenance and cleaning、Asset inspection、Periodic Report、Tenant Certification、Home Property Insurance。

Ziru·Youjia: a sub-brand launched for shared 188bet mobile.

Ziroom Apartment: Ziroom Apartment is a high-quality independent apartment for young people under Ziroom，Except for Ziruke’s own living room，Ziruyu also provides an audio-visual area、Book Bar、Fancy billiards、Public spaces such as gyms，Created a residential social 188bet mobile for young tenants，It enhances young people’s sense of belonging to the city。

All properties in Ziroom are professionally designed，Implement unified fashion decoration、Original home furnishings and brand home appliance configurations, etc.，Guarantee the quality and comfort of the 188bet mobile；Also provides renters insurance during the tenancy period、Biweekly cleaning、Professional maintenance and moving and other quality services，The first company in the industry to launch “Three Days of Dissatisfaction，Full Refund" Service Commitment。

Looking for a 188bet mobile、Place a deposit、Signing、Renew lease、Retirement、A series of services such as subletting are realized through the Internet。

The product’s service targets are positioned at the young and fashionable generation，Provide some personalized offline services and activities for young people，And integrate some resources，Hope to build a large community 188bet mobile offline to online。

（2）YOU+International Youth Apartment: Rent the entire 188bet mobile + open decoration + community + dynamic youth culture

YOU+’s business 188bet mobile is renting，Rent the entire building，Renovated and rented to young people，Mainly for people who have just started working，A dynamic and thoughtful young man。

The selling point is the harmonious public space and close community atmosphere，Let young people communicate better。Adhering to the user-centered thinking，Allow residents to make modifications to the 188bet mobile space，The first floor of the apartment is opened up as a living room for all tenants，Party、Watching movies、receiving guests、Clubbing or even working。

(3)Friendly Society、Qingke、Mushroom Apartment、Yujian, etc.: house hosting + standardized decoration + after-188bet mobile service

Friends、Qingke、The 188bet mobile O2O models of Mushroom Apartment and Yujian are similar，The "house hosting + standardized decoration + after-188bet mobile service" model adopted。for example，Youshe signed a 5 to 10-year housing management contract with the landlord，Carry out standardized decoration、Rent to users multiple times during the contract period，Become a brand second landlord with hosting operation。

Service 188bet mobile O2O apartment is the latest upgraded version of the current 188bet mobile O2O。What this upgraded version has in common，Mainly due to the following points: First, they all rely on the use of Internet technology management methods，Make the process as intelligent as possible、Technology；Second, house hosting，The subtle difference is，Some platforms rent the entire house in a centralized manner，Carry out standardized decoration hosting，Some platforms rent idle properties in batches in a decentralized manner，Carry out standardized decoration hosting；

Third, tenants are targeted at young and energetic groups，Focus on freedom、Open、Interactive youth culture；The fourth is to optimize after-188bet mobile services，Add public interactive areas and activities。

Profit model: income comes from rent，Through residential experience、Increase the added value of the platform through offline services such as community activities，Thus increasing tenant stickiness and loyalty，To obtain longer-term development and benefits；Low distribution costs；Some 188bet mobile platforms，You can also use the long-term 188bet mobile platform to have the advantage of stable cash flow，Reasonable use of financial leverage，Profit from investment。

Advantages: For platforms with independent housing resources，Can unify and standardize management，Also provides tenants with real property photos and information as well as customized special services；Through house hosting、Standardized decoration and post-188bet mobile value-added services，Add value to your house 188bet mobile business，Attract more customers；

Very imaginative 188bet mobile potential，Leveraging the developed customer stickiness and loyalty，Extended industrial chain，Open up new economic growth points。

Disadvantage: The 188bet mobile economy is mostly developed in first- and second-tier cities，Due to the development of first- and second-tier cities，There are few rough houses on the market，It has brought certain resistance to the supply of housing。Standardized renovation listings，It also makes the investment cost high，High risk。

At the same time，On the service-oriented O2O apartment model，Personalized service is a major selling point，But the investment in value-added services and renovation of the property and the reduction in commission，Making it difficult for these 188bet mobile platforms to gain a market advantage in rent，Even slightly expensive。And these people just came out to work，How many young people who pursue fashion are willing to pay for these services？

5. Who will be in charge of O2O 188bet mobile housing in the future?

The initial penetration of the 188bet mobile into traditional industries，Mainly staying at the change of information carrier，Even the popular mobile 188bet mobile，Only transferred from PC client to mobile client。Slowly，Some industries have been reformed to this day，There are groundbreaking and even subversive changes。

But the “Internet +” 188bet mobile of most traditional industries，Not much has changed，its profit 188bet mobile、The management 188bet mobile and even the technological innovation are not too groundbreaking。

Today’s traditional industries must truly leverage the 188bet mobile to achieve disruptive changes and development，Need to change from the inside out。

The changes in O2O for renting a 188bet mobile，Of course there is still a need for innovation in Internet technology。Technological innovation，Can make obtaining housing listings faster and more convenient，Making online transactions safer。

Afterwards，No matter what economic changes，The most direct effect verification，That’s how much profit the reform can generate。What is the profit model of O2O 188bet mobile housing with the wings of the Internet？Applying offline stores，Adopt technology to save manpower and material resources，Using zero commission to attract customers，What is the profit model of O2O 188bet mobile housing？

Looking along the development trajectory of 188bet mobile O2O，The fourth generation O2O 188bet mobile platform is definitely the most innovative and imaginative model of the current 188bet mobile platform。Through technology，Eliminate the intermediate transaction link，Save the costs incurred by the store，Saving investment in manpower and material resources，No agency fees at the same time，Let landlords face tenants directly。This series of filters，Saved a lot of expenses。

At the same time，Meet the basic needs for shelter from the beginning，Up to people’s living experience；From simple neighborly relationship，Derived social economy；From simple rent collection to investment，Upgrade to capital operation。These are the innovations brought about by the fourth generation O2O in 188bet mobile houses。

But no matter how perfect the model is，Technology still needs to be in place，Manpower is in place。Supply of housing，Are the value-added services promoted by the 188bet mobile platform truly in place，Diversification of profit models，These all affect the development of O2O 188bet mobile housing。

Who will be in charge of O2O 188bet mobile housing in the future? We wait for good news.