2021，The first year of the 14th Five-Year Plan，The 188bet app industry has had a difficult start，New Game、New trends are coming。

Epidemic mutation、Vaccination，The fight against the epidemic enters the gaming field of the new year，188bet app Enterprise、The same is true for practitioners。

After experiencing a torturous 2020，The epidemic becomes normal、Long recovery period for the industry、Certainty that the business will be severely damaged，A life-and-death game environment for travel companies in 2021，188bet app also a question of whether we can transcend 2021，The "gap" that may usher in true recovery or even nirvana。

In the year of Xin Chou, how to deal with 188bet app and how to turn things around?

here，Zhihui launches Spring Festival special，Invite big names in the 188bet app and tourism industry to write a document，Condensing what you do and think，A glimpse of the future，To analyze the general trend。

The first article is from Mr. Xiao Shutao, founder of Damei Children’s World，He has been involved in parent-child 188bet app for many years，Has successful and unique trading experience。Listen to his details。

188bet app’s the new year again, and I’m reminded of a story from my childhood:

Raising cattle in the countryside。Because the village is not rich，Several neighbors support a buffalo，My family and the Li family、The Zhou family raised a buffalo。But something strange happened at that time，Our cowshed is warm enough，The grass for the cows is fresh enough，But the cow is always listless while working in our house，When the food and accommodation at the neighbor’s house are not as good as ours，The cow’s energy and efficiency in plowing are greater than ours。Later I figured it out，We only know the status 188bet app cows in our home，But we rarely know whether the cattle are well fed and clothed before they arrive at our home，I don’t even know whether the subsequent environment of bringing the cow from our home to the next one is comfortable，Even if we eat well, drink well and serve good cattle，But the result is not that our wishes come true, Because we don’t understand the causes and consequences。

This is very similar to the 188bet app industry we are engaged in，It’s a new Year of the Ox，Under the premise of the pressure of epidemic prevention and control and the slow recovery of the 188bet app industry，How to get rid of the traditional industry fate of relying on God to make a living，How to put our 188bet app industry into good use、Especially the bull in the parent-child industry，Need careful thinking and decision:

From the perspective of the overall environment，Parent-child local tour、How to get a share of local 188bet app？From a social and family perspective，How to treat structural contradictions systematically？From the perspective of children’s behavioral habits，How to make children enjoy borderless play？From the perspective of product market supply，How to solve homogeneity？These seem to be problems，Only the cook can solve the problem，Only to know where the problem is。

Trend: 188bet app verticalization, parents and children are the driving force

On the product supply side of the 188bet app travel industry，Religious beliefs、Natural scenery、188bet app Category、Real estate supporting categories、Large-scale theme parks, etc.，The model is relatively traditional，Basically the passenger flow is scattered、Large、The strong one，As a business entity，The maximum output value that needs to be operated is the maximum multiplication of the unit price times the number of tourists；On top of this linear equation，Weather、Customer’s positioning、Service quality、Transportation location、Product IP, etc.，becomes a coefficient in sensitivity analysis，If we can count better than others，Then，We have an arithmetic advantage；When the Internet appeared，How to effectively get customers to arrive，It is a problem of a group of customers，Instead of a single product issue，Therefore，A set of algorithms is suitable for a scenic spot with hundreds of thousands to tens of millions of tourists，It’s time to start looking for precise positioning，Find the efficient port，This is the change brought by the Internet and mobile Internet era to all high-turnover industries，Traditional scenic spots do not belong to high turnover industries，Under the impact of this wave of Internet，On the contrary, it has not lost its competitive advantage；But the next decade，After the connection between 5G and facilities and the Internet of Things，We need to study the entire life cycle of a customer from the beginning，Then let the scene of the scenic spot become a port for some kind of industrial traffic，For each user，The user’s consumption habits and 188bet app attributes are bound to this port feature for life，This is the trend of verticalization that I understand。

And parent-child，Verticalization is the easiest to get started，The group that is most prone to fission。Any traditional Chinese family，Inseparable from one word，Call file。In a traditional Chinese family，Involving children，Genealogy and the birthplace of the clan，They are all the roots of this file，It is the port of culture or 188bet app scene。Later，With the changes of the times，Children’s homework and assessment，It has become the vertical information that children will accompany throughout their lives，For individual families，This is an extremely complete vertical system，For society，This forms a subject management system similar to a library，This is the evolution of the vertical education system。

The 188bet app market is no exception，When people’s travel habits become parent-child、The trend of younger age is becoming more and more obvious，Once a pan-188bet app product has established a child-based vertical data system，You have the upper hand，This vertical system，Can include children’s natural history cognition、Physical data、Social information, etc.，It is a set of digital assets for children’s growth placed in cultural and travel scenes，It is more valuable than static scenic spot assets，And more efficient，The monetization method starts from the B-end pan-education category、Finance and insurance to C-end consumption based on parent-child families，I understand that this is an effective system，The topic of 188bet app scenic spots，You should start with this first。

Core: Go to the center 188bet app scenic spot, and have a community for parents and children

Society is changing，The times are changing，Family structure is changing。Travel 10 years ago，A family of three、The travel habits of three generations of a family are very common，Today，The birth rate is close to 10.48‰、The proportion of the 65-year-old population in the total population exceeds 11.94%、There are 7.13 million marriages and 3.1 million divorces in the country every year (the divorce rate is as high as 43.53%) Strong changes in these three family structures lead to changes in consumer demand，188bet app consumption is facing profound changes。

The first change，Small and micro families are becoming more and more large，Small grouping。On the consumer side，Friends’ trip is a habit of traveling with one family and three families，The elderly’s habit of parent-child supporting facilities，The trend is becoming more and more obvious。This requires us to improve product supply，Can study the products and services of 3 groups of families in terms of spatial structure；We also need to study the services of individual travelers (mostly individual travelers travel with families) and group travelers (mostly elderly people travel in groups) in terms of age structure，Among these two structures，Children’s social needs for parent-child travel，For example, a social community of besties for mothers，A social community for children based on their play interests，More Internet trends；And at the elderly end，In fact, it is also an appeal for parent-child products (the sandwich layer supports the elderly，Travel is a form)，Elderly group，Social networking already has a social foundation，What it lacks is an effective verticalization such as 2 days and 1 night in-depth 188bet app products, etc.。

The second change，Removed the centralization of scenic spots。Previous cultural and tourist attractions，In the context of big cultural IP，Concentrated traffic，Concentrated cultural symbols，It is its big background。But for now，The supply of domestic scenic spots is becoming more and more homogeneous，For example, make a scenic spot like a sea of ​​flowers，There are no less than a hundred scenic spots of the same type across the country，How to make customers choose this instead of that，We don’t have Murong Fu’s unique skill of “repaying others with their own methods”，What we can do，Just under the big scene，How do we decentralize ourselves，Convert the original private garden into a public property，Let more small and micro traffic come in，Become a social network、Public products with social attributes。If you don’t remove this center，Find those small products that match the unique user temperament，Our scenic spots、There is no difference between 188bet app products and private gardens。

And 188bet app，Is the most effective driving force of the community。Parents and children drive two relationships，A kind of visual relationship between father and son while traveling around mountains and rivers，One is between husband and wife and family、Nepotistic relationships between the family and other families。The capillaries between parents and children are not open，Our scenic area circulation or drive cannot be pulled。

Model: 188bet app friendly, human nature of business model

188bet app market after the baptism of the epidemic，It is more and more worthy of "naked swimming" peers to think about business models。I think，The biggest problem behind the business model，It’s about human nature。There is a discipline called traceology，It should be worth a careful study by cultural travelers。Those who come here from everywhere，Character name，Poems and songs，It’s all because of the psychology of visiting here。

This traceology，Today，Becomes a mobile traceology，The scene is static，Visitors are dynamic: I can show you what content I have？The Internet is so developed，Post photos online，Can’t prove that you came here，So the live broadcast is here，In the field of 188bet app care，Show off your baby，There is a strong correlation between the baby’s stool and the scene，The two core functions of Internet social networking: watching，It is formed by the function of a bunch of people liking it，The user makes the scene virtual，Made characters like my children play in the scene more realistically；Complaint，It’s the evaluation function，Based on one customer，Due to the child’s behavior in this scene，Communication occurred，There is a traffic base。Another example，Olympic Water Park We Operate，If there are no athletes and topics from the National Sports General Administration Aquatic Training Center on the water surface，This still water will be lifeless。

This is the business model traffic，The core of customer behavior habits and traffic。How to make customers addicted to come again and again，I divide customers into two categories，One type is the atonement customer，Consumption with a compensating mentality；One type is the voluntary customer，Consumption with longing psychology；This just proves the business logic of this 188bet app group，Parents traveling on weekends，Most of them have atonement mentality，The children are willing to travel on weekends，Most of them have a longing mentality。

Under the influence of these two kinds of psychology，Business model of scenic spots，It becomes gambling and lottery style。POPMART under the gambling-like consumer psychology，A huge success，I think，Whether it is Mount Wutai or Mount Putuo，Or the future travel trend，The method of traveling by drawing lots and asking for wishes is becoming more and more obvious，As a fortune teller，The vertical file system is the greatest fortune teller。Draw lots and ask for wishes，The first assumption is，I am sick，There is medicine in the scenic spot，Just come。The core logic of 188bet app business model，Once upon a time there was a temple，There is a Bodhisattva in the temple，There is a lottery box，Come and shake it，Someone will interpret the signature for you，You feel it is extremely effective，Come again and make a wish。

Try to sort it out，The assets of 188bet app are currently extremely huge，There are also many non-performing assets，Vertical parent-child business model: real estate drawer house、Air pollution、City congestion、The lack of parent-child relationship leads to illness in the parent-child family；Brand-type parent-child paradise、Parent-child activities and camps、The parent-child community has medicine；Once upon a time there was a temple，is the park IP set by subject；There is a Bodhisattva in the temple，It is each one that replaces the teacher function、Fully protected amusement facilities；Another lottery tube，This is a vertical information system；Children、Parent-child families come and shake it，is the number of punches，Data left behind；Unlock through operation service，Establish a strong trust relationship with customers；Finally achieved the childhood bond between the customer and me。

Therefore，If you are doing 188bet app asset update，Or 188bet app real estate，Or the transformation and upgrading of traditional scenic spots，Think of patterns from here，Be able to have your own asset-light shortcut。

Survival: culture and 188bet app depend on heaven, parents and children depend on oneself

Back to the cow in front of the article。That cow was overtired when I was in the third grade of elementary school，Exhausted。The neighbor’s family discussed with our family，Slaughter it together，Divided the beef for a year，present，Beef jerky under the red bricks in front of my old house，The most beautiful delicacy in the world during my years。Would it be okay to look at a 188bet app product，Not in front of you，Looking at the complete life cycle。

Now，In the context of the great changes in 188bet app，The old scenic spot is like an old cow，If you are not awakened by the sound of the shepherd boy’s flute，Throw yourself to death and live again，will soon be iterated by new 188bet app products。And the shepherd boy’s flute，This is what we call parent-child with unique creativity，A non-powered paradise with local characteristics。

We have explored and operated for 12 years，Only one business model has been verified，A paradise with an investment of 6 to 8 million yuan，Successfully revitalized some 4A-level scenic spots、Resort Hotel、City parks and other 188bet app assets，For example, Daoxiang Lakeview Hotel Scenic Area in Beijing，We have witnessed its development process together:

Introducing a 188bet app paradise, a hit in terms of traffic:

The introduction of Damei Children’s World in 2016 achieved an increase in revenue of 36.27 million 188bet app same year，A year-on-year increase of 37.9 million the following year，Achieve year-on-year growth of 74.42 million 188bet app third year，Achieved annual growth of 291% in individual tourists，Individual passenger annual income increased by 206%。

Open Daoxiang Lake, manage Daoxiang Lake, diverse crossover:

Based on the annual passenger flow of 200,000 to 300,000 people in the 188bet app park，Introducing a cute pet paradise，Family Restaurant，Family Hotel，188bet app photography and other industries complement each other，Based on the concept of 188bet app micro-vacation travel distribution center，One-price all-inclusive increases the net value of house prices，Nearly 3 years，The net room rate has been increased from 400 yuan/room night to 800 yuan/room night。

Insert humanistic attributes and develop 188bet app characteristics:

On the basis of traffic and revenue，Focus on government support，Built the Intangible 188bet app Heritage Science City、Haidian Art Museum and other 188bet app products，Let private space truly become a space with public attributes，Future，Along the Shangzhuang Reservoir and the North Courtyard of the Forbidden City，A large tourism distribution center with parent-child characteristics is about to emerge。

Under 188bet app path，Asset-light、The strong IP attributes of parents and children are particularly key to traffic explosion: the so-called king versus earth tiger，Pagoda Town River Demon，Themed matching is more technical and cost-effective: the ant theme is suitable for sites with rich micro-terrain，Insect theme is suitable for venues with good lighting，Sensory theme is suitable for venues with rich tours，The maze theme is suitable for venues with upward angles，Windmill theme、Twins theme、Great Wall Theme、Canal theme、Red theme，First make the lead and detonator match，Only when the traffic is awakened can it be exploded as soon as possible。

Finally, give me a hard paragraph to encourage everyone:

The Bull Demon King has never been a great person，Princess Iron Fan was never a princess，Red Boy will always be a kid who even Sun Wukong can’t handle。188bet app Traveler，Catch the red boy，Living is Guanyin。