Recent，The “blind box economy” of the hot market has spread to the tourism industry，Online travel booking platform、Airlines have launched various types of travel blind boxes，Travel products such as "98 yuan air 188bet best bookmaker" and "199 yuan unknown destination air 188bet best bookmaker" have been unveiled，Every time it is launched on the market, it causes a rush，Even caused the reservation system to crash for a time。Reporter learned，The most popular travel blind box products recently are air tickets，Super low price available、Unsure of the characteristics of the destination，Some travel blind boxes also have flexible terms of "full refund without reservation"。

But，Due to the no threshold or low threshold of the travel 188bet best bookmaker，Many consumers participated with the mentality of joining in the fun and grabbing a sneak peek，Some even successfully grab it，Also chose to give up the trip due to limited use conditions and time，Last application for refund，The travel 188bet best bookmaker looks lively，The actual travel rate is a mystery。Some insiders believe，Compared with its role in stimulating consumption，Travel blind boxes have a stronger marketing meaning。

Phenomena:

The 188bet best bookmaker travel box has become a phenomenon-level product and merchants are busy promoting it

Recent，A message that “More than 10 million people rushed to buy 188bet best bookmaker tickets for 98 yuan” appeared on Weibo’s hot search，Raised public attention on travel blind boxes。So-called 188bet best bookmaker，It means that consumers cannot know in advance which specific style of product is in the box，You will only know what you have drawn after you open it，Because of this uncertainty，It also stimulated many young consumers to actively participate。

Reporter learned，Currently, travel 188bet best bookmaker products are mainly air tickets，Merchants usually sell blind boxes at a very low price，But the destination of the ticket is unknown，Only after grabbing the 188bet best bookmaker and opening it will you know the specific destination you won and the departure time。Even though there are more considerations when buying travel products than when buying blind boxes for toys，But because the price is cheap，Feeling fresh again，So recently, both online travel booking platforms and airlines have launched travel 188bet best bookmaker products，The attention is very high。

Tongcheng Travel said it launched the first "98 yuan air 188bet best bookmaker" before the Tomb Sweeping Day holiday，Air 188bet best bookmaker is a new gameplay designed by the platform to meet the needs of young groups，Users can purchase a ticket for a designated departure location for 98 yuan、Random destination、Domestic one-way air tickets with random dates within the next 3-30 days，If the ticket you get is not what you expected，Full refund available。Because after the event, many users reported that they hope to participate in the 188bet best bookmaker event again，So from April 22nd to April 26th, a new round of upgraded "air 188bet best bookmaker" activities will be launched for the May Day holiday，Not only extended the sale time，Also set multiple sessions，Increases the opportunity for users to purchase blind boxes。After the first round of air ticket blind boxes were launched and sold out in 10 minutes，Nine Yuan Airlines launches three rounds of blind box sales for 199 yuan one-way tickets in April，More than 30 city destinations are blindly selected from Guangzhou，Refundable if not redeemed。According to incomplete statistics，Nearly ten companies have launched or are about to launch similar blind travel boxes this year，In addition to air ticket products in the future，There will be more travel blind boxes available。

Survey:

The 188bet best bookmaker rate is a mystery, join in the fun and steal the loneliness

“I also participated in the 188bet best bookmaker purchase of 98 yuan air tickets，But it shows that the system is busy and can’t get it，Just grabbed a loneliness，Then I sent a message to Moments to express my participation，Many friends in the circle of friends are also rushing to buy。" Wen Qian, a post-95s girl, told reporters，low threshold of 98 yuan，You can get a full refund if you don’t go，Participated out of fun。Wen Qian said，Even if you grab the 188bet best bookmaker，Also check where the routes are going，Is the time right? “The 188bet best bookmaker is grabbing a one-way ticket，Also including the return ticket、The cost of local travel, food and accommodation，If the destination of the 188bet best bookmaker is not attractive, I will not go there。”

Chen Cheng, a loyal fan of the airline’s “Fly As You Want” package, grabbed a ticket to Luoyang，She said that 98 yuan for a one-way ticket is a very cheap price，Last year she used the airline package she purchased to travel to more than ten cities，The one-way price evenly divided is not as cost-effective as this。“My time is relatively free，So basically if the air ticket is suitable, you can leave as soon as you want。" Chen Cheng said，This type of 188bet best bookmaker product has strict restrictions on the use time，Cannot be canceled or changed，So time is the biggest travel obstacle。Reporter learned，For actual usage and return rate，The platform and company that launched the 188bet best bookmaker activity said it was inconvenient to disclose it to the outside world。Industry insiders estimate，Compared to the lively rush buying event，The actual usage rate will not be too high。

Observation:

The market calls for more diversified ways to promote consumption

As understood，Most of the air ticket products in the travel blind box are Weikang air tickets，That is, the airline tickets that are promoted based on the previous occupancy situation，There is basically not much profit margin for airlines and platforms。Industry insider analysis，The 188bet best bookmaker satisfies young tourists who love excitement、Adventurous mentality，Adopted the guarantee mechanism of “full refund if you don’t want to go”，Bring tourists a consumption experience of “no loss anyway”，As a result, the event spread quickly on social media，This is what merchants who launch activities value。

Judging from previous 188bet best bookmaker travel activities，This type of activity has the characteristics of fission communication and influencer marketing，After the 188bet best bookmaker event starts，It can be seen on multiple social media platforms that many users actively share their participation and "winning" experiences，Thus attracting more users to participate，Triggering phenomenal spread。Relevant person in charge of Tongcheng Travel revealed，After the launch of the first phase of the event，The number of participating users reached 10 million on the first day of the Qingming Festival，On Weibo、On Xiaohongshu and other platforms，Users spontaneously generate a large amount of graphic and text information，The reading volume is also close to 10 million，The number of video views on Douyin exceeds 200 million: “For tourists who buy 188bet best bookmaker tickets，The fun of traveling begins the moment you open the 188bet best bookmaker。”However，Although 188bet best bookmaker and other activities attract specific groups of people to participate through fresh gameplay，However, its actual role in boosting travel demand is still limited，This also shows the contradiction between people’s travel needs and the mismatch between products。

Dai Bin, President of China Tourism Academy thinks，Under the new pattern of mass tourism development，Tourism should focus on diversity、Quality consumer demand，Continuously expanding the total domestic tourism market，What is lacking now is not the stock and increase of tourism demand，But it can stimulate the motivation to 188bet best bookmaker，Innovative products that meet quality and diverse consumer needs。In the context of the recovery of cultural tourism，The market should explore tourists’ 188bet best bookmaker consumption needs more deeply，Through product design and marketing activities，Bring users a richer 188bet best bookmaker service and product experience。

*188bet best bookmaker articleSource: Guangzhou Daily, Author: Chen Weiwei, original title: "Travel 188bet best bookmaker boxes are popular, travel rate is a mystery》.